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Dot Stickers

Fail

Prices span $1.48–$7.24, mostly outside the sweet spot, so Dot Stickers is a Fail.

Flapen Score
43
43 / 100
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Market size
£150K/yr233K searches / yr
90-day growth
-11.0%search demand this quarter
Competition
69%top-5 click share · 14 brands · 20 sellers

Flapen Score

Dot Stickers against its category

The dotted line is the Home & Garden average. Past it, Dot Stickers is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dot Stickers market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dot Stickers 233K times last year and spent an estimated £150K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 16.0% of those searches ended in a purchase.

Shoppers searched for this 233K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 16.0% of those searches ended in a purchase. Searches in the last 90 days moved -11.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £150K a year.

Searches, last 12 months
233K
Growth, 90 days vs prior 90
-11.0%
Conversion, latest week
16.0%
Market size, estimated
£150Ka year
Peak month
November1.6× the quietest month
Top search term
dot stickers54K searches a year

02 · Price

A sale here is worth £4.02.

Listings sell for £4.02 on average, from £1.48 to £7.24. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £4.02 that is £8K to £10K a year per listing.

Average price
£4.02under the $15 to $100 sweet spot
Price range
£1.48–£7.24
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
2,000–2,500
Revenue per listing a year
£8K–£10K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #35 within Scrapbooking & Stamping. It carries 1,147 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#35in Scrapbooking & Stamping
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,147per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Dot Stickers products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.

£0£15K£30K£45K£60K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

20

Est. top-5 brand share

72%

Top 20: 100%

Est. top-5 click share

69%

Top 20: 100%

Open market

22%

  • HYBSK29%
  • TownStix18%
  • sukevitor10%
  • iSOUL9%
  • Joakaui7%
  • HENBRANDT5%

Demand

Dot Stickers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.6×

Search terms

Top Dot Stickers search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • dot stickers54K/yr
  • coloured stickers28K/yr
  • coloured dot stickers26K/yr
  • sticker dots17K/yr
  • dot stickers assorted colours13K/yr
  • coloured sticky dots9K/yr
  • coloured stickers dots12K/yr
  • coloured dots stickers7K/yr
  • sticky dots coloured8K/yr
  • coloured dots7K/yr

Reviews and returns

What reviews say buyers love and hate about Dot Stickers

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Adhesion/Stickiness”
24%of negative reviews mention “Size-Overall”
0.2%of orders come back
“It is so small”
A buyer, on “Size-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Dot Stickers questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data