Double Quilt 13.5 Tog
soft demand (-52.7% this quarter) — Double Quilt 13.5 Tog doesn't clear our bar today.
Flapen Score
Is Double Quilt 13.5 Tog profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Double Quilt 13.5 Tog is a £315K/yr Amazon United Kingdom market (218K searches/yr). The top 5 brands hold 87% of demand. Demand peaks in Jan–Sep–Oct–Nov. Verdict: Skip it — 44/100.
Double Quilt 13.5 Tog: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -52.7% over the last 90 days and 8.8% of searches end in a purchase.
£315K
revenue / yr
Who owns the niche?
The top 5 brands hold 87% of demand, so 13% of the market is open.
13%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 16 products
Top Double Quilt 13.5 Tog products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Comfort Valley Anti-Allergy Duvet Corvin 13.5 Tog Winter Quilt Double Duvet
- Price
- £9.77
- Rating
- 4.5/5
- Reviews
- 1,352
- Age
- 4y ago
Slumberdown Warm Winter Nights Double Duvet 13.5 Tog - Thick & Cosy Quilt for Cold Weather | Soft Touch Cover Non-Allergenic Machine Washable UK-Made Bedding (200 x 200cm)
- Price
- £15.81
- Rating
- 4.6/5
- Reviews
- 6,277
- Age
- 6y ago
Silentnight Deep Sleep 13.5 Tog Double Duvet - Autumn Winter Comfy Bed Quilt Sink Into Deeper Warm Cosy Sleep Ideal for Cold Nights Luxury Filled Soft Comfort - Hypoallergenic Machine Washable Double
- Price
- £22.26
- Rating
- 4.7/5
- Reviews
- 21,571
- Age
- 9y ago
Slumberdown Feels Like Down Double Duvet 13.5 Tog - Ultra Soft Extra Warm & Snuggly Double Quilt for Cold Winter Nights | UK Made Non-Allergenic & Washable (200 x 200cm)
- Price
- £16.52
- Rating
- 4.6/5
- Reviews
- 3,253
- Age
- 6y ago
Casabella Double Duvet 13.5 Tog- Premium Duvet Double Bed - Super Quality Quilt for Year-Round Comfort - Soft Touch Cover Hypoallergenic Machine Washable (200cm x 200cm)
- Price
- £14.27
- Rating
- 4.5/5
- Reviews
- 558
- Age
- 2y ago
Trending
90-day click momentum
Quality Beddings Double Duvet 13.5 Tog | Breathable Duvets for Cosy Winter Nights | Anti-allergy Duvet Doublewith Hollowfibre Filling | Hypoallergenic Made in UK Quilt (Double 200x200cm)
- Price
- £13.42
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 3y ago
Extra Thick Anti Allergy Double Duvet 13.5 Tog - Luxury Hotel Quality Hollowfibre Ultra Soft Cosy Skin Friendly Warm Winter Fluffy Quilt Soft Machine Washable
- Price
- £14.09
- Rating
- 4.3/5
- Reviews
- 247
- Age
- 9mo ago
Slumberdown Cosy Nights Double Duvet 10.5 Tog - Breathable & Soft All Year-Round Double Quilt for Summer Autumn & Winter | UK-Made Non-Allergenic & Washable (200 x 200cm)
- Price
- £15.31
- Rating
- 4.6/5
- Reviews
- 9,619
- Age
- 8y ago
Silentnight Deep Sleep 13.5 Tog Double Duvet - Autumn Winter Comfy Bed Quilt Sink Into Deeper Warm Cosy Sleep Ideal for Cold Nights Luxury Filled Soft Comfort - Hypoallergenic Machine Washable Double
- Price
- £22.26
- Rating
- 4.7/5
- Reviews
- 21,571
- Age
- 9y ago
RUIKASI Double Duvet 10.5 Tog - Bed Quilt All Year Round Luxury Hotel Comforter with Corner Tabs Soft Touch Machine Washable 300GSM 200x200cm White
- Price
- £23.56
- Rating
- 4.4/5
- Reviews
- 362
- Age
- 3y ago
Newest
by launch dateExtra Thick Anti Allergy Double Duvet 13.5 Tog - Luxury Hotel Quality Hollowfibre Ultra Soft Cosy Skin Friendly Warm Winter Fluffy Quilt Soft Machine Washable
- Price
- £14.09
- Rating
- 4.3/5
- Reviews
- 247
- Age
- 9mo ago
Casabella Double Duvet 13.5 Tog- Premium Duvet Double Bed - Super Quality Quilt for Year-Round Comfort - Soft Touch Cover Hypoallergenic Machine Washable (200cm x 200cm)
- Price
- £14.27
- Rating
- 4.5/5
- Reviews
- 558
- Age
- 2y ago
RUIKASI Double Duvet 10.5 Tog - Bed Quilt All Year Round Luxury Hotel Comforter with Corner Tabs Soft Touch Machine Washable 300GSM 200x200cm White
- Price
- £23.56
- Rating
- 4.4/5
- Reviews
- 362
- Age
- 3y ago
Quality Beddings Double Duvet 13.5 Tog | Breathable Duvets for Cosy Winter Nights | Anti-allergy Duvet Doublewith Hollowfibre Filling | Hypoallergenic Made in UK Quilt (Double 200x200cm)
- Price
- £13.42
- Rating
- 4.4/5
- Reviews
- 62
- Age
- 3y ago
Comfort Valley Anti-Allergy Duvet Corvin 13.5 Tog Winter Quilt Double Duvet
- Price
- £9.77
- Rating
- 4.5/5
- Reviews
- 1,352
- Age
- 4y ago
Competition: brands, sellers & click share
The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.
Brands
10 falling
Sellers
19
Top-5 brand share
87%
Top 20: 100%
Top-5 click share
72%
Top 20: 100%
Open market
8%
- Slumberdown34%
- Comfort Valley24%
- Silentnight14%
- Casabella9%
- Quality Beddings6%
- SleepyNights5%
- Open — no brand owns it (4 brands, 8%)
Double Quilt 13.5 Tog demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 3.6×
Top Double Quilt 13.5 Tog search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- 13.5 tog double duvet61K/yr
- double quilt 13.5 tog43K/yr
- double duvet 13.5 tog103K/yr
- 13 tog duvet double7K/yr
- double duvet 13.54K/yr
What reviews say buyers love and hate about Double Quilt 13.5 Tog
What buyers mention most, as a share of all reviews.
What buyers love
92% of reviews“Keep warm”
“Great quality of duvet and good price”
“Excellent price”
“Quality and comfort”
“Lovely fluffy soft well made 10.5 tog quilt very warm on these cold winter nights keeps warm all night”
What buyers complain about
80% of reviews“Not as thick”
“Bad quality”
“not big enough either”
“Inaccurate description”
“Even though the duvet is lovely it came with stains on”
Double Quilt 13.5 Tog return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
56%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Double Quilt 13.5 Tog questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
