costa coffee cup
Skip itWeak search conversion (0.7%) — this niche doesn't clear our bar today.
Avg price
Incredible£28.98avg listing price — sweet spot $15–$100
Returns
Great1.1%return rate — above 5% kills the launch gate
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Brand share
Okay83%top-5 brand share — brands hold most of the demand
Review moat
Okay2,826.52avg incumbent reviews — the moat a new listing must climb
Price range
Okay£7.61–£341.39cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-23.9%90-day search growth — must beat 0% to launch
Market size
Bad£48K£48K/yr · 228K searches
Conversion
Bad0.7%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United Kingdom niche tracking, costa coffee cup is a £48K/yr Amazon United Kingdom market (228K searches/yr). The top 5 brands hold 83% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 39/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
costa coffee cup market data
- Units sold / yr
- 1K–1K
- avg 0–100/product
- Revenue / yr
- £29K–£36K
- units × avg price
- Conversion rate
- 0.7%
- Avg BSR
- #1,436
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 38%
- Out of stock
- 19.4%
- Avg brand age
- 38 months
- Avg seller age
- 167 days
Competition & brand share
The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.Brands
10 falling
Sellers
36
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
56%
Top 20: 99%
Open market
10%
- Costa Coffee21%
- Generic19%
- Kimm & Miller19%
- CiderPressMugs13%
- Giftme12%
- Contigo7%
- Open — no brand owns it (4 brands, 10%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.9% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 4.3×
Top costa coffee cup search terms
- costa coffee cup84K/yr
- costa cup29K/yr
- costa travel mug21K/yr
- costa coffee cups15K/yr
- costa coffee travel mug22K/yr
- costa cups10K/yr
- costa reusable cup9K/yr
- costa mug12K/yr
- costa coffee mug10K/yr
- costa travel cup5K/yr
Top costa coffee cup products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
COSTA COFFEE TRAVEL MUG CUP DOUBLE WALL 450ML
Costa Coffee£9.244.3★532 rev
Costa Coffee Personalised Travel Mug Stainless Steel.
Generic£22.394.2★7 rev
CiderPressMugs Costa Coffee Personalised Silver Travel Mug Cup. Your Name Printed Mug Coffee Tea Cup. (Silver Travel Mug)
CiderPressMugs£16.944.5★900 rev
Kimm & Miller Costa Coffee Iced Coffee Cup Gift Set - Reusable Cup with Straw and Lid - Official Costa Gifts for Coffee Lovers
Kimm & Miller£16.034.6★94 rev
Kimm & Miller Costa Coffee Babyccino Kids Travel Mug - Small Reusable Plastic Coffee Cup with Lid (150ml) - Kids Mugs or Adults Espresso Travel Cup
Kimm & Miller£11.244.4★181 rev
Newest
by launch date
Ray-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/from Transitions Clear to Grey Lenses
Meta£341.39294 rev
Personalised Costa Coffee Cup 16oz Reusable Travel Mug with Custom Name Eco-Friendly Cup with Lid & Straw
Generic£22.161 rev
Costa Coffee Personalised Travel Mug Stainless Steel.
Generic£22.397 rev
Costa Coffee Personalised Travel Mug Stainless Steel
Generic£23.394 rev
Kimm & Miller Costa Coffee Luxury Gift Set with Latte Glass Coffee Cup & Electric Milk Frother
Kimm & Miller£19.2028 rev
Trending
90-day click momentumRay-Ban Meta (Gen 2) Wayfarer AI Glasses for Men Women 12 MP Camera 3K Ultra HD Video Open-Ear Audio Meta AI 2X Battery Life Matte Black/from Transitions Clear to Grey Lenses
Meta£341.394.0★
Giftme Personalised with Any Name Costa Unique Inside Coloured Ceramic Mug Coffee Tea Mug. (Burgundy Inside)
Giftme£9.675.0★
Tlater Thermal Mug 380ml with Leakproof Lids - Travel Stainless Steel Double Wall Vacuum Cup for Hot and Cold Drinks Coffee and Tea
Tlater£7.724.4★
Costa Coffee Personalised Travel Mug Stainless Steel.
Generic£22.394.2★
Giftme Costa Coffee Personalised Dual Wall Eco Insulated White Ceramic Travel Mug with White Lid Reusable Keep Cup
Giftme£13.944.2★
What buyers say about costa coffee cup
What buyers praise and complain about, mined from review topics.What buyers love
“Totally leak proof”
“Quality mug”
“Good price”
“Keeps the coffee hot”
“Good size”
“Easy to use”
“easy to clean”
“great heat retention”
“It all functions as it should”
“Lovely colour”
What buyers complain about
“It leaks”
“Broke after less than 1 month”
“Doesn't keep hot as advertised”
“the control quality needs to be better”
“Very expensive”
“Uncomfortable to use”
“It is slightly wider at the bottom than my previous one”
“mine has an horrendous internal smell”
“My coffee mug has gone rusty around the metal rim”
“Flask”
Top return reasons
Common questions
- Is costa coffee cup profitable to sell on Amazon United Kingdom?
- The niche generates £48K/yr across 21 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is -23.9%. Flapen's verdict: Skip it (39/100).
- How competitive is the costa coffee cup niche?
- 10 brands and 36 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 83% of demand.
- What do buyers complain about in costa coffee cup?
- Top complaints mined from reviews: Leak-Proof, Durability, Heating. The return rate is 1.1%.
- When does demand for costa coffee cup peak?
- Demand peaks in Nov–Dec; the busiest month runs 4.3× the quietest.
- What does it cost to enter the costa coffee cup niche?
- Listings span £7.61–£341.39; the average listing price is £28.98 (sweet spot $15–$100). The average incumbent carries 2,827 reviews — the moat a new listing must climb.