Crochet Kits
FailDemand is soft, at -44.1% this quarter, so Crochet Kits is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £51K/yr128K searches / yr
- 90-day growth
- -44.1%search demand this quarter
- Competition
- 53%top-5 click share · 22 brands · 40 sellers
Flapen Score
Crochet Kits against its category
The dotted line is the Home & Garden average. Past it, Crochet Kits is stronger. Inside it, weaker.
Market
The Crochet Kits market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Crochet Kits 128K times last year and spent an estimated £51K. The top 5 brands take 61% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
3.3% of searches ended in a purchase last week.
Shoppers searched for this 128K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -44.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 128K
- Growth, 90 days vs prior 90
- -44.1%
- Conversion, latest week
- 3.3%
- Market size, estimated
- £51Ka year
- Peak month
- December5.3× the quietest month
- Top search term
- crochet kits for beginners kids40K searches a year
02 · Price
A sale here is worth £11.90.
Listings sell for £11.90 on average, from £5.94 to £17.81. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £11.90 that is £1K to £3K a year per listing.
- Average price
- £11.90under the $15 to $100 sweet spot
- Price range
- £5.94–£17.81
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £1K–£3K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #81 within Knitting & Crochet. It carries 776 reviews at 4.31 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 97%
- Prime listings
- 100%
- Out of stock, average day
- 13.7%
- Average rank
- #81in Knitting & Crochet
- Average rating
- 4.31 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 776per listing
- Listings tracked
- 29
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 25 months
Products
Top Crochet Kits products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Crochet Set for Kids - 6PCS Animal Amigurumi Kit with Video Tutorials for Basic Skills and Full Projects - Beginner Crochet Bookmark Kit- Easy DIY Gift for Children
- Price
- £12.59
- Rating
- 3.5/5
- Reviews
- 21
- Age
- 1y ago
Aeelike Crochet Kits for Beginners Adults Knitting Starter Kit for Adults Include 0.6-6.0 mm Metal Crochet Hooks Wool Case and Knitting Accessories Crochet Hook Set Kids Crochet Starter Kit UK
- Price
- £12.56
- Rating
- 4.5/5
- Reviews
- 4,855
- Age
- 4y ago
AUAUY Beginner Crochet Kit Animal Crochet Kit for Beginners Yarn Eyes Stuffing Crochets Hook for Kids and Adults Crochet Set with Step-by-Step Video Tutorials Boys and Girls Birthdays Gift
- Price
- £8.62
- Rating
- 4.0/5
- Reviews
- 530
- Age
- 3y ago
Reessy Crochet Kits for Beginners Adults Complete Crochet Kits for Beginners Kids with 15Pcs Crochet Yarn Ergonomic Crochet Hooks Crochet Bag Beginner Crochet Kit Crochet Starter Kit UK- Pink
- Price
- £16.02
- Rating
- 4.5/5
- Reviews
- 260
- Age
- 1y ago
MENIBBLER 8Pcs Crochet Kits for Beginners Animals Beginners Crochet Kit Crochet Set Include Various Accessories with Instructions and Video Tutorials for Starters Adult Kids(8 Pcs)
- Price
- £11.96
- Rating
- 4.2/5
- Reviews
- 40
- Age
- 1y ago
Trending
90-day click momentum
Trimits My First Beginner Knitting Kit - Starter Kit Including Yarn Hook Plastic Needle & Instructions Beginners Knitting Set Gift - 11 x 11cm Multicoloured Granny Squares
- Price
- £6.75
- Rating
- 4.1/5
- Reviews
- 149
- Age
- 4y ago
Keyohome 8 Pcs Beginners Crochet Kit Crochet Kits for Beginners Animals Crochet Kit Crochet Set Include Various Accessories with Instructions and Video Tutorials for Starters Adult Kids (Color)
- Price
- £11.55
- Rating
- 4.2/5
- Reviews
- 51
- Age
- 2y ago
Crochet Set for Kids - 6PCS Animal Amigurumi Kit with Video Tutorials for Basic Skills and Full Projects - Beginner Crochet Bookmark Kit- Easy DIY Gift for Children
- Price
- £12.59
- Rating
- 3.5/5
- Reviews
- 21
- Age
- 1y ago
Nhcuijun Crochet Kit for Beginners - Highland Cow Crochet Set with Step-by-Step Video Tutorial Suitable for Both Adults and Kids. DIY Knitting Supplies (Axolotl Crochet kit)
- Price
- £10.49
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 1y ago
Reessy Crochet Kit 88 PCS Crochet Kits for Beginners Adults include Instructions Ergonomic Crochet Hooks 15Pcs × 25g Yarn Storage Bag and Knitting Accessories Complete Beginners Crochet Kit - Pink
- Price
- £15.07
- Rating
- 4.4/5
- Reviews
- 254
- Age
- 1y ago
Newest
by launch date
ElysiumEq Crochet kit for Beginners Amigurumi Crochet Kit Animals Crochet Kit All-in-One Crochet for Beginners Crochet Kit for Beginners Crochet Set with Step-by-Step Video Tutorials
- Price
- £15.74
- Rating
- 4.2/5
- Reviews
- 84
- Age
- 10mo ago
YAVINSI Crochet Kit for Beginners Crochet Kit 2 Pack Frog Learn to Crochet Includes Easy Knitting Yarn Step-by-Step Video Tutorial Hook Holiday Birthday Gift for Adults
- Price
- £8.44
- Rating
- 4.1/5
- Reviews
- 7
- Age
- 11mo ago
Nhcuijun Crochet Kit for Beginners - Highland Cow Crochet Set with Step-by-Step Video Tutorial Suitable for Both Adults and Kids. DIY Knitting Supplies (Axolotl Crochet kit)
- Price
- £10.49
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 1y ago
Crochet Set for Kids - 6PCS Animal Amigurumi Kit with Video Tutorials for Basic Skills and Full Projects - Beginner Crochet Bookmark Kit- Easy DIY Gift for Children
- Price
- £12.59
- Rating
- 3.5/5
- Reviews
- 21
- Age
- 1y ago
ZaKaBox Crochet Kits for Beginners Adults Kids Beginner Crochet Kit Donut 6 Pcs Crochet Starter Kit with Step-by-Step Video Tutorials DIY Knitting Supplies
- Price
- £9.42
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
22 falling
Sellers
40
Top-5 brand share
61%
Top 20: 99%
Top-5 click share
53%
Top 20: 92%
Open market
33%
- Aeelike15%
- Reessy14%
- Generic14%
- AUAUY11%
- MENIBBLER8%
- Nhcuijun6%
Demand
Crochet Kits search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.3×
Search terms
Top Crochet Kits search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- crochet kits for beginners kids40K/yr
- kids crochet starter kit22K/yr
- crochet kit for kids22K/yr
- crochet for kids21K/yr
- kids crochet kit10K/yr
- crochet kit for beginners kids7K/yr
- crochet set for beginners kids6K/yr
Reviews and returns
What reviews say buyers love and hate about Crochet Kits
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Instructions vague
No Instructions
Confusing and unclear instructions
Small size
Bag very small
The animals are small
Bad quality
Rubbish
The quality of the product is poor
Wool is poor quality
the yarn is terrible quality
The wool isn't wool
Not easy
challenging to work with
not the easiest for beginners
Love
The instructions were clear
Easy to follow instructions
Easy instructions
well worth the money
Great value
good for price
good quality bag
Great quality kit- I did it
Good quality items
LOVELY GIFT
Great gift
Perfect for gifting
Easy to learn for a beginner
Very useful and easy to take around
so easy to crochet with
Return
0.6% Return rate 22% Fixable by listing
Bad quality
Rubbish
The quality of the product is poor
Instructions vague
No Instructions
Confusing and unclear instructions
Wool is poor quality
the yarn is terrible quality
The wool isn't wool
Small size
Bag very small
The animals are small
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Crochet Kits questions
Answered from the same tracked data.