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Double Fryer

Maybe

The top 5 brands take only 49% of clicks. But shoppers spend an estimated $83K a year here, so Double Fryer is a Maybe.

Flapen Score
58
58 / 100
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Market size
£83K/yr26K searches / yr
90-day growth
+0.3%search demand this quarter
Competition
34%top-5 click share · 26 brands · 35 sellers

Flapen Score

Double Fryer against its category

The dotted line is the Home & Garden average. Past it, Double Fryer is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Double Fryer market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Double Fryer 26K times last year and spent an estimated £83K. The top 5 brands take 49% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 26K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £83K a year.

Searches, last 12 months
26K
Growth, 90 days vs prior 90
+0.3%
Conversion, latest week
3.8%
Market size, estimated
£83Ka year
Peak month
December1.2× the quietest month
Top search term
double deep fat fryer9K searches a year

02 · Price

A sale here is worth £82.78.

Listings sell for £82.78 on average, from £38.46 to £228.79. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £82.78 that is £0 to £8K a year per listing.

Average price
£82.78inside the $15 to $100 sweet spot
Price range
£38.46–£228.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£8K
Returns
1.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #65 within Small Kitchen Appliances. It carries 517 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
69%
Out of stock, average day
5.9%
Average rank
#65in Small Kitchen Appliances
Average rating
4.18 starsAmazon United Kingdom average 4.36 stars
Average reviews
517per listing
Listings tracked
36

04 · Newcomers

3 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 45 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
3Amazon's first-year sales bar
Average brand age
45 months

Products

Top Double Fryer products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 34% of clicks, no more. An open shelf where new products get seen.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 rising

Sellers

35

Est. top-5 brand share

49%

Top 20: 95%

Est. top-5 click share

34%

Top 20: 83%

Open market

46%

  • TANGME19%
  • Kokey-xy9%
  • DBL MAX7%
  • Aigostar7%
  • AuFox7%
  • Fitsupport5%

Demand

Double Fryer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

700500Holiday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Double Fryer search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • double deep fat fryer9K/yr
  • commercial fryer6K/yr
  • double fryer7K/yr
  • commercial deep fat fryer4K/yr

Reviews and returns

What reviews say buyers love and hate about Double Fryer

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Frying Quality”
14%of negative reviews mention “Functionality-Overall”
1.6%of orders come back
“Not working”
A buyer, on “Functionality-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Double Fryer questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data