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daffodils

Worth a look

Shows no brand lock-in (top 5 brands take 38% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 15Growth 0Conversion 60Competition 86Returns 93Price range 58Avg price 33Brand share 95Review moat 92Quality gap 82

Brand share

Incredible38%

top-5 brand share — no brand owns this niche

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great150.07

avg incumbent reviews — the moat a new listing must climb

Competition

Great29%

top-5 click share — an open shelf

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Price range

Good£3.21–£31.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.97

avg listing price — sweet spot $15–$100

Market size

Bad£59K

£59K/yr · 114K searches

Growth

Bad-86.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United Kingdom niche tracking, daffodils is a £59K/yr Amazon United Kingdom market (114K searches/yr). The top 5 brands hold 38% of demand. Demand peaks in Feb–Mar–Apr. Verdict: Worth a look — 57/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

daffodils market data

Units sold / yr
4K–5K
avg 0–100/product
Revenue / yr
£40K–£50K
units × avg price
Conversion rate
5.2%
Avg BSR
#3,346
Page quality
0%
Prime
87%
Sponsored
70%
Out of stock
8.8%
Avg brand age
31 months
Avg seller age
182 days

Competition & brand share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

Brands

38 falling

Sellers

89

Top-5 brand share

38%

Top 20: 84%

Top-5 click share

29%

Top 20: 69%

Open market

57%

  • Kklolai13%
  • FloristryWarehouse9%
  • saerryor6%
  • Generic6%
  • GFM5%
  • MINWEGI5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -86.4% search growth over the last 90 days.
15K10KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 18.0×

Top daffodils search terms

  • daffodil gifts43K/yr
  • artificial daffodils25K/yr
  • daffodil18K/yr
  • daffodils artificial flowers13K/yr
  • fake daffodils8K/yr
  • artificial daffodils flowers realistic8K/yr
All search terms

Top daffodils products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£2K6%£4K9%£5K12%£7K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about daffodils

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money21%

“Good value”

Quality-Overall16%

“A good quality jug”

Color14%

“The colour is vibrant”

Gifting Purpose9%

“Perfect for a gift”

Brightness/Shine/Glow5%

“far more sparkly than I expected”

Display-Overall5%

“These glass daffodils make a very nice display”

Advertised Vs Actual Product4%

“As described”

Shape/Style4%

“The petals have a reasonable shape”

Ease Of Use2%

“Ease of use”

Ease Of Cleaning2%

“Nice and clean looking does the job”

What buyers complain about

Quality-Overall20%

“Cheap looking”

Size-Overall17%

“Very small”

Advertised Vs Actual Product10%

“Advertising very missleading”

Material Quality10%

“Feel and look like rubber not silk”

Value For Money8%

“Very expensive for what you get”

Color5%

“Awful colour all mustard colour”

Gifting Purpose5%

“which may also not be the preferred option if they were a gift for another”

Strength3%

“quite flimsy as the heads keep falling off”

Weight Light3%

“The glass vase is too light for the daffodils”

Fastener Quality2%

“Very pretty, the clasp is a little bit loose,”

Top return reasons

Size-Overall29%
Quality-Overall24%
Material Quality9%
Defective Material/Parts9%
Advertised Vs Actual Product6%
Value For Money6%
Gifting Purpose5%
Durability1%
Wrist Fit1%
Ease Of Cleaning1%

Common questions

Is daffodils profitable to sell on Amazon United Kingdom?
The niche generates £59K/yr across 54 tracked products. 0 of 22 products launched in the last 360 days are still selling. 90-day search growth is -86.4%. Flapen's verdict: Worth a look (57/100).
How competitive is the daffodils niche?
38 brands and 89 sellers compete. The top 5 products take 29% of clicks and top 5 brands hold 38% of demand.
What do buyers complain about in daffodils?
Top complaints mined from reviews: Quality-Overall, Size-Overall, Advertised Vs Actual Product. The return rate is 1.1%.
When does demand for daffodils peak?
Demand peaks in Feb–Mar–Apr; the busiest month runs 18.0× the quietest.
What does it cost to enter the daffodils niche?
Listings span £3.21–£31.40; the average listing price is £9.97 (sweet spot $15–$100). The average incumbent carries 150 reviews — the moat a new listing must climb.