Double Duvet Set
MaybeAn estimated 0.4% of orders come back. But demand is soft, at -16.1% this quarter, so Double Duvet Set is a Maybe.
- Flapen Score
- 58 / 100Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 5158
- Market size
- £1.6M/yr5.9M searches / yr
- 90-day growth
- -16.1%search demand this quarter
- Competition
- 26%top-5 click share · 26 brands · 42 sellers
Flapen Score
Double Duvet Set against its category
The dotted line is the Home & Garden average. Past it, Double Duvet Set is stronger. Inside it, weaker.
Market
The Double Duvet Set market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Double Duvet Set 5.9M times last year and spent an estimated £1.6M. The top 5 brands take 65% of clicks. Demand peaks in Jan. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 5.9M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.6M a year.
- Searches, last 12 months
- 5.9M
- Growth, 90 days vs prior 90
- -16.1%
- Conversion, latest week
- 2.5%
- Market size, estimated
- £1.6Ma year
- Peak month
- January1.7× the quietest month
- Top search term
- double duvet set1.2M searches a year
02 · Price
A sale here is worth £10.68.
Listings sell for £10.68 on average, from £6.04 to £21.41. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 1,500 to 2,000 of them. At £10.68 that is £16K to £21K a year per listing.
- Average price
- £10.68under the $15 to $100 sweet spot
- Price range
- £6.04–£21.41
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 150K–200K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £16K–£21K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
99% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #34 within Home Textiles. It carries 17,934 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 99%
- Prime listings
- 64%
- Out of stock, average day
- 1.9%
- Average rank
- #34in Home Textiles
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 17,934per listing
- Listings tracked
- 70
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Double Duvet Set products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Utopia Bedding Double Duvet Cover Grey
- Price
- £8.71
- Rating
- 4.5/5
- Reviews
- 21,561
- Age
- 8y ago

Utopia Bedding Single Duvet Cover Set Grey
- Price
- £7.27
- Rating
- 4.5/5
- Reviews
- 6,510
- Age
- 8y ago

MOONLIGHT20015 Double Bedding Set 4 Piece Duvet Cover Fitted Sheet with Pillow cases Soft Brushed Microfiber Duvet Cover sets Grey
- Price
- £14.06
- Rating
- 4.5/5
- Reviews
- 1,510
- Age
- 2y ago

Utopia Bedding 3 Piece Single Bedding Set (Grey)
- Price
- £10.31
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 6y ago

Pamposh Double Duvet Set Premium Brushed Microfiber Duvet Cover Double Ultrasoft Hypoallergenic Duvet Double Cover Set Non Iron Luxury Bedding Sets With Zipper Closure
- Price
- £13.56
- Rating
- 4.5/5
- Reviews
- 4,389
- Age
- 3y ago
Trending
estimated 90-day click momentum
Utopia Bedding 4 Piece Double Bedding Set - Duvet Cover Fitted Sheet with Pillow cases - Soft Brushed Microfiber (Beige)
- Price
- £10.04
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 4y ago

Utopia Bedding Fitted Sheet Double White - Deep Pocket 14 inch (35 cm) - Easy Care - Soft Brushed Polyster - Microfibre Fabric - Shrinkage and Fade Resistant - Bottom Sheet
- Price
- £6.19
- Rating
- 4.6/5
- Reviews
- 133,035
- Age
- 6y ago

Tifschlaf Double Duvet Set - Double Bedding Set with Pillowcases Ultrasoft Microfiber Luxury Non Iron Quilt Cover with Zipper Closure Floral Sage Green 200x200cm
- Price
- £12.17
- Rating
- 4.4/5
- Reviews
- 429
- Age
- 1y ago

OHS Double Bedding Set Bow Printed Birthday Gifts for Women Super Soft Microfibre Reversible Double Duvet Set Warm Cosy Stylish Duvet Cover with Pillowcases Monochrome
- Price
- £10.21
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 12mo ago

Utopia Bedding Double Duvet Cover Set White
- Price
- £9.31
- Rating
- 4.5/5
- Reviews
- 21,561
- Age
- 8y ago
Newest
by launch date
OHS Double Bedding Set Bow Printed Birthday Gifts for Women Super Soft Microfibre Reversible Double Duvet Set Warm Cosy Stylish Duvet Cover with Pillowcases Monochrome
- Price
- £10.21
- Rating
- 4.5/5
- Reviews
- 238
- Age
- 12mo ago

Tifschlaf Double Duvet Set - Double Bedding Set with Pillowcases Ultrasoft Microfiber Luxury Non Iron Quilt Cover with Zipper Closure Floral Sage Green 200x200cm
- Price
- £12.17
- Rating
- 4.4/5
- Reviews
- 429
- Age
- 1y ago

Aisbo Double Bedding Duvet Cover Sets - 3 Pieces Floral Bedding Set White and Sage Green Soft Brushed Microfiber Double Bed Quilt Cover with 2 Pillowcase 200x200 cm
- Price
- £12.59
- Rating
- 4.4/5
- Reviews
- 264
- Age
- 1y ago

Oxford Homeware Double Duvet Set Charcoal Brushed Microfiber 4 Piece Double Bedding Set with Fitted Sheet and Pillowcases Soft Breathable Duvet Cover Sets
- Price
- £13.73
- Rating
- 4.4/5
- Reviews
- 828
- Age
- 1y ago

Catherine Lansfield Enchanted Twilight Reversible Double Duvet Cover Set with Pillowcases Forest Green
- Price
- £16.26
- Rating
- 4.6/5
- Reviews
- 2,005
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 26% of clicks, no more. An open shelf where new products get seen.
Brands
26 falling
Sellers
42
Est. top-5 brand share
65%
Top 20: 96%
Est. top-5 click share
26%
Top 20: 58%
Open market
32%
- Utopia Bedding44%
- MOONLIGHT200157%
- Pamposh6%
- Catherine Lansfield5%
- GC GAVENO CAVAILIA4%
- SSW HOMES3%
Demand
Double Duvet Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.7×
Search terms
Top Double Duvet Set search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- double duvet set1.2M/yr
- single duvet cover set844K/yr
- double bedding set606K/yr
- bedding double bed set515K/yr
- bed sheets366K/yr
- double duvet cover314K/yr
- single duvet cover239K/yr
- double bedding203K/yr
- double duvet cover set197K/yr
- duvet cover double196K/yr
Reviews and returns
What reviews say buyers love and hate about Double Duvet Set
We read the reviews and the return reasons for every product selling here.
“Poor quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Double Duvet Set questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









