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Cutting Dies for Card Making

Maybe

Returns run at only 0.5% of orders. But shoppers spend only $31K a year here, so Cutting Dies for Card Making is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£31K/yr305K searches / yr
90-day growth
-18.6%search demand this quarter
Competition
15%top-5 click share · 63 brands · 92 sellers

Flapen Score

Cutting Dies for Card Making against its category

The dotted line is the Home & Garden average. Past it, Cutting Dies for Card Making is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Cutting Dies for Card Making market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Cutting Dies for Card Making 305K times last year and spent an estimated £31K. The top 5 brands take 34% of clicks. Demand peaks in Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

1.9% of searches ended in a purchase last week.

Shoppers searched for this 305K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months
305K
Growth, 90 days vs prior 90
-18.6%
Conversion, latest week
1.9%
Market size, estimated
£31Ka year
Peak month
November2.0× the quietest month
Top search term
cutting dies39K searches a year

02 · Price

A sale here is worth £5.37.

Listings sell for £5.37 on average, from £0.69 to £22.22. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £5.37 that is £0 to £537 a year per listing.

Average price
£5.37under the $15 to $100 sweet spot
Price range
£0.69–£22.22
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£537
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #515 within Scrapbooking & Stamping. It carries 184 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
94%
Out of stock, average day
12.0%
Average rank
#515in Scrapbooking & Stamping
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
184per listing
Listings tracked
146

04 · Newcomers

Amazon counts 0 of last year's 31 launches as successful.

31 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
31
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Cutting Dies for Card Making products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

£0£311£621£932£1K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

63 falling

Sellers

92

Top-5 brand share

34%

Top 20: 72%

Top-5 click share

15%

Top 20: 39%

Open market

61%

  • Gowxs9%
  • Kashoer7%
  • BeetirryHu7%
  • Fclily@JJ6%
  • Mabor5%
  • GLOBLELAND5%

Demand

Cutting Dies for Card Making search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 2.0×

Search terms

Top Cutting Dies for Card Making search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • cutting dies39K/yr
  • cutting dies for card making35K/yr
  • craft dies27K/yr
  • dies for card making25K/yr
  • dies29K/yr
  • die cuts for card making17K/yr
  • christmas dies for card making32K/yr
  • dies for card making uk clearance14K/yr
  • die cuts11K/yr
  • christmas dies14K/yr

Reviews and returns

What reviews say buyers love and hate about Cutting Dies for Card Making

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall25%−0.09

The pieces are small

These are quite large

small

Instructions/User Manual/Troubleshooting7%−0.07

As another customer mentioned no clear instructions

Really needs to come with some instructions

Either need clear instructions or die is faulty

Metal Quality6%+0.23

Leaf metal dies

Metal die

Quality-Overall6%+1.69

Not good enough

rubbish

Value For Money5%+0.94

Rather expensive

not worth the moey

Love

Cutting/Trimming20%+0.63

Cuts well

Cuts well

Clean cuts

Quality-Overall19%+1.69

It's well made

Great quality and price gives a good clean finish Recommended

Excellent product

Value For Money15%+0.94

Good price

Great value for money

Great value for money

Ease Of Use10%+0.71

easy to use

handy stamps

easy to find

Size-Overall7%−0.09

Good size

They are a perfect dainty size

they are larger than I expected which is a bonus

Return

0.5% Return rate 65% Fixable by listing

Size-Overall60%█▄▇▅▇▄

The pieces are small

These are quite large

small

Functionality-Overall11%▁▃█▆▄▅

Didnt quite come out as it should

Cutting/Trimming5%▁▅▁▅▃█

because of the text size its very difficult to die cut as theres not much margin

cutting die

Difficult to die cut

Advertised Vs Actual Product4%▁▁▁▅▃█

Picture deceiving

its impossible for this die to cut that image, very misleading

Not as advertised

Defective Material/Parts4%▁█▁▃▁▁

FAQ

Common Cutting Dies for Card Making questions

Answered from the same tracked data.