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Corn on the Cob

Fail

Prices span $1.33–$6.90, mostly outside the sweet spot, so Corn on the Cob is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£137K/yr227K searches / yr
90-day growth
+30.0%search demand this quarter
Competition
86%top-5 click share · 9 brands · 37 sellers

Flapen Score

Corn on the Cob against its category

The dotted line is the Home & Garden average. Past it, Corn on the Cob is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Corn on the Cob market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Corn on the Cob 227K times last year and spent an estimated £137K. The top 5 brands take 86% of clicks. Demand peaks in May–Aug. Flapen scores it 47 out of 100, a Fail.

01 · Demand

19.2% of searches ended in a purchase last week.

Shoppers searched for this 227K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 19.2% of those searches ended in a purchase. Searches in the last 90 days moved +30.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £137K a year.

Searches, last 12 months
227K
Growth, 90 days vs prior 90
+30.0%
Conversion, latest week
19.2%
Market size, estimated
£137Ka year
Peak month
May1.9× the quietest month
Top search term
wooden skewers66K searches a year

02 · Price

A sale here is worth £3.14.

Listings sell for £3.14 on average, from £1.33 to £6.90. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 3,000 to 4,000 of them. At £3.14 that is £9K to £13K a year per listing.

Average price
£3.14under the $15 to $100 sweet spot
Price range
£1.33–£6.90
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
40K–50K
Units per listing a year
3,000–4,000
Revenue per listing a year
£9K–£13K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 9.1% of listings are out of stock. The average listing ranks #19 within Barbecue & Outdoor Dining. It carries 1,002 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
100%
Out of stock, average day
9.1%
Average rank
#19in Barbecue & Outdoor Dining
Average rating
4.38 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,002per listing
Listings tracked
9

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Corn on the Cob products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

£0£21K£41K£62K£82K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

37

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

10%

  • G4GADGET40%
  • Chef Aid23%
  • Tala9%
  • 1ABOVE8%
  • PME6%
  • Navoys4%
  • Open — no brand owns it (3 brands, 10%)

Demand

Corn on the Cob search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Aug · busiest ÷ quietest = 1.9×

Search terms

Top Corn on the Cob search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wooden skewers66K/yr
  • bamboo skewers40K/yr
  • kebab sticks19K/yr
  • wooden skewers for kebabs15K/yr
  • skewers wood23K/yr
  • skewer sticks12K/yr
  • bbq sticks9K/yr
  • wooden kebab skewers7K/yr
  • bbq skewers wooden4K/yr
  • wooden bbq skewers4K/yr

Reviews and returns

What reviews say buyers love and hate about Corn on the Cob

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Strength22%−0.24

Theyre not the strongest things

Ok. A bit flimsy

Very weak and easily split

Thickness17%−0.01

the bamboo is too thick for that

Very thin

Very thin sticks

Quality-Overall12%+0.78

the quality proved rather inconsistent

Low quality

Poor Quality

Advertised Vs Actual Product8%0.00

The image shows a picture of fruit skewers which is what I wanted them for - I absolutely could not

The images on the listing are very misleading - those pics of well-stuffed kebabs

Defective Material/Parts8%−0.06

Some are broken or unfinished

Love

Quality-Overall22%+0.78

Perfect for what I need them for

These bamboo paddle skewers are excellent quality and very versatile

Good quality product

Value For Money18%+2.02

Excellent value

Excellent value for money

Good value

Size-Overall15%+0.25

The quantity was accurate

Good size

two squares of mango - so a great size for kids

Strength13%−0.24

Dont feel flimsy at all

sturdy

Bamboo sticks for crafting into flower stems sturdy

Ease Of Use10%+1.04

Easy to use

Easy to thtead

which is handy

Return

0.3% Return rate 50% Fixable by listing

Size-Overall41%█▅▅▃█▃
Strength15%▁▁▇▅▂█

Theyre not the strongest things

Ok. A bit flimsy

Very weak and easily split

Thin10%▁▄▁▆▁█
Thickness6%▁▁▁█▂▄

the bamboo is too thick for that

Very thin

Very thin sticks

Defective Material/Parts5%█▃▁▁▁▂

Some are broken or unfinished

FAQ

Common Corn on the Cob questions

Answered from the same tracked data.