Decorative Books
MaybeThe average product has only 32 reviews. But demand is soft, at -20.7% this quarter, so Decorative Books is a Maybe.
- Flapen Score
- 53 / 100Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 5153
- Market size
- £91K/yr430K searches / yr
- 90-day growth
- -20.7%search demand this quarter
- Competition
- 31%top-5 click share · 45 brands · 53 sellers
Flapen Score
Decorative Books against its category
The dotted line is the Home & Garden average. Past it, Decorative Books is stronger. Inside it, weaker.
Market
The Decorative Books market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Decorative Books 430K times last year and spent an estimated £91K. The top 5 brands take 32% of clicks. Demand peaks in Jan–Feb–Sep–Oct–Nov. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
1.7% of searches ended in a purchase last week.
Shoppers searched for this 430K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -20.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.
- Searches, last 12 months
- 430K
- Growth, 90 days vs prior 90
- -20.7%
- Conversion, latest week
- 1.7%
- Market size, estimated
- £91Ka year
- Peak month
- October2.0× the quietest month
- Top search term
- decorative books160K searches a year
02 · Price
A sale here is worth £12.71.
Listings sell for £12.71 on average, from £5.16 to £22.99. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £12.71 that is £0 to £1K a year per listing.
- Average price
- £12.71under the $15 to $100 sweet spot
- Price range
- £5.16–£22.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
94% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 12.7% of listings are out of stock. The average listing ranks #1,215 within Decorative Accessories. It carries 32 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 94%
- Prime listings
- 98%
- Out of stock, average day
- 12.7%
- Average rank
- #1,215in Decorative Accessories
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 32per listing
- Listings tracked
- 54
04 · Newcomers
Amazon counts 2 of last year's 30 launches as successful.
30 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 30
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 19 months
Products
Top Decorative Books products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Aesthetic Decorative Books - Coffee Table Books Decor - Faux Decor Book Storage Box for Decoration - Set of 3 Linen Fake Book for Home Table Decor - Bedside Tables Decors - Home Room Bookshelf Decors
- Price
- £18.41
- Rating
- 4.7/5
- Reviews
- 101
- Age
- 10mo ago

5 PCS Decorative Fake Books Set Fashion Hardcover Display Books for Home Décor - Foldable Faux Book for Coffee Table Bookshelf Office - Stacked Modern Decorative Book Set (B)
- Price
- £11.61
- Rating
- 4.5/5
- Reviews
- 37
- Age
- 1y ago

6Pcs Decorative Fake Books Set Fashion Hardcover Display Books for Home Décor - Foldable Faux Book for Coffee Table Bookshelf Office - Stacked Modern Decorative Book Set
- Price
- £12.07
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 9mo ago

GoldOars 3Pcs Decorative Books Stacked Faux Books with Magnetic Linen Decorative Books Set for Bookshelf Coffee Tables Home Decor
- Price
- £19.49
- Rating
- 4.7/5
- Reviews
- 96
- Age
- 10mo ago

6 PCs Fashion Fake Hardcover Display Books for Coffee Tables/Shelves Storage Book Coffee Table Display Shelves
- Price
- £11.83
- Rating
- 4.5/5
- Reviews
- 58
- Age
- 2y ago
Trending
90-day click momentum
HVIHWI 4 Pack Decorative Books Fake Books for Home Decor Faux Books for Bookshelf Styling Shabby Chic Decorative Book Set for Coffee Table Office Shelf Living Room
- Price
- £7.58
- Rating
- 4.1/5
- Reviews
- 3
- Age
- 4mo ago

Weldomcor Decorative Books Set of 2 Stackable Fake Books Storage Box for Decoration Linen Faux Book for Home Bedside Tables Bookshelf Office Decors Home Coffee Table Decor (Dusty Pink Ivory White)
- Price
- £13.90
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 5mo ago

3Pcs Fake Decorative Books Aesthetic Stacked Faux Books with Magnetic Linen for Coffee Table Books Decor Fashion Storage Boxes for Home Office Bar Coffee Table Bookshelf Bedside Table Decor
- Price
- £15.42
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago

Minimalist Decorative Books for Home Decor - Set of 2 Faux Book Boxes
- Price
- £15.04
- Rating
- 4.6/5
- Reviews
- 77
- Age
- 6mo ago

BHSMLQ 3-Piece Hollow Simulation Book Set Modern Decorative Books Beautiful Cardboard Book Props Suitable for Coffee Tables Bookshelves Living Rooms and Bedroom Decoration
- Price
- £10.84
- Rating
- 3.3/5
- Reviews
- 9
- Age
- 3mo ago
Newest
by launch date
BHSMLQ 3-Piece Hollow Simulation Book Set Modern Decorative Books Beautiful Cardboard Book Props Suitable for Coffee Tables Bookshelves Living Rooms and Bedroom Decoration
- Price
- £10.84
- Rating
- 3.3/5
- Reviews
- 9
- Age
- 3mo ago

3Pcs Fake Decorative Books Aesthetic Stacked Faux Books with Magnetic Linen for Coffee Table Books Decor Fashion Storage Boxes for Home Office Bar Coffee Table Bookshelf Bedside Table Decor
- Price
- £15.42
- Rating
- 5.0/5
- Reviews
- 8
- Age
- 4mo ago

HVIHWI 4 Pack Decorative Books Fake Books for Home Decor Faux Books for Bookshelf Styling Shabby Chic Decorative Book Set for Coffee Table Office Shelf Living Room
- Price
- £7.58
- Rating
- 4.1/5
- Reviews
- 3
- Age
- 4mo ago

Weldomcor Decorative Books Set of 2 Stackable Fake Books Storage Box for Decoration Linen Faux Book for Home Bedside Tables Bookshelf Office Decors Home Coffee Table Decor (Dusty Pink Ivory White)
- Price
- £13.90
- Rating
- 4.3/5
- Reviews
- 23
- Age
- 5mo ago

MFSKJELF Modern Decorative Books Set of 4 Fashion Hardcover Display Books for Home Décor Foldable Faux Book for Coffee Table Bookshelf Office - Stacked Modern Decorative Book Set
- Price
- £7.66
- Rating
- 1.0/5
- Reviews
- 1
- Age
- 6mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
45 falling
Sellers
53
Top-5 brand share
32%
Top 20: 76%
Top-5 click share
31%
Top 20: 70%
Open market
62%
- hongqu us10%
- kroucoco6%
- Marjoramy6%
- APOMOONS6%
- YHSKJCD5%
- GoldOars5%
Demand
Decorative Books search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Sep, Oct, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Decorative Books search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- decorative books160K/yr
- fake books65K/yr
- decorative books for display19K/yr
- faux books22K/yr
- decor books18K/yr
- book decor18K/yr
- fake book21K/yr
- aesthetic books for decoration14K/yr
- faux books for decoration16K/yr
- book ornaments20K/yr
Reviews and returns
What reviews say buyers love and hate about Decorative Books
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
lacks a little quality control
Cheap and not worth money
Bad quality
They are a bit overpriced for what they are
Looks more expensive
they look much more expensive than they are
Incorrect size
a lot bigger than I expected
check measurements as they are quite large
Very flimsy
expected them to be more substantial
Flimsy when putting together
I didn't expect the hollow part to be able to store small items
Not a storage box
Love
Lovely well made item
Amazing Quality
Great quality, look fantastic, really nice set of storage books for my coffee table
Overall, good, they make nice decorative pieces
Perfect for home décor
I really like the designs
Excellent value
Price is great
Well worth the money
easy to assemble
Great once installed
Easy to put together
Just what we needed
As described
exactly as shown
Return
1.7% Return rate 53% Fixable by listing
Incorrect size
a lot bigger than I expected
check measurements as they are quite large
lacks a little quality control
Cheap and not worth money
Bad quality
Got impression it was blank pages books but even the outside doesnt have the same ridges and curves of a book. Disappointed
Very flimsy
expected them to be more substantial
Flimsy when putting together
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Decorative Books questions
Answered from the same tracked data.









