desk fan 16 inch
Worth a lookShows demand growing >1,000% this quarter, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Quality gap
Incredible4.0★avg incumbent rating — lower means beatable quality
Avg price
Incredible£25.40avg listing price — sweet spot $15–$100
Price range
Great£11.48–£65.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great58%top-5 brand share — no brand owns this niche
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Review moat
Okay3,340.81avg incumbent reviews — the moat a new listing must climb
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Market size
Bad£33K£33K/yr · 71K searches
According to Flapen's Amazon United Kingdom niche tracking, desk fan 16 inch is a £33K/yr Amazon United Kingdom market (71K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in May–Jun–Jul. Verdict: Worth a look — 67/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
desk fan 16 inch market data
- Units sold / yr
- 2K–2K
- avg 0–100/product
- Revenue / yr
- £38K–£51K
- units × avg price
- Conversion rate
- 1.8%
- Avg BSR
- #357
- Page quality
- 0%
- Prime
- 50%
- Sponsored
- 69%
- Out of stock
- 14.8%
- Avg brand age
- 34 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.Brands
22 rising
Sellers
83
Top-5 brand share
58%
Top 20: 98%
Top-5 click share
41%
Top 20: 81%
Open market
35%
- Status17%
- Signature13%
- Prem-i-air10%
- Schallen9%
- Russell Hobbs9%
- Igenix7%
Demand & seasonality
Weekly Amazon search volume, last 99 weeks — >1,000% search growth over the last 90 days.Peak months: May, Jun, Jul · busiest ÷ quietest = 61.2×
Top desk fan 16 inch search terms
- desk fan 16 inch33K/yr
- table fan 16 inch25K/yr
- 16 inch desk fan13K/yr
Top desk fan 16 inch products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Status 16 inch Oscillating Portable Desk Fan White
Status£23.084.0★4,936 rev
Igenix DF1610 16 Portable Desk Fan 50W 3 Speed Settings Quiet Oscillating Airflow with Adjustable Tilt Ideal for Home Office or Bedside White
Igenix£20.914.4★4,912 rev
Signature 16 3 Speed Desk Fan with Oscillation Adjustable Tilt White S40010
Signature£26.263.4★5,647 rev
Russell Hobbs 12 Inch Lightweight Portable Desk Fan 3 Speeds Wide-Angled Oscillation Powerful Airflow Quiet Operation Perfect for Bedroom or Office White - RHPDF1221
Russell Hobbs£16.604.0★6,534 rev
AMOS 16 Desktop Desk Table Oscillating Fan Portable Adjustable Electric 3 Speed Tilting Tilt Air Cooling Home Office Fan
AMOS£30.464.0★326 rev
Newest
by launch date
12 Portable Desk Fan Lightweight Cooling Fan 3 Speeds 90 Oscillation Powerful Airflow Quiet Operation Table Fan Perfect for Home Bedroom Office & Workspace
Breezeline£38.3618 rev
12 Inch Portable Table Fan 3 Speeds Wide-Angled 90 Oscillation Desk Fan Lightweight Powerful Airflow Quiet Operation Cooling Fan Perfect for Home Bedroom or Office
Breezeline£37.9533 rev
Bush 16 White Pedestal Fan 3-Speed Oscillating 2 in 1 Floor & Desk Fan 7297696
Generic£43.0011 rev
SWEETFULL Desk Fan Small Portable USB Table Fan 3 Speeds 360 Adjustable
SWEETFULL£13.076,171 rev
Schallen Home Work Office Electric 16 3 Speed Electric Oscillating Worktop Desk Table Air Cooling Fan (16 Grey)
Schallen£26.04151 rev
Trending
90-day click momentum12 Portable Desk Fan Lightweight Cooling Fan 3 Speeds 90 Oscillation Powerful Airflow Quiet Operation Table Fan Perfect for Home Bedroom Office & Workspace
Breezeline£38.363.8★
Schallen Home Work Office Electric 16 3 Speed Electric Oscillating Worktop Desk Table Air Cooling Fan (White 16)
Schallen£27.664.0★
Schallen Home Work Office Electric 16 3 Speed Electric Oscillating Worktop Desk Table Air Cooling Fan (16 Black)
Schallen£26.384.0★
12 Inch Portable Table Fan 3 Speeds Wide-Angled 90 Oscillation Desk Fan Lightweight Powerful Airflow Quiet Operation Cooling Fan Perfect for Home Bedroom or Office
Breezeline£37.952.6★
Signature 9 2 Speed Desk Fan with Oscillation Adjustable Tilt Black S40008B
Signature£11.913.4★
What buyers say about desk fan 16 inch
What buyers praise and complain about, mined from review topics.What buyers love
“not expensive”
“Strong fan too”
“Excellent quality ideal for bedroom”
“low noise”
“Simple assembly”
“As advertised”
“It's a really wonderful compact size”
“Easy to use”
“works really well”
“Has really helped during the recent heat wave”
What buyers complain about
“Makes alot of noise”
“Awful quality”
“It's small”
“If it had been half the price”
“Impossible to assemble”
“Broke after a month”
“feels flimsy”
“just doesn't work properly”
“Instructions are awful”
“it was no good in the heat”
Top return reasons
Common questions
- Is desk fan 16 inch profitable to sell on Amazon United Kingdom?
- The niche generates £33K/yr across 36 tracked products. 2 of 5 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Worth a look (67/100).
- How competitive is the desk fan 16 inch niche?
- 22 brands and 83 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in desk fan 16 inch?
- Top complaints mined from reviews: Noise Level, Quality-Overall, Size-Overall. The return rate is 0.7%.
- When does demand for desk fan 16 inch peak?
- Demand peaks in May–Jun–Jul; the busiest month runs 61.2× the quietest.
- What does it cost to enter the desk fan 16 inch niche?
- Listings span £11.48–£65.20; the average listing price is £25.40 (sweet spot $15–$100). The average incumbent carries 3,341 reviews — the moat a new listing must climb.