Skip to content

Dog Memorial Gifts

Maybe

Returns run at only 0.2% of orders. But the products selling today already average 4.6★, so Dog Memorial Gifts is a Maybe.

Flapen Score
57
57 / 100
Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 51
Market size
£188K/yr698K searches / yr
90-day growth
-2.4%search demand this quarter
Competition
25%top-5 click share · 58 brands · 76 sellers

Flapen Score

Dog Memorial Gifts against its category

The dotted line is the Home & Garden average. Past it, Dog Memorial Gifts is stronger. Inside it, weaker.

57Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dog Memorial Gifts market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dog Memorial Gifts 698K times last year and spent an estimated £188K. The top 5 brands take 29% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

2.8% of searches ended in a purchase last week.

Shoppers searched for this 698K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -2.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £188K a year.

Searches, last 12 months
698K
Growth, 90 days vs prior 90
-2.4%
Conversion, latest week
2.8%
Market size, estimated
£188Ka year
Peak month
December1.3× the quietest month
Top search term
dog memorial gifts154K searches a year

02 · Price

A sale here is worth £9.69.

Listings sell for £9.69 on average, from £3.16 to £28.72. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At £9.69 that is £969 to £2K a year per listing.

Average price
£9.69under the $15 to $100 sweet spot
Price range
£3.16–£28.72
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
£969–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #197 within Candles & Holders. It carries 129 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
66%
Out of stock, average day
4.9%
Average rank
#197in Candles & Holders
Average rating
4.64 starsAmazon United Kingdom average 4.36 stars
Average reviews
129per listing
Listings tracked
71

04 · Newcomers

Amazon counts 2 of last year's 18 launches as successful.

18 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
2Amazon's first-year sales bar
Average brand age
23 months

Products

Top Dog Memorial Gifts products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 25% of clicks. An open shelf where new products get seen.

£0£6K£11K£17K£23K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

58 falling

Sellers

76

Top-5 brand share

29%

Top 20: 66%

Top-5 click share

25%

Top 20: 58%

Open market

67%

  • East of India9%
  • Generic7%
  • Gredstar5%
  • 'Generic'4%
  • Maise & Rose4%
  • Alienc4%

Demand

Dog Memorial Gifts search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KHoliday '24Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Dog Memorial Gifts search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dog memorial gifts154K/yr
  • pet memorial77K/yr
  • pet loss gifts54K/yr
  • pet memorial gifts72K/yr
  • cat memorial gifts59K/yr
  • dog memorial45K/yr
  • pet memorial plaques31K/yr
  • dog remembrance gifts28K/yr
  • dog memorial plaque23K/yr
  • dog loss gifts20K/yr

Reviews and returns

What reviews say buyers love and hate about Dog Memorial Gifts

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall40%−0.10

not fit for the intended purpose

Bigger than I thought it would be

Bit small

Quality-Overall8%+2.72

Poor quality and looks cheap in person

Poor quality

This item is very poor quality states its water proof

Advertised Vs Actual Product7%

False advertising

Not as advertised

Not as expected

Value For Money5%+0.40

its a bit expensive for what it is

Not worth £1.99

The price was Misleading as you had to buy the stand separate

Color4%

I am not happy with the product is is in black and white and also it has a lot of scratches over it it was a gift for someone who had lost there pet

The appearance of the colours looks like brush strokes of paint

But I thought it was going to be in colour & not black & white, because on the advert it showed it was in colour

Love

Quality-Overall34%+2.72

Amazing quality

product so beautiful

Great quality, is exactly as described

Gifting Purpose12%+0.17

Memorial gift

Ordered as a gift

Beautiful gift

Value For Money10%+0.40

excellent price

reasonable price

Good value for money

Advertised Vs Actual Product8%

Just as pictured

Just what I was looking for

Exactly as described

Size-Overall6%−0.10

Perfect size

a good size difference worth the money

size as stated

Return

0.2% Return rate 42% Fixable by listing

Size-Overall32%▁█▆▆▄▆

not fit for the intended purpose

Bigger than I thought it would be

Bit small

Quality-Overall13%▄▅▅█▇▅

Poor quality and looks cheap in person

Poor quality

This item is very poor quality states its water proof

Defective Material/Parts11%▆▁▅▄█▃
Frame Quality8%█▅▆▆▃▂
Adhesion/Stickiness4%▁▁▁█▃▁

to recieve their memorial plaque not even glued Straight

also a stick stuck across the back of the cardboard box

Recieved today the stake wasn't even glued on straight

FAQ

Common Dog Memorial Gifts questions

Answered from the same tracked data.