Diwali Diyas

Shoppers searched for this 93K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £28K a year.

Searches, last 12 months

93K

Growth, 90 days vs prior 90

-22.9%

Conversion, latest week

2.6%

Market size, estimated

£28Ka year

Peak month

October33.2× the quietest month

Top search term

diyas for pooja21K searches a year

Listings sell for £11.32 on average, from £1.33 to £30.82. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £11.32 that is £0 to £1K a year per listing.

Average price

£11.32under the $15 to $100 sweet spot

Price range

£1.33–£30.82

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

2.7%of orders · Amazon United Kingdom median 0.6%

62% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 25.1% of listings are out of stock. The average listing ranks #519 within Candles & Holders. It carries 352 reviews at 3.99 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

79%

Out of stock, average day

25.1%

Average rank

#519in Candles & Holders

Average rating

3.99 starsAmazon United Kingdom average 4.36 stars

Average reviews

352per listing

Listings tracked

39

12 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months