Craft Kits for Kids

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

-20.8%

Conversion, latest week

2.8%

Market size, estimated

£1.3Ma year

Peak month

December4.2× the quietest month

Top search term

craft kits for kids792K searches a year

Listings sell for £11.75 on average, from £2.38 to £27.83. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,250 to 1,500 of them. At £11.75 that is £15K to £18K a year per listing.

Average price

£11.75under the $15 to $100 sweet spot

Price range

£2.38–£27.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,250–1,500

Revenue per listing a year

£15K–£18K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #53 within Drawing. It carries 2,092 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

5.1%

Average rank

#53in Drawing

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,092per listing

Listings tracked

79

8 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

31 months