Diatomaceous Earth

Shoppers searched for this 228K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +76.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £269K a year.

Searches, last 12 months

228K

Growth, 90 days vs prior 90

+76.9%

Conversion, latest week

9.4%

Market size, estimated

£269Ka year

Peak month

August2.4× the quietest month

Top search term

diatomaceous earth179K searches a year

Listings sell for £12.54 on average, from £5.80 to £29.42. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £12.54 that is £9K to £13K a year per listing.

Average price

£12.54under the $15 to $100 sweet spot

Price range

£5.80–£29.42

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

750–1,000

Revenue per listing a year

£9K–£13K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #378 within Plant Protection & Pest Control. It carries 733 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

75%

Out of stock, average day

1.4%

Average rank

#378in Plant Protection & Pest Control

Average rating

4.38 starsAmazon United Kingdom average 4.36 stars

Average reviews

733per listing

Listings tracked

24

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

44 months