craft scissors
Skip itPrices mostly outside the sweet spot ($2.54–$10.87) — this niche doesn't clear our bar today.
Returns
Incredible0.3%return rate — above 5% kills the launch gate
Conversion
Great8.5%search→purchase rate — share of searches ending in a sale
Brand share
Good66%top-5 brand share — brands hold most of the demand
Competition
Good48%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Review moat
Bad9,910.1avg incumbent reviews — the moat a new listing must climb
Avg price
Bad£5.79avg listing price — sweet spot $15–$100
Growth
Bad-19.1%90-day search growth — must beat 0% to launch
Market size
Bad£49K£49K/yr · 99K searches
Price range
Bad£2.54–£10.87cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, craft scissors is a £49K/yr Amazon United Kingdom market (99K searches/yr). The top 5 brands hold 66% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 43/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
craft scissors market data
- Units sold / yr
- 8K–10K
- avg 100–250/product
- Revenue / yr
- £46K–£58K
- units × avg price
- Conversion rate
- 8.5%
- Avg BSR
- #40
- Page quality
- 0%
- Prime
- 97%
- Sponsored
- 83%
- Out of stock
- 4.6%
- Avg brand age
- 46 months
- Avg seller age
- 186 days
Competition & brand share
The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.Brands
21 falling
Sellers
43
Top-5 brand share
66%
Top 20: 99%
Top-5 click share
48%
Top 20: 89%
Open market
28%
- KUONIIY21%
- Asdirne14%
- Westcott11%
- Beaditive11%
- EXERZ9%
- Houbobo6%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -19.1% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 2.0×
Top craft scissors search terms
- craft scissors57K/yr
- craft scissors for adults23K/yr
- crafting scissors8K/yr
- scissors craft4K/yr
- scissors for crafting3K/yr
- crafting scissors for adults4K/yr
Top craft scissors products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KUONIIY Scissors Ultra Sharp Titanium Coating Blades Soft Comfort-Grip Handles Multi-Purpose Scissors 6 Inch
KUONIIY£3.454.6★7,819 rev
EXERZ Craft Scissors 8pcs Edge Scissors with a Carrying Bag 8 Patterns Zig Zag
EXERZ£6.174.4★1,752 rev
Westcott Easy Grip Scissors 3 Pieces Cassis | Set of 3 Universal Scissors with Comfort Grip | Extra Sharp & Durable Stainless Steel Blade | Crafting Household & Office | N-90029 00
Westcott£3.934.7★789 rev
Beaditive Precision Craft Scissors - Ultra Sharp Stainless Steel Blades & Non-Slip TPR Handles - Adult & Kid Scrapbooking Scissors with Safety Cap for Home Office School
Beaditive£9.554.7★2,641 rev
Houbobo Scissors All Purpose 3 PackPremium Titanium-Coated Stainless Steel Blade Shears Professional Ergonomic Comfort Grip for Office School Home Fabric Sewing DIY Craft Cutting General Use Purple
Houbobo£6.745.0★13 rev
Newest
by launch dateHoubobo Scissors All Purpose 3 PackPremium Titanium-Coated Stainless Steel Blade Shears Professional Ergonomic Comfort Grip for Office School Home Fabric Sewing DIY Craft Cutting General Use Purple
Houbobo£6.7413 rev
Magnificent Scissors - 4 Pack Scissors Set Stainless Steel Sewing Shears with Soft Comfort-Grip Handles All-Purpose Scissors for Fabric Leather Craft Office School Kitchen Includes Measuring Tape
MAGNIFICENT 7 STAR£3.05116 rev
Precision Craft Scissors Stainless Steel Paper Crafting Scissors Stainless Steel Paper with Safety Cap Ergonomic Non-Slip Handles for Adults and Kids or Home Office School
DASHENGKUI£4.1713 rev
Haltons Multipurpose Scissors - Pack of 3 - Ultra Sharp Thickened Blades - Comfort-Grip Handles - Ergonomic Design - Reinforced Hinge - Metal & Plastic - 21x7.6 cm - Home Office Craft Kitchen
Haltons£5.84146 rev
Ouligay 4Pcs Small Portable Stainless Steel Detail Craft Scissors Set with Cap for Paper Sewing Crafting Quilting
Ouligay£3.70206 rev
Trending
90-day click momentumHoubobo Scissors All Purpose 3 PackPremium Titanium-Coated Stainless Steel Blade Shears Professional Ergonomic Comfort Grip for Office School Home Fabric Sewing DIY Craft Cutting General Use Purple
Houbobo£6.745.0★
Westcott Easy Grip Scissors 3 Pieces Black | Set of 3 Universal Scissors with Comfort Grip | Extra Sharp & Durable Stainless Steel Blade | for Crafting Household & Office | N-90027 00
Westcott£4.854.7★
Precision Craft Scissors Stainless Steel Paper Crafting Scissors Stainless Steel Paper with Safety Cap Ergonomic Non-Slip Handles for Adults and Kids or Home Office School
DASHENGKUI£4.174.7★
4 Pcs Kids Safety Scissors Kids Craft Scissors Colorful Children Serrated Scissors Creative Paper Edger Scissors for Crafts Scrapbooking DIY Photo & Art Projects
Aoen£4.444.2★
Fabric Scissors Set with Sharp Stainless Steel Blade and Soft Handles Including Sewing Craft Thread Snips and Embroidery Scissors 4PCs Orange/Black
Asdirne£6.724.6★
What buyers say about craft scissors
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality and value and very easy to clean”
“Worth the money”
“Great fit for purpose”
“Super sharp”
“Does the job”
“easy to see”
“Comfortable to hold”
“Theyre sturdy and easy to grip”
“Good grip”
“I like the colour”
What buyers complain about
“Not good quality”
“They were not sharp to the tip”
“These scissors are unfit for purpose”
“A little flimsy”
“Cheap and nasty doesnt even cut paper what a waste of money dont waste your time with these”
“Broke after 3 uses”
“They dont work dont cut the blades overlap rubbish”
“Rubbish, didn't work”
“They are not non stick”
“Just a bit heavy”
Top return reasons
Common questions
- Is craft scissors profitable to sell on Amazon United Kingdom?
- The niche generates £49K/yr across 30 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -19.1%. Flapen's verdict: Skip it (43/100).
- How competitive is the craft scissors niche?
- 21 brands and 43 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 66% of demand.
- What do buyers complain about in craft scissors?
- Top complaints mined from reviews: Quality-Overall, Sharpness, Size-Overall. The return rate is 0.3%.
- When does demand for craft scissors peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the craft scissors niche?
- Listings span £2.54–£10.87; the average listing price is £5.79 (sweet spot $15–$100). The average incumbent carries 9,910 reviews — the moat a new listing must climb.