Cutting Mat

Shoppers searched for this 396K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.6% of those searches ended in a purchase. Searches in the last 90 days moved -22.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £213K a year.

Searches, last 12 months

396K

Growth, 90 days vs prior 90

-22.2%

Conversion, latest week

7.6%

Market size, estimated

£213Ka year

Peak month

January1.6× the quietest month

Top search term

cutting mat172K searches a year

Listings sell for £7.10 on average, from £3.49 to £15.09. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £7.10 that is £7K to £9K a year per listing.

Average price

£7.10under the $15 to $100 sweet spot

Price range

£3.49–£15.09

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£7K–£9K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

64% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #7 within Needlework. It carries 9,910 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

64%

Prime listings

100%

Out of stock, average day

5.3%

Average rank

#7in Needlework

Average rating

4.69 starsAmazon United Kingdom average 4.36 stars

Average reviews

9,910per listing

Listings tracked

14

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months