Custom Paint By Numbers
a small market ($10K/yr) — Custom Paint By Numbers doesn't clear our bar today.
Flapen Score
Is Custom Paint By Numbers profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Custom Paint By Numbers is a £10K/yr Amazon United Kingdom market (53K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 37/100.
Custom Paint By Numbers: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -25.7% over the last 90 days and 1.3% of searches end in a purchase.
£10K
revenue / yr
Who owns the niche?
The top 5 brands hold 83% of demand, so 17% of the market is open.
17%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 17 products
Top Custom Paint By Numbers products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Bemaystar Custom Paint by Numbers with Photo - Personalised Paint by Numbers for Adults - DIY Gifts Make Your Own Photo Home Wall Art Decor Custom Photo Painting Set for Beginners - 8x12in/20x30cm
- Price
- £13.74
- Rating
- 4.5/5
- Reviews
- 1,161
- Age
- 4mo ago
Custom Paint by Numbers Kit for Adults Beginners Personalised Paint by Numbers Canvas Set DIY Painting by Numbers Make Your Own Photo Unique Gifts for Couple Friends Family Pets Home Decor
- Price
- £16.29
- Rating
- 4.5/5
- Reviews
- 2,031
- Age
- 7mo ago
Takuno Personalised Paint by Numbers for Adults Canvas Personalised Photo with Frame Custom Painting by Numbers Kit Gifts for Home Wall Decor Valentines Birthday Children Partner Family Pets
- Price
- £10.99
- Rating
- 4.1/5
- Reviews
- 22
- Age
- 6mo ago
KURUMi 24/36/48 Colors Personalised Paint by Numbers Kit for Adults Custom Photo DIY Painting Set for Beginners Create Unique Wall Art from Your Favorite Photo of Family Pet or Loved One
- Price
- £11.98
- Rating
- 4.6/5
- Reviews
- 416
- Age
- 1y ago
UM UPMALL Custom Paint by Numbers for Adults Beginners Personalised Paint by Numbers Kits Make Your Own Picture Customized Painting by Numbers for Friends Pets Family Home Decor
- Price
- £15.62
- Rating
- 4.6/5
- Reviews
- 1,729
- Age
- 6mo ago
Trending
90-day click momentum
Custom Paint by Numbers from Photo Fast UK Delivery Personalised Painting Kit Unique Gift for Adults & Beginners 40x60cm - No Frame (Rolled Canvas)
- Price
- £30.19
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Rainsar Personalised Paint by Numbers for Adults Beginners Custom Paint by Numbers Kits from Photo Make Your Own Picture Painting for Gift & Home Decor 20x30cm
- Price
- £10.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Rainsar Personalised Paint by Numbers Canvas DIY Digital Paint by Number Kits for Adult Beginners Custom Photo Paint By Numbers for Friends Pets Family Home Decor (20x30cm)
- Price
- £10.34
- Rating
- 4.4/5
- Reviews
- 202
- Age
- 2mo ago
Custom Paint by Numbers from Photo Fast UK Delivery Personalised Painting Kit Unique Gift for Adults & Beginners 40x50cm - No Frame (Rolled Canvas)
- Price
- £30.49
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
HOBULL Personalised Paint by Numbers - Custom Photo Paint by Number Kits for Adults Personalised Photo Custom Painting by Number Kit Ideal Gifts for Women Men Friends Family Couple Home Decor
- Price
- £8.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3w ago
Newest
by launch dateHOBULL Personalised Paint by Numbers - Custom Photo Paint by Number Kits for Adults Personalised Photo Custom Painting by Number Kit Ideal Gifts for Women Men Friends Family Couple Home Decor
- Price
- £8.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3w ago
Rainsar Personalised Paint by Numbers Canvas DIY Digital Paint by Number Kits for Adult Beginners Custom Photo Paint By Numbers for Friends Pets Family Home Decor (20x30cm)
- Price
- £10.34
- Rating
- 4.4/5
- Reviews
- 202
- Age
- 2mo ago
Rainsar Personalised Paint by Numbers for Adults Beginners Custom Paint by Numbers Kits from Photo Make Your Own Picture Painting for Gift & Home Decor 20x30cm
- Price
- £10.63
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Custom Paint by Numbers from Photo Fast UK Delivery Personalised Painting Kit Unique Gift for Adults & Beginners 40x50cm - No Frame (Rolled Canvas)
- Price
- £30.49
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Custom Paint by Numbers from Photo Fast UK Delivery Personalised Painting Kit Unique Gift for Adults & Beginners 40x60cm - No Frame (Rolled Canvas)
- Price
- £30.19
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 3mo ago
Competition: brands, sellers & click share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.
Brands
13 falling
Sellers
17
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
12%
- Bemaystar37%
- Takuno14%
- Rainsar12%
- KURUMi11%
- UM UPMALL10%
- Painting by Numbers Ltd4%
- Open — no brand owns it (7 brands, 12%)
Custom Paint By Numbers demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 4.6×
Top Custom Paint By Numbers search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- paint by numbers personalised13K/yr
- personalised paint by numbers18K/yr
- custom paint by numbers17K/yr
- personalised paint by numbers for adults5K/yr
What reviews say buyers love and hate about Custom Paint By Numbers
What buyers mention most, as a share of all reviews.
What buyers love
88% of reviews“Excellent quality product”
“Great value”
“The colour selection was very good”
“Awesome picture & so much fun to paint”
“Excellent fun”
What buyers complain about
90% of reviews“colours ruined it”
“Even then, most of the paint pot was used up and the black is still obvious. esp #18”
“Canvas not on a frame”
“not great when this was a present”
“This really should be made clear in the description”
Custom Paint By Numbers return rate & reasons
Why buyers send it back, as a share of all return requests.
0.6%
Return rate
64%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Custom Paint By Numbers questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
