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Cricut Blades

a small market ($38K/yr) — Cricut Blades doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 9Growth 16Conversion 84Competition 19Returns 95Price range 45Avg price 24Brand share 29Review moat 58Quality gap 38
This niche Category average

Is Cricut Blades profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Cricut Blades is a £38K/yr Amazon United Kingdom market (46K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Cricut Blades: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -17.8% over the last 90 days and 9.3% of searches end in a purchase.

£38K

revenue / yr

Units sold / yr5K
Search volume / yr-17.8%46K
Conversion rate9.3%
Avg price£8.77

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers11 · 90
Top-5 product click share77%
Open market12%
Avg brand age32 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 15 products

Sponsored placement80%
New entrants (1y)0· 0 succeeded
Avg rating4.5★
Avg reviews1,199

Top Cricut Blades products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 77% of clicks — a locked-up shelf that new listings rarely crack.

£0£4K£8K£11K£15K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

90

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

9%

  • Cricut43%
  • SPOKKI18%
  • Prasacco12%
  • Gebildet11%
  • Udewo4%
  • Yuiturt3%
  • Open — no brand owns it (5 brands, 9%)

Cricut Blades demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume46KCVR9.3%Products15Brands11Top 5 Brands88%OOS Rate0.0%Rating4.5★Reviews1,199Avg BSR#9
2K2KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.1×

Top Cricut Blades search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • cricut blades24K/yr
  • cricut blade9K/yr
  • cricut fine point blade4K/yr
  • cricut maker 3 blades3K/yr
  • cricut maker blades2K/yr
  • cricut blades maker 33K/yr

What reviews say buyers love and hate about Cricut Blades

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews
Value For Money48%

Definitely worth buying these

Quality-Overall15%

Good variety

Durability8%

Great with long use

Advertised Vs Actual Product7%

As described

Adhesion/Stickiness4%

Perfect always best to stick with the cricut

What buyers complain about

85% of reviews
Size-Overall23%

Blades dont fit the housing

Sharpness20%

Blades got blunt very quickly when cutting card

Durability12%

Both blades have gone blunt within a week

Value For Money10%

Overpriced

Advertised Vs Actual Product8%

it seems its the case - unfortunately the description of the product does not explain this

Cricut Blades return rate & reasons

Why buyers send it back, as a share of all return requests.

1.0%

Return rate

31%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Compatibility-Overall
43%
2Size-Overall
26%
3Defective Material/Parts
8%
4Functionality-Overall
7%
5Material Quality
5%

Common Cricut Blades questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Cricut Blades 38/100 on Amazon United Kingdom — Skip it. The niche generates £38K/yr across 15 tracked products. Search demand moved -17.8% over the last 90 days.
Search demand for Cricut Blades on Amazon United Kingdom peaks in Oct–Nov–Dec, where the busiest month runs 2.1× the quietest.