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55

deadfast ant killer plus bait station

Worth a look

Shows demand growing +659.2% this quarter, but a small market ($16K/yr) keeps it on the watch list.

Market size 4Growth 100Conversion 86Competition 30Returns 100Price range 11Avg price 26Brand share 28Review moat 54Quality gap 90

Growth

Incredible+659.2%

90-day search growth — must beat 0% to launch

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.1★

avg incumbent rating — lower means beatable quality

Conversion

Great9.7%

search→purchase rate — share of searches ending in a sale

Review moat

Good1,341.56

avg incumbent reviews — the moat a new listing must climb

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Avg price

Okay£9.08

avg listing price — sweet spot $15–$100

Price range

Bad£3.17–£16.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£16K

£16K/yr · 18K searches

According to Flapen's Amazon United Kingdom niche tracking, deadfast ant killer plus bait station is a £16K/yr Amazon United Kingdom market (18K searches/yr). The top 5 brands hold 88% of demand. Verdict: Worth a look — 55/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

deadfast ant killer plus bait station market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£27K–£36K
units × avg price
Conversion rate
9.7%
Avg BSR
#104
Page quality
0%
Prime
63%
Sponsored
56%
Out of stock
13.7%
Avg brand age
45 months
Avg seller age
173 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 rising

Sellers

121

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

8%

  • Deadfast59%
  • NOPE!15%
  • FERRIS5%
  • GOPAL SALES5%
  • TOP SAVER4%
  • Vitax Ltd4%
  • Open — no brand owns it (3 brands, 8%)

Top deadfast ant killer plus bait station search terms

  • deadfast ant killer plus bait station9K/yr
  • deadfast ant killer4K/yr
  • dead fast ant killer3K/yr
  • deadfast3K/yr
All search terms

Top deadfast ant killer plus bait station products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£2K20%£3K30%£5K40%£6K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about deadfast ant killer plus bait station

What buyers praise and complain about, mined from review topics.

What buyers love

Pest/Insect Control44%

“Got rid of the ants”

Quality-Overall14%

“Very effective product”

Advertised Vs Actual Product10%

“totally works as advertised”

Value For Money6%

“Great value”

Ease Of Use6%

“Easy to use”

Strength4%

“Solid build”

Efficiency2%

“Does the job”

Spray/Flow2%

“easy direct spray”

Safety Standards1%

“Excellent - safe around my cats”

Instructions/User Manual/Troubleshooting1%

“Easy to use follow instructions it really works”

What buyers complain about

Pest/Insect Control45%

“it doesn't work for ants”

Functionality-Overall21%

“Not effective”

Value For Money9%

“Over priced”

Quality-Overall4%

“quality control of product seems poor”

Leak-Proof3%

“Leaked everywhere”

Advertised Vs Actual Product2%

“Does not work as advertised”

Adhesion/Stickiness1%

“They are sticky”

Contamination1%

“The ants seem repelled by the contents”

Size-Overall1%

“it is way too big”

Durability1%

“Stopped working after one use”

Top return reasons

Leak-Proof28%
Functionality-Overall24%
Pest/Insect Control16%
Advertised Vs Actual Product7%
Value For Money5%
Defective Material/Parts4%
Adhesion/Stickiness3%
Contamination2%
Quality-Overall1%
Product Condition1%

Common questions

Is deadfast ant killer plus bait station profitable to sell on Amazon United Kingdom?
The niche generates £16K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +659.2%. Flapen's verdict: Worth a look (55/100).
How competitive is the deadfast ant killer plus bait station niche?
9 brands and 121 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in deadfast ant killer plus bait station?
Top complaints mined from reviews: Pest/Insect Control, Functionality-Overall, Value For Money. The return rate is 0.1%.
What does it cost to enter the deadfast ant killer plus bait station niche?
Listings span £3.17–£16.40; the average listing price is £9.08 (sweet spot $15–$100). The average incumbent carries 1,342 reviews — the moat a new listing must climb.