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Crochet Kit

Maybe

An estimated 0.6% of orders come back. But demand is soft, at -34.5% this quarter, so Crochet Kit is a Maybe.

Flapen Score
55
55 / 100
Top 33% of 5,777 Home & Garden niches · +4 vs the category median of 51
Market size
£707K/yr2.5M searches / yr
90-day growth
-34.5%search demand this quarter
Competition
42%top-5 click share · 25 brands · 40 sellers

Flapen Score

Crochet Kit against its category

The dotted line is the Home & Garden average. Past it, Crochet Kit is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Crochet Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Crochet Kit 2.5M times last year and spent an estimated £707K. The top 5 brands take 68% of clicks. Demand peaks in Nov–Dec. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 2.5M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -34.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £707K a year.

Searches, last 12 months
2.5M
Growth, 90 days vs prior 90
-34.5%
Conversion, latest week
2.1%
Market size, estimated
£707Ka year
Peak month
December3.5× the quietest month
Top search term
crochet kit850K searches a year

02 · Price

A sale here is worth £13.46.

Listings sell for £13.46 on average, from £6.57 to £25.46. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 750 to 1,000 of them. At £13.46 that is £10K to £13K a year per listing.

Average price
£13.46under the $15 to $100 sweet spot
Price range
£6.57–£25.46
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
50K–60K
Units per listing a year
750–1,000
Revenue per listing a year
£10K–£13K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.5% of listings are out of stock. The average listing ranks #31 within Knitting & Crochet. It carries 991 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
8.5%
Average rank
#31in Knitting & Crochet
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
991per listing
Listings tracked
38

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
6
Successful launches
0Amazon's first-year sales bar
Average brand age
24 months

Products

Top Crochet Kit products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 42% of clicks. Leaders hold, but buyers still shop past them.

£0£28K£57K£85K£113K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

40

Est. top-5 brand share

68%

Top 20: 96%

Est. top-5 click share

42%

Top 20: 80%

Open market

29%

  • Reessy21%
  • YINVA18%
  • Aeelike10%
  • Knitiss10%
  • AOTWAN9%
  • CROCHET BOX3%

Demand

Crochet Kit search demand

Weekly searches over the year, seasonality beneath. Pick a range.

120K80KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.5×

Search terms

Top Crochet Kit search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • crochet kit850K/yr
  • crochet565K/yr
  • crochet kits for beginners adults320K/yr
  • knitting kit119K/yr
  • crochet kits94K/yr
  • crochet kit for beginners73K/yr
  • beginners crochet kit79K/yr
  • knitting & crochet56K/yr
  • crochet set55K/yr
  • crochet for beginners33K/yr

Reviews and returns

What reviews say buyers love and hate about Crochet Kit

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Value For Money”
15%of negative reviews mention “Size-Overall”
0.6%of orders come back
“Difficult te the size”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Crochet Kit questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data