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Dance Costume Bag

Maybe

Returns run at only 0.8% of orders. But shoppers spend only $32K a year here, so Dance Costume Bag is a Maybe.

Flapen Score
54
54 / 100
Top 36% of 5,777 Home & Garden niches · +3 vs the category median of 51
Market size
£32K/yr50K searches / yr
90-day growth
-2.0%search demand this quarter
Competition
51%top-5 click share · 22 brands · 28 sellers

Flapen Score

Dance Costume Bag against its category

The dotted line is the Home & Garden average. Past it, Dance Costume Bag is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Dance Costume Bag market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Dance Costume Bag 50K times last year and spent an estimated £32K. The top 5 brands take 66% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

6.0% of searches ended in a purchase last week.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £32K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-2.0%
Conversion, latest week
6.0%
Market size, estimated
£32Ka year
Top search term
dance costume bag20K searches a year

02 · Price

A sale here is worth £10.67.

Listings sell for £10.67 on average, from £6.63 to £63.71. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.67 that is £1K to £3K a year per listing.

Average price
£10.67under the $15 to $100 sweet spot
Price range
£6.63–£63.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #154 within Storage & Organisation. It carries 142 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
97%
Out of stock, average day
11.5%
Average rank
#154in Storage & Organisation
Average rating
4.30 starsAmazon United Kingdom average 4.36 stars
Average reviews
142per listing
Listings tracked
31

04 · Newcomers

Amazon counts 2 of last year's 10 launches as successful.

10 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
2Amazon's first-year sales bar
Average brand age
27 months

Products

Top Dance Costume Bag products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£5K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

Brands

22 falling

Sellers

28

Top-5 brand share

66%

Top 20: 99%

Top-5 click share

51%

Top 20: 89%

Open market

30%

  • OSDUE24%
  • Trimpack15%
  • Dntorx13%
  • Neerow8%
  • TRUEIN6%
  • AMFUN5%

Search terms

Top Dance Costume Bag search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • dance costume bag20K/yr
  • costume bag13K/yr
  • costume bags for dancers12K/yr
  • costume bags5K/yr

Reviews and returns

What reviews say buyers love and hate about Dance Costume Bag

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall23%−0.06

Rubbish quality

Flimsy quality

Awful quality

Size-Overall12%+0.28

the bags are just a bit too short

Not fit for purpose

The small

Durability11%−0.15

Quickly broke

Durability is not the best

Didnt last

Strength9%−0.12

which makes the bags feel flimsy

The bags are not that sturdy

Flimsy

Thickness8%−0.07

They arent especially thick

Thin cheap product

The material is quite thin

Love

Quality-Overall21%−0.06

Excellent product

As these are very well made

Good quality clothes covers

Value For Money18%+1.65

Excellent value

Reasonable price

Good value

Size-Overall10%+0.28

Fits everything in

Fitted in her 4 costumes/ accessories and even trainers

These bags were a good size

Advertised Vs Actual Product9%+0.83

As advertised

As described

Exactly what we needed

Ease Of Use6%+0.23

Easy to use

Really handy

easy to find

Return

0.8% Return rate 33% Fixable by listing

Size-Overall21%█▇▅▅▅▄

the bags are just a bit too short

Not fit for purpose

The small

Quality-Overall18%▄▄▇██▅

Rubbish quality

Flimsy quality

Awful quality

Material Quality10%▅▅▂▆█▂

Where these fall down for me is the material quality

The material is quite thin

Not sure on material

Advertised Vs Actual Product7%▁▁▂▂▂█

I obviously didnt read the description properly

The information contradicts its self

Nothing like the photo

Thin6%▁█▄▃▅▄

Very thin

The quality is not there feel thin

FAQ

Common Dance Costume Bag questions

Answered from the same tracked data.