Skip to content

Dr Flash Steamer

Fail

The top 5 products take 100% of clicks, so Dr Flash Steamer is a Fail.

Flapen Score
36
36 / 100
Ranks 5,242 of 5,777 Home & Garden niches · −15 vs the category median of 51
Market size
£17K/yr24K searches / yr
90-day growth
+5.7%search demand this quarter
Competition
100%top-5 click share · 4 brands · 9 sellers

Flapen Score

Dr Flash Steamer against its category

The dotted line is the Home & Garden average. Past it, Dr Flash Steamer is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dr Flash Steamer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dr Flash Steamer 24K times last year and spent an estimated £17K. All 4 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

2.2% of searches ended in a purchase last week.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved +5.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £17K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+5.7%
Conversion, latest week
2.2%
Market size, estimated
£17Ka year
Top search term
dr flash steamer15K searches a year

02 · Price

A sale here is worth £32.11.

Listings sell for £32.11 on average, from £20.19 to £37.55. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 100 to 250 of them. At £32.11 that is £3K to £8K a year per listing.

Average price
£32.11inside the $15 to $100 sweet spot
Price range
£20.19–£37.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
100–250
Revenue per listing a year
£3K–£8K
Returns
2.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #24 within Irons, Steamers & Accessories. It carries 936 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
3.9%
Average rank
#24in Irons, Steamers & Accessories
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
936per listing
Listings tracked
4

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
18 months

Products

Top Dr Flash Steamer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£10K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4

Sellers

9

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • DRFLASH49%
  • Dr.flash44%
  • Jack & Rose4%
  • Exsivemy4%

Demand

Dr Flash Steamer search demand

Weekly searches over the year. Pick a range.

2K1KSpike '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Dr Flash Steamer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dr flash steamer15K/yr
  • dr flash garment steamer for clothes5K/yr
  • dr flash 2 in 1 steamer4K/yr

Reviews and returns

What reviews say buyers love and hate about Dr Flash Steamer

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability20%−0.16

Broke after one use

Stopped working after two uses

stopped working after about 10-12 uses

Size-Overall13%−0.07

- The cord is very short

the water container is too small

a little bit bigger than I expected

Functionality-Overall13%−0.11

Does not steam

It doesnt work

Either the product is defected or its non functional

Weight Heavy12%−0.10

it's a little heavier than I expected

Its heavy for what it is

Also quite heavy

Value For Money6%+0.49

It isnt cheap

Overpriced for what it does

Not worth the money

Love

Quality-Overall22%+1.40

for £50 it's a good quality appliance

Great steamer

Great quality

Ease Of Use22%+1.59

Ease of use

Great handy item

keeping everything handy

Value For Money11%+0.49

Worth It

Excellent value for money

GOOD VALUE

Heating8%+0.15

Quick heating

heats up fast good steam

Heats up quickly

Portability6%+0.44

portable for travelling

Works well, portable and great value for the price

Good item, very portable

Return

2.1% Return rate 16% Fixable by listing

Weight Heavy29%▆▆▆▅█▇

it's a little heavier than I expected

Its heavy for what it is

Also quite heavy

Functionality-Overall22%▄▅▅█▆▄

Does not steam

It doesnt work

Either the product is defected or its non functional

Size-Overall9%▇█▅▄▃▇

- The cord is very short

the water container is too small

a little bit bigger than I expected

Heating5%█▅▅▃▃▅

it takes more than 30 seconds to heat which is also not whats advertised

No steam at all

It takes longer to heat than whats advertised

Product Condition5%▁▇█▇▆█

FAQ

Common Dr Flash Steamer questions

Answered from the same tracked data.