Dessert Plates

Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.

Searches, last 12 months

118K

Growth, 90 days vs prior 90

-24.0%

Conversion, latest week

2.4%

Market size, estimated

£42Ka year

Peak month

December2.3× the quietest month

Top search term

dessert plates33K searches a year

Listings sell for £14.86 on average, from £7.55 to £24.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £14.86 that is £0 to £1K a year per listing.

Average price

£14.86under the $15 to $100 sweet spot

Price range

£7.55–£24.73

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

2.0%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #59 within Dishware & Serving Pieces. It carries 881 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

92%

Out of stock, average day

20.2%

Average rank

#59in Dishware & Serving Pieces

Average rating

4.48 starsAmazon United Kingdom average 4.36 stars

Average reviews

881per listing

Listings tracked

38

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months