Cushion Inserts 50cm X 50cm
MaybeReturns run at only 0.1% of orders. But demand is soft, at -16.0% this quarter, so Cushion Inserts 50cm X 50cm is a Maybe.
- Flapen Score
- 52 / 100Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 5152
- Market size
- £417K/yr331K searches / yr
- 90-day growth
- -16.0%search demand this quarter
- Competition
- 63%top-5 click share · 15 brands · 18 sellers
Flapen Score
Cushion Inserts 50cm X 50cm against its category
The dotted line is the Home & Garden average. Past it, Cushion Inserts 50cm X 50cm is stronger. Inside it, weaker.
Market
The Cushion Inserts 50cm X 50cm market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cushion Inserts 50cm X 50cm 331K times last year and spent an estimated £417K. The top 5 brands take 74% of clicks. Demand peaks in Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
11.7% of searches ended in a purchase last week.
Shoppers searched for this 331K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £417K a year.
- Searches, last 12 months
- 331K
- Growth, 90 days vs prior 90
- -16.0%
- Conversion, latest week
- 11.7%
- Market size, estimated
- £417Ka year
- Peak month
- December1.6× the quietest month
- Top search term
- cushion inserts 50cm x 50cm72K searches a year
02 · Price
A sale here is worth £10.76.
Listings sell for £10.76 on average, from £4.89 to £24.80. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 2,000 to 2,500 of them. At £10.76 that is £22K to £27K a year per listing.
- Average price
- £10.76under the $15 to $100 sweet spot
- Price range
- £4.89–£24.80
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- £22K–£27K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
90% of listings pay for placement with sponsored ads. 35% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #23 within Cushions & Accessories. It carries 9,494 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 35%
- Out of stock, average day
- 0.0%
- Average rank
- #23in Cushions & Accessories
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 9,494per listing
- Listings tracked
- 20
04 · Newcomers
Amazon counts 1 of last year's 7 launches as successful.
7 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 47 months
Products
Top Cushion Inserts 50cm X 50cm products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Rohi Set of 4 Hypoallergenic Cushion pads 50cm x 50cm - White polyster square Cushions - Standard stuffer pack of Cushion inserts 50cm x50cm (Pack of 4 | 20x20)
- Price
- £9.50
- Rating
- 4.4/5
- Reviews
- 8,878
- Age
- 11y ago
Utopia Bedding Cushion Inserts Hollowfibre Inner Pads for Sofa or Bed Cushions Fillers (2 White 50x50 cm)
- Price
- £7.02
- Rating
- 4.5/5
- Reviews
- 119,176
- Age
- 5y ago
Rohi Set of 2 Hypoallergic Cushion Inner Pads (Pack of 2) 20 x 20 (50cm x 50cm) Cushion Insert Decorative Square Pillow Stuffer for Sofa Couch Cushions
- Price
- £7.54
- Rating
- 4.4/5
- Reviews
- 21,147
- Age
- 9y ago
Cushion Inserts Pads (Pack of 2) 50cm x 50cm (20x20 Inches) - White Virgin Hollowfibre Bounce Back Cushion Inner - Plump Square Cushion Pads for Sofa Couch & Decorative Pillow Fillers Made in UK
- Price
- £6.31
- Rating
- 4.4/5
- Reviews
- 1,622
- Age
- 4y ago
Luxury Hollowfibre Pack of 2 Cushion Pads Inners Inserts 20x20 inches (50 x 50 cm) - White Square Cushion Fillers with Anti Dust Mite Down Proof Cover & Soft Polyester Filling for Sofa Bed & Couch
- Price
- £5.77
- Rating
- 4.3/5
- Reviews
- 1,848
- Age
- 8y ago
Trending
90-day click momentum
Wuuyuef 50x50cm Cushion Inserts 2 Pack Balanced Soft & Supportive Feel Hypoallergenic Microfiber Pillow Inserts Washable Fluffy Square Pillow Forms for Sofa Living Room
- Price
- £16.69
- Rating
- 4.8/5
- Reviews
- 40
- Age
- 6mo ago
LANE LINEN Cushion Inserts (Pack of 4) 50x50 cm (20x20 inch) Pillow Inserts - Hollowfibre Inner Pads for Sofa or Bed White Cushion Fillers
- Price
- £18.18
- Rating
- 4.1/5
- Reviews
- 4,994
- Age
- 7mo ago
4All Cushion Inserts Premium Hollow Fibre Cushion Pads with Soft Polycotton Cover Fluffy Square Pillow Inserts for Sofa & Bed Supportive Cushion Filling Multiple Sizes (1 50x50cm(20x20))
- Price
- £4.89
- Rating
- 3.8/5
- Reviews
- 37
- Age
- 4mo ago
Makimoo Cushion Inserts 50 x 50 cm (20 x 20) Throw Pillow Inserts Hollowfibre Filling for Sofa Bedding Cushion Pads (Pack of 2)
- Price
- £8.67
- Rating
- 4.3/5
- Reviews
- 2,293
- Age
- 1y ago
Oubonun Cushion Inserts 50x50cm (Pack of 2) Soft & Fluffy Down Alternative Square Cushion Pads with Soft Cotton Cover for Sofa or Bed Machine Washable White (20x20 Inch)
- Price
- £17.63
- Rating
- 4.6/5
- Reviews
- 2,931
- Age
- 5y ago
Newest
by launch date4All Cushion Inserts Premium Hollow Fibre Cushion Pads with Soft Polycotton Cover Fluffy Square Pillow Inserts for Sofa & Bed Supportive Cushion Filling Multiple Sizes (1 50x50cm(20x20))
- Price
- £4.89
- Rating
- 3.8/5
- Reviews
- 37
- Age
- 4mo ago
Wuuyuef 50x50cm Cushion Inserts 2 Pack Balanced Soft & Supportive Feel Hypoallergenic Microfiber Pillow Inserts Washable Fluffy Square Pillow Forms for Sofa Living Room
- Price
- £16.69
- Rating
- 4.8/5
- Reviews
- 40
- Age
- 6mo ago
LANE LINEN Cushion Inserts (Pack of 4) 50x50 cm (20x20 inch) Pillow Inserts - Hollowfibre Inner Pads for Sofa or Bed White Cushion Fillers
- Price
- £18.18
- Rating
- 4.1/5
- Reviews
- 4,994
- Age
- 7mo ago
Adam Home 2 Pack Cushion Inserts 50cm x 50cm (20 x 20 inches) Hypoallergenic Fluffy White Cushions Inner Bounce Back Hollowfibre Cushion Pads for Sofa
- Price
- £7.42
- Rating
- 4.4/5
- Reviews
- 57
- Age
- 8mo ago
Luxury Hollowfibre New White Hollowfiber Cushion Pad Inner Stuffer Pillow Polyester Insert Square Hypoallergenic (20 X 20 1 Count (Pack of 1))
- Price
- £5.06
- Rating
- 4.4/5
- Reviews
- 1,983
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
18
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
20%
- Rohi32%
- Utopia Bedding15%
- Linen Empire10%
- Adam Home9%
- Iyan Soft Furnishing7%
- NIGHTSLEEP6%
Demand
Cushion Inserts 50cm X 50cm search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 1.6×
Search terms
Top Cushion Inserts 50cm X 50cm search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cushion inserts 50cm x 50cm72K/yr
- cushions 50cm x 50cm58K/yr
- 50x50 cushion inner45K/yr
- 50 x 50 cushion insert35K/yr
- 50x50 cushion insert19K/yr
- 50cm x 50cm cushion insert19K/yr
- cushion pads 50cm x 50cm13K/yr
- 20x20 inch cushion inserts8K/yr
- 50cm cushion insert7K/yr
- 50x50 cushion9K/yr
Reviews and returns
What reviews say buyers love and hate about Cushion Inserts 50cm X 50cm
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Dreadful quality and poor customer service
Awful quality
The quality is diabolical
as the cushion cover cannot fill it
Cushions on, delivery poor
Not the best cushion in the world
Not as advertised
Fake advertising
Not as described
A little larger than I thought
Too small
Not 50x50cm size
took ages to fluff up
the plumpness isnt great after a month
Love
Very well made cushions
Fluffy cushions
Great Cushion
EXCELLENT QUALITY
Good quality & cosy
Overall they are well made
Decent price
Good value for money
Good value for the money
Fitted covers just right
Perfect fit
fit covers well
Very comfortable
nice & comfortable, 2 on my bed & 2 on my sofa
so its comfortable whether youre using it for support or just as a decorative cushion
Return
0.1% Return rate 55% Fixable by listing
A little larger than I thought
Too small
Not 50x50cm size
as the cushion cover cannot fill it
Cushions on, delivery poor
Not the best cushion in the world
Dreadful quality and poor customer service
Awful quality
The quality is diabolical
Not as advertised
Fake advertising
Not as described
Only thing that lets it down is the outer material which is tissue like would've been better in actual material/cotton
so I would say made with cheap materials
This is so thin and the materials inside is so uneven
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cushion Inserts 50cm X 50cm questions
Answered from the same tracked data.