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51

de humidifier for house

Worth a look

Shows a sweet-spot price point ($61.17 avg), but soft demand (-53.7% this quarter) keeps it on the watch list.

Market size 38Growth 0Conversion 55Competition 61Returns 85Price range 58Avg price 89Brand share 70Review moat 24Quality gap 62

Avg price

Great£61.17

avg listing price — sweet spot $15–$100

Returns

Great1.5%

return rate — above 5% kills the launch gate

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Price range

Good£6.03–£151.68

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good4.6%

search→purchase rate — share of searches ending in a sale

Market size

Okay£190K

£190K/yr · 67K searches

Review moat

Bad5,106.45

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-53.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, de humidifier for house is a £190K/yr Amazon United Kingdom market (67K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Worth a look — 51/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

de humidifier for house market data

Units sold / yr
3K–3K
avg 100–250/product
Revenue / yr
£153K–£184K
units × avg price
Conversion rate
4.6%
Avg BSR
#89
Page quality
0%
Prime
86%
Sponsored
86%
Out of stock
15.7%
Avg brand age
25 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

36

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

48%

Top 20: 88%

Open market

29%

  • EasyAcc21%
  • Pro Breeze11%
  • AROEVE11%
  • Nyxi10%
  • ANSIO10%
  • DREO8%

Demand & seasonality

Weekly Amazon search volume, last 87 weeks — -53.7% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Black Friday '25Spike '26Prime Day '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 9.0×

Top de humidifier for house products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£10K10%£19K15%£29K20%£38K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about de humidifier for house

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money17%

“Good value for money”

Quality-Overall16%

“Good affordable quality”

Efficiency8%

“the machine is perfect for purpose”

Ease Of Use8%

“Really handy around the house”

Advertised Vs Actual Product8%

“Just what I needed”

Noise Level5%

“Very quiet”

Size-Overall4%

“Very nice small and quite”

Compactness3%

“Small and compact unit”

Strength2%

“Sturdy build”

Ease Of Cleaning2%

“clean with good air”

What buyers complain about

Functionality-Overall18%

“Not effective”

Durability9%

“Broke after a month”

Value For Money9%

“Its no better than cheaper ones you can get”

Size-Overall7%

“Larger than I imagined”

Water Resistance6%

“doesn't collect water”

Leak-Proof5%

“Leaks”

Quality-Overall5%

“Cheap and useless”

Instructions/User Manual/Troubleshooting4%

“Awful instructions”

Ease Of Use3%

“Not useable”

Smell2%

“smelled like burning”

Top return reasons

Functionality-Overall31%
Size-Overall21%
Leak-Proof5%
Water Resistance4%
Advertised Vs Actual Product3%
Strength3%
Quality-Overall3%
Defective Material/Parts3%
Compatibility-Overall2%
Smell2%

Common questions

Is de humidifier for house profitable to sell on Amazon United Kingdom?
The niche generates £190K/yr across 29 tracked products. 3 of 4 products launched in the last 360 days are still selling. 90-day search growth is -53.7%. Flapen's verdict: Worth a look (51/100).
How competitive is the de humidifier for house niche?
20 brands and 36 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in de humidifier for house?
Top complaints mined from reviews: Functionality-Overall, Durability, Value For Money. The return rate is 1.5%.
When does demand for de humidifier for house peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 9.0× the quietest.
What does it cost to enter the de humidifier for house niche?
Listings span £6.03–£151.68; the average listing price is £61.17 (sweet spot $15–$100). The average incumbent carries 5,106 reviews — the moat a new listing must climb.