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Crochet Gifts

a small market ($52K/yr) — Crochet Gifts doesn't clear our bar today.

Flapen Score

49
Skip it
Market size 13Growth 18Conversion 37Competition 86Returns 98Price range 28Avg price 23Brand share 96Review moat 69Quality gap 25
This niche Category average

Is Crochet Gifts profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Crochet Gifts is a £52K/yr Amazon United Kingdom market (211K searches/yr). The top 5 brands hold 35% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.

Crochet Gifts: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.5% over the last 90 days and 3.0% of searches end in a purchase.

£52K

revenue / yr

Units sold / yr6K
Search volume / yr-13.5%211K
Conversion rate3.0%
Avg price£8.25

Who owns the niche?

The top 5 brands hold 35% of demand, so 65% of the market is open.

65%

open market share

Brands · sellers53 · 66
Top-5 product click share29%
Open market65%
Avg brand age16 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 68 products

Sponsored placement94%
New entrants (1y)40· 6 succeeded
Avg rating4.6★
Avg reviews727

Top Crochet Gifts products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.

£0£1K£2K£3K£4K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

53 rising

Sellers

66

Top-5 brand share

35%

Top 20: 77%

Top-5 click share

29%

Top 20: 65%

Open market

61%

  • VELENTI9%
  • Pddenality8%
  • QBEJIME8%
  • Boxer Gifts5%
  • Geiserailie5%
  • The Quilted Bear5%

Crochet Gifts demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume211KCVR3.0%Products68Brands53Top 5 Brands35%OOS Rate10.4%Rating4.6★Reviews727Avg BSR#538
25K15KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 10.9×

Top Crochet Gifts search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • crochet gifts106K/yr
  • crochet gift33K/yr
  • crochet gifts for women33K/yr
  • crochet gifts for crochet lovers20K/yr
  • crochet supplies6K/yr
  • gifts for crocheters12K/yr

What reviews say buyers love and hate about Crochet Gifts

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Gifting Purpose24%

Beautiful gift

Quality-Overall22%

Quality is good and arrived quickly

Value For Money14%

Amazing value

Size-Overall5%

Fits beautifully

Advertised Vs Actual Product4%

As advertised

What buyers complain about

65% of reviews
Size-Overall30%

Difficult te the size

Quality-Overall8%

Poor quality

Advertised Vs Actual Product5%

the listing is doing a bit too much with the wording

Value For Money5%

Look more expensive than they were

Comfort-Overall5%

Not comfy

Crochet Gifts return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

41%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
24%
2Quality-Overall
17%
3Gifting Purpose
9%
4Advertised Vs Actual Product
7%
5Material Quality
4%

Common Crochet Gifts questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Crochet Gifts 49/100 on Amazon United Kingdom — Skip it. The niche generates £52K/yr across 68 tracked products. 6 of 40 products launched in the last 360 days are still selling. Search demand moved -13.5% over the last 90 days.
Search demand for Crochet Gifts on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 10.9× the quietest.