Cotton Yarn
FailDemand is soft, at -24.5% this quarter, so Cotton Yarn is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £69K/yr732K searches / yr
- 90-day growth
- -24.5%search demand this quarter
- Competition
- 25%top-5 click share · 30 brands · 53 sellers
Flapen Score
Cotton Yarn against its category
The dotted line is the Home & Garden average. Past it, Cotton Yarn is stronger. Inside it, weaker.
Market
The Cotton Yarn market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cotton Yarn 732K times last year and spent an estimated £69K. The top 5 brands take 72% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 47 out of 100, a Fail.
01 · Demand
1.1% of searches ended in a purchase last week.
Shoppers searched for this 732K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £69K a year.
- Searches, last 12 months
- 732K
- Growth, 90 days vs prior 90
- -24.5%
- Conversion, latest week
- 1.1%
- Market size, estimated
- £69Ka year
- Peak month
- January2.8× the quietest month
- Top search term
- cotton yarn165K searches a year
02 · Price
A sale here is worth £8.33.
Listings sell for £8.33 on average, from £1.75 to £33.61. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At £8.33 that is £0 to £833 a year per listing.
- Average price
- £8.33under the $15 to $100 sweet spot
- Price range
- £1.75–£33.61
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£833
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #228 within Art & Craft Supplies. It carries 1,740 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 91%
- Out of stock, average day
- 6.3%
- Average rank
- #228in Art & Craft Supplies
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,740per listing
- Listings tracked
- 80
04 · Newcomers
Amazon counts 0 of last year's 25 launches as successful.
25 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 25
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Cotton Yarn products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hello 100% Cotton 12 Ball Yarn Pack - Pastel
- Price
- £10.37
- Rating
- 4.5/5
- Reviews
- 382
- Age
- 3y ago

Utopia Crafts 365 Days Mercerised Combed Cotton DK Yarn for Knitting & Crochet 100g (Dusty Mauve)
- Price
- £4.73
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 7mo ago

Utopia Crafts Velvet Lux Chenille Yarn 100g (Ivory)
- Price
- £3.05
- Rating
- 4.2/5
- Reviews
- 3,970
- Age
- 3y ago

Utopia Crafts Re-Cotton Knitting Yarn 100g (Evergreen) 5060967569274
- Price
- £2.74
- Rating
- 4.3/5
- Reviews
- 3,026
- Age
- 3y ago

Utopia Crafts 365 Days Mercerised Combed Cotton DK Yarn for Knitting & Crochet 100g (Powder Pink)
- Price
- £4.85
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 7mo ago
Trending
90-day click momentum
Utopia Crafts Re-Cotton Knitting Yarn 100g (Viola Purple) 5060967569311
- Price
- £2.70
- Rating
- 4.3/5
- Reviews
- 3,026
- Age
- 3y ago

Sirdar Hayfield Spirit Chunky Sundown (408) 100g 408 Sundown F257-0408
- Price
- £3.29
- Rating
- 4.5/5
- Reviews
- 786
- Age
- 7y ago

Utopia Crafts Cuddle Super Chunky Chenille Soft Yarn 100g (White)
- Price
- £3.22
- Rating
- 4.6/5
- Reviews
- 4,050
- Age
- 3y ago

Utopia Crafts Re-Cotton Knitting Yarn 100g (Aqua Blue) 5060967569304
- Price
- £2.94
- Rating
- 4.3/5
- Reviews
- 3,026
- Age
- 3y ago

Lion Brand Yarn Company Cotton Yarn 100 Percent Cotton Mint 15.24x6.35x6.35 cm
- Price
- £4.80
- Rating
- 4.6/5
- Reviews
- 16,248
- Age
- 13y ago
Newest
by launch date
Coopay 20×25g 100% Cotton Yarn for Crocheting Amigurumi Cotton Yarn for Crochet & Knitting Multicoloured Soft 8ply Cotton DK Yarn Mini Pure Cotton Crochet Yarn Set for Beginners DIY Colorful Crafts
- Price
- £15.27
- Rating
- 4.5/5
- Reviews
- 11
- Age
- 6mo ago

Utopia Crafts 365 Days Mercerised Combed Cotton DK Yarn for Knitting & Crochet 100g (Dusty Mauve)
- Price
- £4.73
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 7mo ago

Utopia Crafts 365 Days Mercerised Combed Cotton DK Yarn for Knitting & Crochet 100g (Powder Pink)
- Price
- £4.85
- Rating
- 4.4/5
- Reviews
- 90
- Age
- 7mo ago

The Left Bridge 12 PCS 100% Pure Cotton Yarn Kit Amigurumi Cotton DK Yarn for Crochet and Knitting 8 Ply Crochet Thread Set for Colorful Crafts Wool for Knitting
- Price
- £11.09
- Rating
- 4.2/5
- Reviews
- 16
- Age
- 8mo ago

Emu Cotton DK Premium Yarn 100g Ball 208m Sand - 009
- Price
- £2.50
- Rating
- 4.2/5
- Reviews
- 35
- Age
- 8mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 25% of clicks. An open shelf where new products get seen.
Brands
30 rising
Sellers
53
Top-5 brand share
72%
Top 20: 96%
Top-5 click share
25%
Top 20: 58%
Open market
24%
- Utopia Crafts45%
- Hello Yarn12%
- ilauke7%
- Reessy4%
- Emu4%
- Renyiz3%
Demand
Cotton Yarn search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.8×
Search terms
Top Cotton Yarn search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cotton yarn165K/yr
- chunky yarn305K/yr
- cotton yarn for crochet73K/yr
- thick yarn39K/yr
- amigurumi yarn27K/yr
- cotton crochet yarn18K/yr
- chunky yarn for crochet34K/yr
- crochet yarn chunky18K/yr
- crochet yarn cotton9K/yr
- crochet cotton yarn9K/yr
Reviews and returns
What reviews say buyers love and hate about Cotton Yarn
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The each one is too short
too small
Too short
seems thicker than 4 ply
not great as it isn't very thick
Thinner than expected
Poor quality, breaks repeatedly
the quality is different
Bad quality
Not as advertised
False advertisement
Completely misleading
Inaccurate colour
Not really true black
I wish there were more colours to choose from
Love
the colors are cute
Beautiful colours
Gorgeous colours
Amazing quality
These balls are great quality
Its a good quality set
Smooth texture
Nice cotton, feels soft
Feels soft
Good for the price
Value for your money
Excellent value
The 60% cotton, 40% acrylic yarn is soft, smooth, and easy to work with, making it great for amigurumi, socks, or blankets
Lovely cotton
Good quality yarn
Return
0.8% Return rate 51% Fixable by listing
Inaccurate colour
Not really true black
I wish there were more colours to choose from
The each one is too short
too small
Too short
Not as advertised
False advertisement
Completely misleading
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cotton Yarn questions
Answered from the same tracked data.









