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Double Bin

Maybe

Returns run at only 0.5% of orders. But buyers convert on only 1.5% of searches, so Double Bin is a Maybe.

Flapen Score
60
60 / 100
Top 18% of 5,777 Home & Garden niches · +9 vs the category median of 51
Market size
£558K/yr881K searches / yr
90-day growth
-8.2%search demand this quarter
Competition
24%top-5 click share · 35 brands · 82 sellers

Flapen Score

Double Bin against its category

The dotted line is the Home & Garden average. Past it, Double Bin is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Double Bin market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Double Bin 881K times last year and spent an estimated £558K. The top 5 brands take 65% of clicks. Demand peaks in Jul. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 881K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £558K a year.

Searches, last 12 months
881K
Growth, 90 days vs prior 90
-8.2%
Conversion, latest week
1.5%
Market size, estimated
£558Ka year
Peak month
July2.4× the quietest month
Top search term
double bin243K searches a year

02 · Price

A sale here is worth £42.25.

Listings sell for £42.25 on average, from £7.54 to £109.07. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £42.25 that is £4K to £11K a year per listing.

Average price
£42.25inside the $15 to $100 sweet spot
Price range
£7.54–£109.07
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
100–250
Revenue per listing a year
£4K–£11K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

87% of listings pay for placement with sponsored ads. 60% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #69 within Storage & Organisation. It carries 2,394 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
87%
Prime listings
60%
Out of stock, average day
6.1%
Average rank
#69in Storage & Organisation
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,394per listing
Listings tracked
91

04 · Newcomers

Amazon counts 12 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 12 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
12Amazon's first-year sales bar
Average brand age
42 months

Products

Top Double Bin products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

£0£11K£22K£34K£45K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

35 falling

Sellers

82

Top-5 brand share

65%

Top 20: 93%

Top-5 click share

24%

Top 20: 55%

Open market

31%

  • SONGMICS33%
  • Jolie Max11%
  • Addis9%
  • URBNLIVING6%
  • Harbour Housewares6%
  • DANIEL JAMES Housewares4%

Demand

Double Bin search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 2.4×

Search terms

Top Double Bin search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • double bin243K/yr
  • recycling bins176K/yr
  • dual bin126K/yr
  • double bin recycling/waste92K/yr
  • indoor recycling bins29K/yr
  • two compartment bin32K/yr
  • 2 compartment bin26K/yr
  • indoor recycling bins for kitchen14K/yr
  • stackable recycling bins16K/yr
  • outdoor recycling bins14K/yr

Reviews and returns

What reviews say buyers love and hate about Double Bin

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall26%−0.16

Not fit for purpose

just bigger

Too small

Durability8%−0.07

Durability is hard to establish

Quickly broken

Not durable

Quality-Overall8%+1.01

poor quality control

Poor Quality Product

Complete rubbish, thats why its on the cheap

Value For Money8%+0.57

Albeit this wasn't the cheapest

Looks much more expensive than what it costs

to much for the price

Strength4%−0.01

Very poorand flimsy

Plastic is flimsy

not as sturdy as expected

Love

Quality-Overall20%+1.01

the build quality is superb

Very good quality as described arrived on time

Excellent Product

Size-Overall11%−0.16

Fit perfectly

Good size not too big

Small enough to not take up room

Value For Money9%+0.57

Best money spent

Good Value

Excellent value for money

Recycle/Reuse8%+0.98

great recycle in

a great way to recycle

love the colour stripes to tell you which is recyclable

Ease Of Use7%+0.35

It's so handy

Easy to use

Made life easier

Return

0.5% Return rate 73% Fixable by listing

Size-Overall61%██▇▇█▇

Not fit for purpose

just bigger

Too small

Defective Material/Parts9%▄█▇▆▆▆
Bin Capacity6%▃▅▅█▅▇

Rubbish bin

Its a very small bin 2 milk cartons

bags get stuck in the bins

Color4%▅▄█▃█▅
Functionality-Overall2%█▆▇▃▇█

FAQ

Common Double Bin questions

Answered from the same tracked data.