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Dog Repellent

Dog Repellent shows beatable incumbent ratings (3.5★), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

57
Worth a look
Market size 5Growth 54Conversion 64Competition 64Returns 97Price range 41Avg price 28Brand share 75Review moat 39Quality gap 100
This niche Category average

Is Dog Repellent profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Dog Repellent is a £19K/yr Amazon United Kingdom market (36K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Aug. Verdict: Worth a look — 57/100.

Dog Repellent: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +25.8% over the last 90 days and 5.7% of searches end in a purchase.

£19K

revenue / yr

Units sold / yr3K
Search volume / yr+25.8%36K
Conversion rate5.7%
Avg price£9.36

Who owns the niche?

The top 5 brands hold 60% of demand, so 40% of the market is open.

40%

open market share

Brands · sellers20 · 72
Top-5 product click share47%
Open market40%
Avg brand age30 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 3.5★ — the gap to enter on.

0/100

page quality · 26 products

Sponsored placement81%
New entrants (1y)1· 0 succeeded
Avg rating3.5★
Avg reviews2,583

Top Dog Repellent products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

£0£766£2K£2K£3K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 rising

Sellers

72

Top-5 brand share

60%

Top 20: 100%

Top-5 click share

47%

Top 20: 94%

Open market

34%

  • Get Off16%
  • Doff13%
  • Pestshield12%
  • The Big Cheese10%
  • Defenders10%
  • SuperGift.com6%

Dog Repellent demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume36KCVR5.7%Products26Brands20Top 5 Brands60%OOS Rate8.6%Rating3.5★Reviews2,583Avg BSR#39
2K1KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 2.0×

Top Dog Repellent search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • dog repellent15K/yr
  • cat and dog repellent for gardens9K/yr
  • dog deterrent for the garden6K/yr
  • get offer repellent cat4K/yr
  • dog repellents809/yr
  • dog repellent for gardens580/yr
  • get offer repellent cat and dog44/yr
  • cat off repellent48/yr

What reviews say buyers love and hate about Dog Repellent

What buyers mention most, as a share of all reviews.

What buyers love

77% of reviews
Advertised Vs Actual Product14%

Does what it says

Smell13%

Smell nice and fresh

Pest/Insect Control11%

Effective Cat pest repellent

Quality-Overall10%

Looks well made

Ease Of Use9%

Ease of use

What buyers complain about

86% of reviews
Functionality-Overall44%

Not effective

Value For Money12%

Waste of money I use half a bottle

Durability8%

One of it broke within 2 weeks

Pest/Insect Control6%

Not successful in deterring pests

Smell4%

Kitten didn't like the initial smell

Dog Repellent return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

12%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Functionality-Overall
47%
2Defective Material/Parts
12%
3Advertised Vs Actual Product
8%
4Pest/Insect Control
4%
5Leak-Proof
4%

Common Dog Repellent questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Dog Repellent 57/100 on Amazon United Kingdom — Worth a look. The niche generates £19K/yr across 26 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved +25.8% over the last 90 days.
Search demand for Dog Repellent on Amazon United Kingdom peaks in Aug, where the busiest month runs 2.0× the quietest.