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55

double parasol

Worth a look

Shows demand growing +875.3% this quarter, but a small market ($15K/yr) keeps it on the watch list.

Market size 4Growth 100Conversion 13Competition 66Returns 99Price range 66Avg price 81Brand share 14Review moat 82Quality gap 60

Growth

Incredible+875.3%

90-day search growth — must beat 0% to launch

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great364.19

avg incumbent reviews — the moat a new listing must climb

Avg price

Great£83.92

avg listing price — sweet spot $15–$100

Competition

Good45%

top-5 click share — leaders hold, buyers still browse

Price range

Good£44.77–£129.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Bad95%

top-5 brand share — brand-locked demand

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Market size

Bad£15K

£15K/yr · 17K searches

According to Flapen's Amazon United Kingdom niche tracking, double parasol is a £15K/yr Amazon United Kingdom market (17K searches/yr). The top 5 brands hold 95% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

double parasol market data

Units sold / yr
100–250
avg 0–100/product
Revenue / yr
£8K–£21K
units × avg price
Conversion rate
1.0%
Avg BSR
#196
Page quality
0%
Prime
25%
Sponsored
100%
Out of stock
25.5%
Avg brand age
36 months
Avg seller age
200 days

Competition & brand share

The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

14

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

45%

Top 20: 86%

Open market

3%

  • PHI VILLA29%
  • VOUNOT26%
  • KEPLIN23%
  • COSTWAY9%
  • Outsunny8%
  • Kingsleeve2%
  • Open — no brand owns it (3 brands, 3%)

Top double parasol search terms

  • double parasol9K/yr
  • double parasol with base6K/yr
  • bramblecrest parasol2K/yr
All search terms

Top double parasol products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%4%£5828%£1K12%£2K16%£2K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about double parasol

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall24%

“The build quality is really good”

Strength12%

“I have a very sturdy rose-shaped one”

Value For Money11%

“Worth the money”

Size-Overall8%

“Great size”

Advertised Vs Actual Product7%

“better than I expected”

Assembly/Installation6%

“It's very easy to set up”

Ease Of Use5%

“easy to work”

Color5%

“beautiful colour”

Design-Overall3%

“its quite well designed, engineered and robust”

Durability3%

“Stability”

What buyers complain about

Quality-Overall17%

“for lack of quality control at the manufacturing end”

Assembly/Installation11%

“We couldn't even put it together”

Size-Overall9%

“The box it comes in is quite large”

Weight Heavy8%

“Very heavy to get out of the box initially”

Advertised Vs Actual Product6%

“You should know that no where in the description does it say you need 50kg of sand for the base for the 4.5 metre by 2.7 metre parasol”

Material Quality6%

“which is made of plastic”

Balance/Stability4%

“Not stable at all”

Strength4%

“was wobbly in slight wind”

Instructions/User Manual/Troubleshooting4%

“No instructions”

Portability2%

“it hardly moved”

Top return reasons

Size-Overall41%
Color15%
Defective Material/Parts7%
Weight Heavy5%
Advertised Vs Actual Product5%
Width4%
Quality-Overall3%
Gap/Hole2%
Strength2%
Durability2%

Common questions

Is double parasol profitable to sell on Amazon United Kingdom?
The niche generates £15K/yr across 36 tracked products. 7 of 15 products launched in the last 360 days are still selling. 90-day search growth is +875.3%. Flapen's verdict: Worth a look (55/100).
How competitive is the double parasol niche?
9 brands and 14 sellers compete. The top 5 products take 45% of clicks and top 5 brands hold 95% of demand.
What do buyers complain about in double parasol?
Top complaints mined from reviews: Quality-Overall, Assembly/Installation, Size-Overall. The return rate is 0.3%.
What does it cost to enter the double parasol niche?
Listings span £44.77–£129.01; the average listing price is £83.92 (sweet spot $15–$100). The average incumbent carries 364 reviews — the moat a new listing must climb.