Diamond Painting
Diamond Painting shows low returns (0.3%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Diamond Painting profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Diamond Painting is a £1.1M/yr Amazon United Kingdom market (5.6M searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Dec. Verdict: Worth a look — 60/100.
Diamond Painting: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -18.0% over the last 90 days and 2.3% of searches end in a purchase.
£1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 48% of demand, so 52% of the market is open.
52%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 73 products
Top Diamond Painting products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BEAYIOU 9 Pack Animal Diamond Painting Kits for Adults5D DIY Cow Elephant Dragon Diamond Art Kits for Beginners Round Full Drill Painting with Diamonds Gem Art for Home Wall Decor Gift12X16Inch
- Price
- £18.04
- Rating
- 4.6/5
- Reviews
- 324
- Age
- 1y ago
ARTDOT 60 Slots Diamond Art Storage Boxes Kits for Adults Portable Diamond Painting Accessories and Tools Kit for Bead Organization and Storage
- Price
- £12.97
- Rating
- 4.8/5
- Reviews
- 47,817
- Age
- 6y ago
Hongyrjy Sunrise Diamond Painting Landscape Diamond Art Kits Adults 5d Diamond Painting Kits for Adults Landscape Gem Art Kits Adult and Crafts Home Decor 12x16inch
- Price
- £5.83
- Rating
- 4.5/5
- Reviews
- 199
- Age
- 1y ago
Gifts for 5 6 7 8 9 10 Year Old Girls:Diamond Art Bookmark Arts and Crafts Kits for Kids Age 6-12 Diamond Painting Kit Girl Birthday Presents Personalised Ideas Toys for 5-6-7-8-9 Years Old Girls Boys
- Price
- £11.01
- Rating
- 4.6/5
- Reviews
- 220
- Age
- 8mo ago
CEOVR Diamond Painting Kits Adults DIY Diamond Art Kits Adults 30x40cm 5D Gem Art Craft Set for Leisure Time (Pink)
- Price
- £4.96
- Rating
- 4.7/5
- Reviews
- 878
- Age
- 3y ago
Trending
90-day click momentum
cdsnxore Diamond Painting Kits for Adults London Bridge Diamond Art Kits Diamond Art Craft for Home Wall Decor 30 * 30cm (359)
- Price
- £2.88
- Rating
- 4.8/5
- Reviews
- 260
- Age
- 2mo ago
CLYCTIP Diamond Art Kits for Adults Aurora Lake Diamond Painting Kits Landscapes Art Paint for Home Wall Decor 30x40 cm (Blue)
- Price
- £3.33
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
Hongyrjy 6 Pack Cocktail Diamond Painting - Diamond Art Kits Adults Cocktail 5D Diamond Painting Kits for Adults Cocktail Gem Art Kits Adult and Crafts Home Decor 12x10inch
- Price
- £13.81
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 7mo ago
Gifts for 5 6 7 8 9 10 Year Old Girls:Diamond Art Bookmark Arts and Crafts Kits for Kids Age 6-12 Diamond Painting Kit Girl Birthday Presents Personalised Ideas Toys for 5-6-7-8-9 Years Old Girls Boys
- Price
- £11.01
- Rating
- 4.6/5
- Reviews
- 220
- Age
- 8mo ago
ARTDOT 30 Slots Diamond Painting Storage Boxes 71pcs Diamond Art Accessories and Tools Kits with Pens DIY Art Craft Bead Container Storage Boxes for Adults
- Price
- £10.30
- Rating
- 4.8/5
- Reviews
- 47,817
- Age
- 5y ago
Newest
by launch datecdsnxore Diamond Painting Kits for Adults London Bridge Diamond Art Kits Diamond Art Craft for Home Wall Decor 30 * 30cm (359)
- Price
- £2.88
- Rating
- 4.8/5
- Reviews
- 260
- Age
- 2mo ago
CLYCTIP Diamond Art Kits for Adults Aurora Lake Diamond Painting Kits Landscapes Art Paint for Home Wall Decor 30x40 cm (Blue)
- Price
- £3.33
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 3mo ago
Hongyrjy 6 Pack Cocktail Diamond Painting - Diamond Art Kits Adults Cocktail 5D Diamond Painting Kits for Adults Cocktail Gem Art Kits Adult and Crafts Home Decor 12x10inch
- Price
- £13.81
- Rating
- 4.6/5
- Reviews
- 175
- Age
- 7mo ago
Gifts for 5 6 7 8 9 10 Year Old Girls:Diamond Art Bookmark Arts and Crafts Kits for Kids Age 6-12 Diamond Painting Kit Girl Birthday Presents Personalised Ideas Toys for 5-6-7-8-9 Years Old Girls Boys
- Price
- £11.01
- Rating
- 4.6/5
- Reviews
- 220
- Age
- 8mo ago
Starry Sky Diamond Art Kits for Adults 5D Aurora Lake Diamond Painting Kits for Beginners Fantastic Landscapes DIY Full Drill Dots Gem Art Paint for Home Wall Decor 30x40 cm
- Price
- £5.68
- Rating
- 4.3/5
- Reviews
- 39
- Age
- 10mo ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (22% combined) — an open shelf where new products get seen.
Brands
46 falling
Sellers
72
Top-5 brand share
48%
Top 20: 79%
Top-5 click share
22%
Top 20: 58%
Open market
48%
- cdsnxore16%
- BEAYIOU12%
- ARTDOT9%
- Hongyrjy7%
- CLYCTIP5%
- HKLIOPU4%
Diamond Painting demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.8×
Top Diamond Painting search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- diamond art2.4M/yr
- diamond art kits adults800K/yr
- diamond painting839K/yr
- diamond art kits256K/yr
- dimond art for adults204K/yr
- crystal art231K/yr
- gem art139K/yr
- diamond painting kit99K/yr
- dimond art107K/yr
- disney diamond art93K/yr
What reviews say buyers love and hate about Diamond Painting
What buyers mention most, as a share of all reviews.
What buyers love
78% of reviews“this is a quality set”
“low price”
“Fun to make”
“Colours are accurate”
“Just what I needed”
What buyers complain about
79% of reviews“Color slightly different”
“To sticky”
“False advertising”
“Rubbish, really rubbish”
“is to be expected with the size”
Diamond Painting return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
63%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Diamond Painting questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
