Cutlery Drawer Organiser

Shoppers searched for this 1.7M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.3% of those searches ended in a purchase. Searches in the last 90 days moved -19.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £656K a year.

Searches, last 12 months

1.7M

Growth, 90 days vs prior 90

-19.2%

Conversion, latest week

4.3%

Market size, estimated

£656Ka year

Peak month

September1.5× the quietest month

Top search term

cutlery drawer organiser794K searches a year

Listings sell for £8.69 on average, from £2.47 to £12.47. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At £8.69 that is £17K to £22K a year per listing.

Average price

£8.69under the $15 to $100 sweet spot

Price range

£2.47–£12.47

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

60K–80K

Units per listing a year

2,000–2,500

Revenue per listing a year

£17K–£22K

Returns

1.4%of orders · Amazon United Kingdom median 0.6%

75% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #8 within Racks & Holders. It carries 11,461 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

95%

Out of stock, average day

11.0%

Average rank

#8in Racks & Holders

Average rating

4.60 starsAmazon United Kingdom average 4.36 stars

Average reviews

11,461per listing

Listings tracked

20

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months