Is cordyline profitable to sell on Amazon United Kingdom?

The niche generates £9K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +39.3%. Flapen's verdict: Worth a look (57/100).

How competitive is the cordyline niche?

7 brands and 7 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in cordyline?

Top complaints mined from reviews: Size-Overall, Plant Growth, Color. The return rate is 0.0%.

When does demand for cordyline peak?

Demand peaks in Mar–Apr–May–Aug; the busiest month runs 10.2× the quietest.

What does it cost to enter the cordyline niche?

Listings span £8.13–£34.99; the average listing price is £14.53 (sweet spot $15–$100). The average incumbent carries 157 reviews — the moat a new listing must climb.

cordyline

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great157

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good£8.13–£34.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good£14.53

avg listing price — sweet spot $15–$100

Competition

Good46%

top-5 click share — leaders hold, buyers still browse

Growth

Good+39.3%

90-day search growth — must beat 0% to launch

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Brand share

Bad97%

top-5 brand share — brand-locked demand

Market size

Bad£9K

£9K/yr · 12K searches

According to Flapen's Amazon United Kingdom niche tracking, cordyline is a £9K/yr Amazon United Kingdom market (12K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Mar–Apr–May–Aug. Verdict: Worth a look — 57/100.

Data updated Jul 26, 2026 · scored weekly · How we score niches

cordyline market data

Units sold / yr: 250–500; avg 0–100/product
Revenue / yr: £4K–£7K; units × avg price
Conversion rate: 5.3%
Avg BSR: #720
Page quality: 0%
Prime: 0%
Sponsored: 81%
Out of stock: 6.1%
Avg brand age: 54 months
Avg seller age: 202 days

Competition & brand share

The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.

Brands

7 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

46%

Top 20: 94%

Open market

GardenersDream57%
GrowOn Shrubs14%
Carbeth Plants10%
YouGarden9%
Verdant Living7%
Thompson & Morgan3%
Open — no brand owns it (1 brand, 1%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +39.3% search growth over the last 90 days.

Peak months: Mar, Apr, May, Aug · busiest ÷ quietest = 10.2×

Open Trend

Top cordyline search terms

cordyline7K/yr +57.4%2.2% conv.
cordyline plant2K/yr -16.0%0.9% conv.
cordyline pink passion1K/yr +43.2%3.3% conv.
cordyline plants outdoor garden ready1K/yr +74.4%2.7% conv.

All search terms

Top cordyline products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Cordyline Australis Pink Passion Cabbage Palm Evergreen Shrub - Ideal for Borders Pots Containers and More - Outdoor Vibrant Plant in Pot (9cm Pot 20-30cm)

GardenersDream£10.504.2★414 rev

GardenersDream Cordyline Torbay Red Plant in Pot - Colourful Evergreen Hardy Shrub - Healthy Cabbage Palm Plant - Ornamental Shrubs for Gardens Patio Borders (15-35cm incl. 9cm Pot)

GardenersDream£10.124.2★96 rev

GardenersDream Cordyline Southern Splendour Plant in Pot - Evergreen Hardy Shrub Healthy Cabbage Palm Plant - Ornamental Grass Shrubs for Gardens Patio Borders (15-30 cm)

GardenersDream£10.964.4★131 rev

GrowOn Shrubs£11.824.1★495 rev

Cordyline Magic Star - Cabbage Palm - Evergreen Shrub Plant with Variegated Foliage - Upright Potted Plant for Pots Containers Patio and More (9cm Pot 20-30cm)

GardenersDream£14.034.6★11 rev

Newest

by launch date

Outdoor Garden Ready Cordyline Red Star Plant - 1x Hardy Cabbage Palm Tree for Beds Patios & Containers. Evergreen Perennial Ornamental Plant. Supplied in Large Established Peat Free 2L Rootball

Verdant Living£17.4816 rev

4mo ago

GrowOn Shrubs [2 Litre] Cordyline Australis Cabbage Palm Tree | Evergreen Plant | Outdoor Garden Ready Plant | Spring and Summer Flowering | Cream Flowers

GrowOn Shrubs£11.8826 rev

1y ago

Cordyline Magic Star - Cabbage Palm - Evergreen Shrub Plant with Variegated Foliage - Upright Potted Plant for Pots Containers Patio and More (9cm Pot 20-30cm)

GardenersDream£14.0311 rev

1y ago

Cordyline Plants Outdoor Evergreen Perennial - 3 Large Garden Ready Burgundy-Red Foliage Hardy Cabbage Palm Trees. Established Rootball. Easy-Care Patio Container or Border Plant. Peat Free UK Grown

Verdant Living£24.9816 rev

2y ago

GrowOn Shrubs£11.82495 rev

2y ago

What buyers say about cordyline

What buyers praise and complain about, mined from review topics.

What buyers love

Plant Growth57%

“Healthy happy plants”

Size-Overall8%

“Lovely size”

Color8%

“beautiful colour”

Advertised Vs Actual Product7%

“exactly as advertised”

Quality-Overall5%

“I am so please with the quality of this Cordyline”

Value For Money4%

“Value for money”

Functionality-Overall1%

“fine, as long as the other pulls through”

Height1%

“the height is not bad at all”

Design-Overall1%

“Beautiful and functional”

Strength1%

“Very strong”

What buyers complain about

Size-Overall35%

“size hopeless”

Plant Growth22%

“while the rest have started to grow already this one looks unhappy would be best to describe it”

Color7%

“But it's more of a white red colour”

Advertised Vs Actual Product6%

“Do not rely on the illustration”

Value For Money5%

“Cheaper too”

Quality-Overall5%

“Not good quality”

Durability4%

“have already died”

Thickness4%

“They're thin and look like cast offs nobthickness no body”

Strength3%

“Could have been a little stronger”

Top return reasons

Advertised Vs Actual Product39%

Size-Overall25%

Plant Growth21%

Quality-Overall7%

Color4%