Dessert Plates
FailShoppers spend only $42K a year here, so Dessert Plates is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £42K/yr118K searches / yr
- 90-day growth
- -24.0%search demand this quarter
- Competition
- 40%top-5 click share · 26 brands · 38 sellers
Flapen Score
Dessert Plates against its category
The dotted line is the Home & Garden average. Past it, Dessert Plates is stronger. Inside it, weaker.
Market
The Dessert Plates market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Dessert Plates 118K times last year and spent an estimated £42K. The top 5 brands take 59% of clicks. Demand peaks in Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
2.4% of searches ended in a purchase last week.
Shoppers searched for this 118K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -24.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £42K a year.
- Searches, last 12 months
- 118K
- Growth, 90 days vs prior 90
- -24.0%
- Conversion, latest week
- 2.4%
- Market size, estimated
- £42Ka year
- Peak month
- December2.3× the quietest month
- Top search term
- dessert plates33K searches a year
02 · Price
A sale here is worth £14.86.
Listings sell for £14.86 on average, from £7.55 to £24.73. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £14.86 that is £0 to £1K a year per listing.
- Average price
- £14.86under the $15 to $100 sweet spot
- Price range
- £7.55–£24.73
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 2.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 20.2% of listings are out of stock. The average listing ranks #59 within Dishware & Serving Pieces. It carries 881 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 92%
- Out of stock, average day
- 20.2%
- Average rank
- #59in Dishware & Serving Pieces
- Average rating
- 4.48 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 881per listing
- Listings tracked
- 38
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 40 months
Products
Top Dessert Plates products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Argon Tableware 6X White 15.4cm (6 Inch) Wide Rimmed Side Plates - Desert Serving Dinner Set Bread Plate - Dishwasher and Microwave Safe Ceramic
- Price
- £9.31
- Rating
- 4.1/5
- Reviews
- 1,295
- Age
- 9y ago

Argon Tableware 6X White Dessert Plates 19cm (7.5) - Wide Rim Small Dinner & Bread Plates - Elegant Dessert Serving Set for Home & Restaurants - Microwave & Dishwasher Safe
- Price
- £11.52
- Rating
- 4.5/5
- Reviews
- 1,063
- Age
- 9y ago

Argon Tableware 12x White Dessert Plates 19cm (7.5) - Wide Rim Small Dinner & Bread Plates - Elegant Dessert Serving Set for Home & Restaurants - Microwave & Dishwasher Safe
- Price
- £15.52
- Rating
- 4.5/5
- Reviews
- 1,063
- Age
- 9y ago

Nicola Spring Hand-Printed Side Plates - 18cm - 6 Colours - Pack of 6 - Porcelain Decorative Patterned Dining Dish Plates for Snacks Starters Dinner Dessert
- Price
- £16.94
- Rating
- 4.3/5
- Reviews
- 1,012
- Age
- 9y ago

Miicol Small Dessert Plates Side Plates Set of 6 Ceramic White Appetizer Tea Plates 15cm / 6 Inch Mini Porcelain Serving Plate for Cake Bread Salad Snack
- Price
- £13.40
- Rating
- 4.6/5
- Reviews
- 1,736
- Age
- 8y ago
Trending
90-day click momentum
Miicol Small Dessert Plates Side Plates Set of 6 Ceramic White Appetizer Tea Plates 15cm / 6 Inch Mini Porcelain Serving Plate for Cake Bread Salad Snack
- Price
- £13.40
- Rating
- 4.6/5
- Reviews
- 1,736
- Age
- 8y ago

Herogo Dessert Plates Set of 6 Stoneware Tableware Side Plates 8 Inch / 20.3 cm Reactive Glaze Serving Dish Small Plate for Party Wedding Birthday BBQ Dishwasher & Microwave Safe - Elegant White
- Price
- £13.68
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

Miicol Ceramic Appetizer Plates Set of 6 White Dessert Plates 8 Inch/20cm Side Plates Porcelain Tea Plates Stackable Microwave Dishwasher Safe Tapas Starter Plates for Home Kitchen Afternoon Tea
- Price
- £17.54
- Rating
- 4.6/5
- Reviews
- 1,736
- Age
- 8y ago

Herogo Dessert Plates Set of 6 Stoneware Tableware Side Plates 8 Inch / 20.3 cm Reactive Glaze Serving Dish Small Plate for Party Wedding Birthday BBQ Dishwasher & Microwave Safe - Grayish Blue
- Price
- £17.23
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

Rammento Set of 6 Lead-Free Crystal Glass Dessert Plates Clear | Floral Embellished Decorative Side Dishes & Tea Plates | Small Side Dishes Glass Dinner Set of 6 | Household Plate Made in Italy
- Price
- £8.42
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Newest
by launch date
Herogo Dessert Plates Set of 6 Stoneware Tableware Side Plates 8 Inch / 20.3 cm Reactive Glaze Serving Dish Small Plate for Party Wedding Birthday BBQ Dishwasher & Microwave Safe - Grayish Blue
- Price
- £17.23
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

Herogo Dessert Plates Set of 6 Stoneware Tableware Side Plates 8 Inch / 20.3 cm Reactive Glaze Serving Dish Small Plate for Party Wedding Birthday BBQ Dishwasher & Microwave Safe - Elegant White
- Price
- £13.68
- Rating
- 4.9/5
- Reviews
- 29
- Age
- 4mo ago

6 pcs Textured Glass Plates Wavy Edge Decorative Clear Modern Hammered Ice Appetizer Plates Set. Glass Serving Tray Dinner Appetizer Artistic Dinnerware Frosted Elegant (Clear Medium (5.9in / 15cm))
- Price
- £11.16
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 1y ago

Rammento Set of 6 Lead-Free Crystal Glass Dessert Plates Clear | Floral Embellished Decorative Side Dishes & Tea Plates | Small Side Dishes Glass Dinner Set of 6 | Household Plate Made in Italy
- Price
- £8.42
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago

MATANA 20 Premium Clear Plastic Dessert Plates with Gold Rim 19cm / 7 Inch - Elegant & Reusable Small Side Plates Starter Plates for Weddings Birthdays Picnic Parties
- Price
- £8.07
- Rating
- 4.5/5
- Reviews
- 117
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
38
Top-5 brand share
59%
Top 20: 94%
Top-5 click share
40%
Top 20: 81%
Open market
41%
- Argon Tableware33%
- Miicol9%
- Nicola Spring5%
- Olympia4%
- Comptoir de famille4%
- Frcctre4%
Demand
Dessert Plates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.3×
Search terms
Top Dessert Plates search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dessert plates33K/yr
- tea plates14K/yr
- white side plates13K/yr
- salad plates8K/yr
- small side plates8K/yr
- desert plates7K/yr
- tea plates set of 45K/yr
- 8 inch plates5K/yr
- small plates set of 45K/yr
- sandwich plates5K/yr
Reviews and returns
What reviews say buyers love and hate about Dessert Plates
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
So small
the size was wrong
they are larger than I expected
however a little expensive
Look more expensive than they are
I just think they are a little overpriced
Not recommended, look cheap
Very poor quality
They are also significantly heavier than porcelain
Be aware that some people with hand mobility issues such as arthritis may find these just a bit on the heavier side
They are rather heavy
Greige rather than beige
I'd say they are slightly off white
The only thing I would say is that they are not bright white
Love
Great product see review
Good quality
Good quality plates
really great well worth the money
Good value
Good value for money
great size
the size was perfect for what I needed
Good size that suits small portions
Lovely colours
Great colours
Beautiful blue colour
Elegant Design
I like the modern design which is quite stylish
They have a beautiful ripple design
Return
2.0% Return rate 90% Fixable by listing
So small
the size was wrong
they are larger than I expected
Not recommended, look cheap
Very poor quality
Greige rather than beige
I'd say they are slightly off white
The only thing I would say is that they are not bright white
They are also significantly heavier than porcelain
Be aware that some people with hand mobility issues such as arthritis may find these just a bit on the heavier side
They are rather heavy
however a little expensive
Look more expensive than they are
I just think they are a little overpriced
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dessert Plates questions
Answered from the same tracked data.









