Skip to content

Disney Diamond Art

soft demand (-31.6% this quarter) — Disney Diamond Art doesn't clear our bar today.

Flapen Score

44
Skip it
Market size 12Growth 9Conversion 28Competition 70Returns 99Price range 36Avg price 23Brand share 69Review moat 69Quality gap 40
This niche Category average

Is Disney Diamond Art profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Disney Diamond Art is a £46K/yr Amazon United Kingdom market (248K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 44/100.

Disney Diamond Art: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -31.6% over the last 90 days and 2.2% of searches end in a purchase.

£46K

revenue / yr

Units sold / yr6K
Search volume / yr-31.6%248K
Conversion rate2.2%
Avg price£8.42

Who owns the niche?

The top 5 brands hold 63% of demand, so 37% of the market is open.

37%

open market share

Brands · sellers17 · 18
Top-5 product click share43%
Open market37%
Avg brand age23 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 29 products

Sponsored placement72%
New entrants (1y)6· 0 succeeded
Avg rating4.5★
Avg reviews735

Top Disney Diamond Art products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

£0£1K£3K£4K£6K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

18

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

43%

Top 20: 93%

Open market

30%

  • KEYRANKE22%
  • cdsnxore15%
  • Chilliyin11%
  • HORPKUN9%
  • CLYCTIP7%
  • Bellatoi7%

Disney Diamond Art demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume248KCVR2.2%Products29Brands17Top 5 Brands63%OOS Rate2.8%Rating4.5★Reviews735Avg BSR#193
8K6KDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 1.9×

Top Disney Diamond Art search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • disney diamond art93K/yr
  • diamond art disney67K/yr
  • diamond painting disney24K/yr
  • disney diamond painting19K/yr
  • diamond art kits adults disney13K/yr
  • disney crystal art8K/yr
  • crystal art disney8K/yr
  • wicked diamond art16K/yr

What reviews say buyers love and hate about Disney Diamond Art

What buyers mention most, as a share of all reviews.

What buyers love

74% of reviews
Quality-Overall18%

Arrived quickly lots of pockets and good quality

Value For Money13%

Good Price

Storage Capacity10%

Good storage

Advertised Vs Actual Product8%

As described

Color6%

colours are very vibrant

What buyers complain about

73% of reviews
Adhesion/Stickiness18%

the canvas was extremely sticky

Display Colors9%

I was really enjoying creating this until I got to the last 2 colours, and one colour was missing, so disappointed

Value For Money8%

Sometimes a little expensive

Size-Overall6%

is to be expected with the size

Print Quality6%

Print. All the numbers are blur

Disney Diamond Art return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

60%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
46%
2Frame Quality
10%
3Quality-Overall
7%
4Gifting Purpose
6%
5Functionality-Overall
5%

Common Disney Diamond Art questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Disney Diamond Art 44/100 on Amazon United Kingdom — Skip it. The niche generates £46K/yr across 29 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -31.6% over the last 90 days.
Search demand for Disney Diamond Art on Amazon United Kingdom peaks in Jan–Feb–Dec, where the busiest month runs 1.9× the quietest.