How competitive is the Cricut Pens niche on Amazon United Kingdom?

5 brands and 22 sellers compete in Cricut Pens on Amazon United Kingdom. The top 5 Cricut Pens products take 69% of clicks and its top 5 brands hold 100% of demand.

What do buyers complain about in Cricut Pens?

Cricut Pens buyers on Amazon United Kingdom complain most about Compatibility-Overall, Size-Overall, Functionality-Overall, the themes mined from the niche's reviews. Its return rate is 1.9%.

What does it cost to enter the Cricut Pens niche?

Cricut Pens sells for £15.00 on average on Amazon United Kingdom, inside our $15–$100 sweet spot. Listings span £7.34–£28.49. The average incumbent carries 2,428 reviews — the moat a new listing must climb.

Cricut Pens

brand-locked demand (top 5 brands take 100% of clicks) — Cricut Pens doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Cricut Pens profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cricut Pens is a £37K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 36/100.

Cricut Pens: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -33.1% over the last 90 days and 6.0% of searches end in a purchase.

£37K

revenue / yr

Units sold / yr3K

Search volume / yr-33.1%42K

Conversion rate6.0%

Avg price£15.00

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

open market share

Brands · sellers5 · 22

Top-5 product click share69%

Open market0%

Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 16 products

Top Cricut Pens products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Cricut Dual-Tip Markers Ultimate Set 22 pcs

Price: £19.06
Rating: 4.3/5
Reviews: 206
Age: 11mo ago

REALIKE Metallic Pens Compatible with Cricut Maker 3/4/Explore 3/Air 2/Air Metallic Marker 7 pens Medium Point 1.0 for Drawing Coloring Writing Lettering

Price: £7.85
Rating: 4.3/5
Reviews: 676
Age: 3y ago

XINART Dual Tip Pens for Cricut Maker 3/Explore Air 2/Air Dual Tip Marker Pens Set of 33 Colors Writing Drawing Pen Compatible with Cricut Cutting Machine(0.4 Tip&1.0 Tip 36 pack in)

Price: £18.69
Rating: 4.5/5
Reviews: 4,453
Age: 5y ago

REALIKE Acrylic Metallic Marker Pen Set 1.0mm Tip are compatible with Cricut Maker 3/4 for Drawing Painting Art Supplies

Price: £10.56
Rating: 3.6/5
Reviews: 25
Age: 6mo ago

Cricut Pens - Metallic Medium Point Pen Set

Price: £9.91
Rating: 4.6/5
Reviews: 4,845
Age: 12y ago

Newest

by launch date

REALIKE Acrylic Metallic Marker Pen Set 1.0mm Tip are compatible with Cricut Maker 3/4 for Drawing Painting Art Supplies

Price: £10.56
Rating: 3.6/5
Reviews: 25
Age: 6mo ago

Cricut Dual-Tip Markers Ultimate Set 22 pcs

Price: £19.06
Rating: 4.3/5
Reviews: 206
Age: 11mo ago

Cricut Joy Dual-Tip Markers Ultimate Set 22 pcs

Price: £21.43
Rating: 4.7/5
Reviews: 58
Age: 1y ago

REALIKE Acrylic Paint Markers Pens for Fabric Rock Wood Canvas Paper Stone Ceramic Glass and Art Supplies 1.0mm medium tips Gold Silver White Paint Marker Pen

Price: £7.34
Rating: 4.9/5
Reviews: 19
Age: 1y ago

XINART Dual Tip Pens for Cricut Maker 3/Maker/Explore 3/Air 2/Air Black Pens Set of 7 Pack Dual Tip Marker Fine Point Pen Writing Drawing Accessories for Cricut Machine (0.4 Tip & 1.0 Tip)

Price: £9.35
Rating: 4.5/5
Reviews: 4,453
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

Cricut42%
REALIKE40%
XINART12%
AOOIIN4%
Welebar2%

Cricut Pens demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume42KCVR6.0%Products16Brands5Top 5 Brands100%OOS Rate9.3%Rating4.4★Reviews2,428Avg BSR#504

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.2×

Top Cricut Pens search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

cricut pens29K/yr -33.2%4.1% conv.
cricut pen8K/yr -22.8%3.4% conv.
cricut maker pens2K/yr -36.4%6.6% conv.
cricut pens explore air 2770/yr -72.9%2.8% conv.
cricut pens for maker607/yr -42.5%4.3% conv.
cricut pens for maker 32K/yr -99.0%0.0% conv.

What reviews say buyers love and hate about Cricut Pens

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews

Value For Money29%

“Good value”

Quality-Overall22%

“performance is still excellent”

Color15%

“Great colours”

Compatibility-Overall9%

“Work well in Cricut machine”

Design-Overall4%

“giving projects a premium and decorative look”

What buyers complain about

88% of reviews

Compatibility-Overall24%

“Not compatible”

Size-Overall18%

“Dont fit”

Functionality-Overall10%

“They DO NOT WORK”

Quality-Overall7%

“Really poor quality pens”

Dry/Empty Ink6%

“Ran out changed it for the second which was dry not working”

Cricut Pens return rate & reasons

Why buyers send it back, as a share of all return requests.

1.9%

Return rate

28%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall

46%

2Size-Overall

23%

3Functionality-Overall

4Dry/Empty Ink

5Advertised Vs Actual Product

Common Cricut Pens questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cricut Pens 36/100 on Amazon United Kingdom — Skip it. The niche generates £37K/yr across 16 tracked products. 1 of 2 products launched in the last 360 days are still selling. Search demand moved -33.1% over the last 90 days.