Craft Kits for Kids

Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -20.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.

Searches, last 12 months

4.1M

Growth, 90 days vs prior 90

-20.8%

Conversion, latest week

2.8%

Market size, estimated

£1.3Ma year

Peak month

December4.2× the quietest month

Top search term

craft kits for kids792K searches a year

Listings sell for £11.75 on average, from £2.38 to £27.83. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,250 to 1,500 of them. At £11.75 that is £15K to £18K a year per listing.

Average price

£11.75under the $15 to $100 sweet spot

Price range

£2.38–£27.83

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,250–1,500

Revenue per listing a year

£15K–£18K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

90% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #53 within Drawing. It carries 2,092 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings

90%

Prime listings

99%

Out of stock, average day

5.1%

Average rank

#53in Drawing

Average rating

4.51 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,092per listing

Listings tracked

79

8 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

8

Successful launches

6Amazon's first-year sales bar

Average brand age

31 months