Coup
brand-locked demand (top 5 brands take 100% of clicks) — Coup doesn't clear our bar today.
Flapen Score
Is Coup profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Coup is a £32K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Dec. Verdict: Skip it — 27/100.
Coup: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -5.9% over the last 90 days and 3.6% of searches end in a purchase.
£32K
revenue / yr
Who owns the niche?
The top 5 brands hold 100% of demand, so 0% of the market is open.
0%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 7 products
Top Coup products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Indie Boards and Cards Coup Card Game Multicolored Ages 14+ 2-6 Players 15 Minute Playing Time
- Price
- £13.46
- Rating
- 4.7/5
- Reviews
- 14,751
- Age
- 13y ago
WFKKMEQ Coup Card Game Game from the world of The Resistance 2-6 Players 15 Min Fun Bluffing Family Games Party strategy Card Games for adults and kids 14 years and older
- Price
- £12.82
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago
Rzspher The Fast Fun Bluffing Party Game For 2-6 Players. Perfect for Family Game Night With Your Teens Or Friends for Card Game Board Game Edition Cooperative Board Game
- Price
- £8.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
WFKKMEQ Coup Reform Card Game Coup Reform Card Fun Bluffing Party Game for 2-6 Players 15 Min Card Games Family Games Perfect for Parties Game Night with Your 14+ Teens or Friends
- Price
- £12.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Indie Board & Cards IBCCOR2 Coup Reformation 2nd Edition Expansion Card Game Multicolor 3.18 x 10.16 x 15.24 cm
- Price
- £10.48
- Rating
- 4.7/5
- Reviews
- 14,751
- Age
- 11y ago
Trending
90-day click momentum
FCXVXCL Coup Card Game Fun Bluffing Party Game for 2-6 Players 15 Minute Playing Time for Kids and Adults Ages 14+
- Price
- £10.67
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
WFKKMEQ Coup Reform Card Game Coup Reform Card Fun Bluffing Party Game for 2-6 Players 15 Min Card Games Family Games Perfect for Parties Game Night with Your 14+ Teens or Friends
- Price
- £12.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
Rzspher The Fast Fun Bluffing Party Game For 2-6 Players. Perfect for Family Game Night With Your Teens Or Friends for Card Game Board Game Edition Cooperative Board Game
- Price
- £8.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
WFKKMEQ Coup Card Game Game from the world of The Resistance 2-6 Players 15 Min Fun Bluffing Family Games Party strategy Card Games for adults and kids 14 years and older
- Price
- £12.82
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago
Indie Boards and Cards Coup Card Game Multicolored Ages 14+ 2-6 Players 15 Minute Playing Time
- Price
- £13.46
- Rating
- 4.7/5
- Reviews
- 14,751
- Age
- 13y ago
Newest
by launch dateWFKKMEQ Coup Reform Card Game Coup Reform Card Fun Bluffing Party Game for 2-6 Players 15 Min Card Games Family Games Perfect for Parties Game Night with Your 14+ Teens or Friends
- Price
- £12.79
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago
FCXVXCL Coup Card Game Fun Bluffing Party Game for 2-6 Players 15 Minute Playing Time for Kids and Adults Ages 14+
- Price
- £10.67
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
WFKKMEQ Coup Card Game Game from the world of The Resistance 2-6 Players 15 Min Fun Bluffing Family Games Party strategy Card Games for adults and kids 14 years and older
- Price
- £12.82
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago
Rzspher The Fast Fun Bluffing Party Game For 2-6 Players. Perfect for Family Game Night With Your Teens Or Friends for Card Game Board Game Edition Cooperative Board Game
- Price
- £8.71
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 8mo ago
FCXVXCL Coup Card Game Fun Bluffing Party Game for 2-6 Players15 Minute Playing Time Party Game for Kids and Adults Ages 14+
- Price
- £11.86
- Rating
- 4.4/5
- Reviews
- 6
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.
Brands
4 rising
Sellers
18
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
87%
Top 20: 100%
Open market
0%
- Indie Boards and Cards51%
- WFKKMEQ25%
- FCXVXCL13%
- Rzspher12%
Coup demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 2.7×
Top Coup search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- coup59K/yr
- coup game12K/yr
- coup card game6K/yr
What reviews say buyers love and hate about Coup
What buyers mention most, as a share of all reviews.
What buyers love
89% of reviews“Fun game”
“The quality of the cards is great”
“Exceptionally good game of strategy and bluff”
“it is very easy to do”
“artwork is nice”
What buyers complain about
33% of reviews“The cards little bit faded”
Coup return rate & reasons
Why buyers send it back, as a share of all return requests.
0.3%
Return rate
25%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Coup questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
