delonghi kettle and toaster sets
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great£57.46avg listing price — sweet spot $15–$100
Price range
Great£36.02–£111.19cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,324.77avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.1%return rate — above 5% kills the launch gate
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Market size
Bad£52K£52K/yr · 89K searches
Growth
Bad-23.7%90-day search growth — must beat 0% to launch
Conversion
Bad1.0%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, delonghi kettle and toaster sets is a £52K/yr Amazon United Kingdom market (89K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
delonghi kettle and toaster sets market data
- Units sold / yr
- 750–1K
- avg 0–100/product
- Revenue / yr
- £43K–£57K
- units × avg price
- Conversion rate
- 1.0%
- Avg BSR
- #118
- Page quality
- 0%
- Prime
- 82%
- Sponsored
- 68%
- Out of stock
- 7.9%
- Avg brand age
- 58 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
74
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
0%
- De'Longhi89%
- Salter5%
- Brand New4%
- Daewoo1%
Demand & seasonality
Weekly Amazon search volume, last 78 weeks — -23.7% search growth over the last 90 days.Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 2.8×
Top delonghi kettle and toaster sets search terms
- delonghi kettle and toaster sets46K/yr
- de longhi kettle and toaster16K/yr
- delonghi kettle and toaster14K/yr
- delonghi kettle and toaster set7K/yr
- delonghi toaster and kettle set6K/yr
Top delonghi kettle and toaster sets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 22 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DeLonghi Argento Flora KBX3016 Kettle (3kW) and CTO4 4-Slice Toaster (1800W) (Green)
De'Longhi£111.194.1★83 rev
DeLonghi Argento Flora KBX3016 Kettle (3kW) and CTO4 4-Slice Toaster (1800W) (Beige)
De'Longhi£107.044.4★63 rev
DeLonghi Vintage Icona KBOV3001BG Kettle - Pastel Cream and mahogany finish (color may vary slightly due to photographic effects)
De'Longhi£50.854.5★1,989 rev
DeLonghi Brilliante Kettle anti-scale filter 1.7 Liters 360 swivel base KBJ3001BK Black
De'Longhi£36.994.6★7,780 rev
DeLonghi Argento Flora KBX3016 Kettle (3kW) and CTO4 4-Slice Toaster (1800W) (Blue)
De'Longhi£107.814.1★85 rev
Newest
by launch date
Salter Ripple Sage Toaster & Kettle Set 4-Slice 1630W Toaster 6 Browning Levels Defrost/Reheat/Cancel 1.7L Rapid Boil Kettle with Removable Limescale Filter Auto Shut-Off Textured Design
Salter£61.46167 rev
Salter Ripple Taupe Toaster & Kettle Set 4-Slice 1630W Toaster 6 Browning Levels Defrost/Reheat/Cancel 1.7L Rapid Boil Kettle with Removable Limescale Filter Auto Shut-Off Textured Design
Salter£54.31167 rev
DeLonghi Eclettica SpecialTea KBY3011.BG Classic Style Electric Kettle with Variable Temperature Control 40-100 Anti Scale Filter 360 Swivel Base Cord Storage 1.7L 3000W Blissful Beige
De'Longhi£53.5033 rev
Salter Retro Kettle & Toaster Set 1.7L Fast Boil Kettle With Removable Limescale Filter 4-Slice Wide Slot Toaster Thick Bread High Lift Eject Blue Indicator Lights 3kW/1630W Cream COMBO-9352
Salter£63.52637 rev
DeLonghi Eclettica BPA Free Metal Kettle KBY3001.BG Customisable Design Rapid Boil Electric Kettle 1.7L Large Capacity Anti Scale Filter Swivel Base Cord Storage Stainless Steel 3000W Beige
De'Longhi£42.58199 rev
Trending
90-day click momentumSalter Ripple Sage Toaster & Kettle Set 4-Slice 1630W Toaster 6 Browning Levels Defrost/Reheat/Cancel 1.7L Rapid Boil Kettle with Removable Limescale Filter Auto Shut-Off Textured Design
Salter£61.464.4★
DeLonghi Argento Flora KBX3016 Kettle (3kW) and CTO4 4-Slice Toaster (1800W) (Blue)
De'Longhi£107.814.1★
DeLonghi Argento Flora KBX3016 Kettle (3kW) and CTO4 4-Slice Toaster (1800W) (Beige)
De'Longhi£107.044.4★
DeLonghi Eclettica SpecialTea KBY3011.BG Classic Style Electric Kettle with Variable Temperature Control 40-100 Anti Scale Filter 360 Swivel Base Cord Storage 1.7L 3000W Blissful Beige
De'Longhi£53.504.4★
DeLonghi DeLonghi Brillante KBJ3001W Kettle White
De'Longhi£37.704.6★
What buyers say about delonghi kettle and toaster sets
What buyers praise and complain about, mined from review topics.What buyers love
“Good toaster”
“exactly as advertised pleased with the items”
“Lovely Colour”
“so well worth the money originally spent”
“very easy to handle”
“The design is genuinely premium — it looks modern yet timeless on the counter”
“Works as it should”
“Nice looking kettle with a temperature control”
“I like the fact it has two separate controls”
“Appearance is good”
What buyers complain about
“Toaster is weak”
“Poor quality”
“This kettle continually leaks”
“Broken after one year”
“Expensive”
“Kettle had an extreme smell”
“its very heavy so wouldnt be suitable for someone with bad hands”
“it gets very hot to the touch”
“not comfy”
“now it won't work”
Top return reasons
Common questions
- Is delonghi kettle and toaster sets profitable to sell on Amazon United Kingdom?
- The niche generates £52K/yr across 22 tracked products. 3 of 3 products launched in the last 360 days are still selling. 90-day search growth is -23.7%. Flapen's verdict: Skip it (35/100).
- How competitive is the delonghi kettle and toaster sets niche?
- 4 brands and 74 sellers compete. The top 5 products take 57% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in delonghi kettle and toaster sets?
- Top complaints mined from reviews: Toasting, Quality-Overall, Leak-Proof. The return rate is 3.1%.
- When does demand for delonghi kettle and toaster sets peak?
- Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 2.8× the quietest.
- What does it cost to enter the delonghi kettle and toaster sets niche?
- Listings span £36.02–£111.19; the average listing price is £57.46 (sweet spot $15–$100). The average incumbent carries 1,325 reviews — the moat a new listing must climb.