Cordless Iron
MaybeProducts sell for $28.32 on average, inside the sweet spot. But the average product has 5,465 reviews to catch up to, so Cordless Iron is a Maybe.
- Flapen Score
- 57 / 100Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 5157
- Market size
- £633K/yr477K searches / yr
- 90-day growth
- +22.6%search demand this quarter
- Competition
- 57%top-5 click share · 11 brands · 206 sellers
Flapen Score
Cordless Iron against its category
The dotted line is the Home & Garden average. Past it, Cordless Iron is stronger. Inside it, weaker.
Market
The Cordless Iron market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cordless Iron 477K times last year and spent an estimated £633K. The top 5 brands take 85% of clicks. Demand peaks in Jun–Jul. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
4.7% of searches ended in a purchase last week.
Shoppers searched for this 477K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.7% of those searches ended in a purchase. Searches in the last 90 days moved +22.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £633K a year.
- Searches, last 12 months
- 477K
- Growth, 90 days vs prior 90
- +22.6%
- Conversion, latest week
- 4.7%
- Market size, estimated
- £633Ka year
- Peak month
- July2.0× the quietest month
- Top search term
- cordless iron213K searches a year
02 · Price
A sale here is worth £28.32.
Listings sell for £28.32 on average, from £17.46 to £57.33. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £28.32 that is £21K to £28K a year per listing.
- Average price
- £28.32inside the $15 to $100 sweet spot
- Price range
- £17.46–£57.33
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £21K–£28K
- Returns
- 2.9%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 8.0% of listings are out of stock. The average listing ranks #38 within Irons, Steamers & Accessories. It carries 5,465 reviews at 4.21 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 76%
- Prime listings
- 76%
- Out of stock, average day
- 8.0%
- Average rank
- #38in Irons, Steamers & Accessories
- Average rating
- 4.21 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 5,465per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 27 months
Products
Top Cordless Iron products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Tower T22008 CeraGlide Cordless Steam Iron with Ceramic Soleplate and Variable Steam Function 2400 W Purple
- Price
- £17.46
- Rating
- 4.4/5
- Reviews
- 17,767
- Age
- 1y ago
Morphy Richards EasyCHARGE Cordless Steam Iron Non Stick Ceramic Soleplate 130g Boost 30g Output 350ml Water Tank Anti Drip and Scale Auto Shut-off 2.5m Cord 2400W Red 303250
- Price
- £32.92
- Rating
- 4.2/5
- Reviews
- 9,788
- Age
- 7y ago
Tower Cordless Steam Iron 2400W Corded or Cordless Use for Flexible Ironing 180g Steam Boost Ceramic Soleplate for Smooth Glide 360ml Tank Purple (T22008)
- Price
- £18.96
- Rating
- 4.4/5
- Reviews
- 17,767
- Age
- 6y ago
Tefal Freemove Power Cordless Steam Iron 2600W 220 g/min Steam Boost 40g/min Continuous Steam Fast Recharge Lightweight Design Ceramic Soleplate Auto Off Anti Drip FV6672G0
- Price
- £48.06
- Rating
- 4.1/5
- Reviews
- 420
- Age
- 1y ago
Russell Hobbs Cordless Steam Iron One Temperature Technology For All Fabric Types Ceramic Sole Plate 25 Second Cordless Ironing Time 6 Second Re-Charge Auto-Shut Off Anti-Calc 2600W
- Price
- £28.91
- Rating
- 3.9/5
- Reviews
- 1,139
- Age
- 6y ago
Trending
90-day click momentum
JML Zippi Cordless Steam Iron - 2-In-1 Cordless Iron with Ceramic Soleplate Fast 30-Second Heat-Up Vertical Steaming Steam Burst for Stubborn Creases Anti-Calc Self-Cleaning & Anti-Drip Design
- Price
- £57.33
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 8mo ago
SUPERLEX Cordless Steam Iron 2-in-1 2600W Fast Heat Up in 25s Iron
- Price
- £25.05
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 1y ago
DMD Collective - Cordless Steam Iron Ceramic Soleplate 2800W
- Price
- £23.45
- Rating
- 4.0/5
- Reviews
- 28
- Age
- 1y ago
Tower Cordless Steam Iron 3100W Corded or Cordless Use for Flexible Ironing XL Soleplate 20% Larger 200g Steam Boost Ceramic Soleplate Anti-Scale System Red & Black (T22035RED)
- Price
- £33.92
- Rating
- 4.4/5
- Reviews
- 17,767
- Age
- 1y ago
Tower T22008BKG CeraGlide Cordless Steam Iron with Ceramic Soleplate and Variable Steam Function Black and Gold
- Price
- £20.20
- Rating
- 4.4/5
- Reviews
- 1,273
- Age
- 5y ago
Newest
by launch dateJML Zippi Cordless Steam Iron - 2-In-1 Cordless Iron with Ceramic Soleplate Fast 30-Second Heat-Up Vertical Steaming Steam Burst for Stubborn Creases Anti-Calc Self-Cleaning & Anti-Drip Design
- Price
- £57.33
- Rating
- 4.0/5
- Reviews
- 26
- Age
- 8mo ago
SUPERLEX Cordless Steam Iron 2-in-1 2600W Fast Heat Up in 25s Iron
- Price
- £25.05
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 1y ago
DMD Collective - Cordless Steam Iron Ceramic Soleplate 2800W
- Price
- £23.45
- Rating
- 4.0/5
- Reviews
- 28
- Age
- 1y ago
Tower Cordless Steam Iron 3100W Corded or Cordless Use for Flexible Ironing XL Soleplate 20% Larger 200g Steam Boost Ceramic Soleplate Anti-Scale System Red & Black (T22035RED)
- Price
- £33.92
- Rating
- 4.4/5
- Reviews
- 17,767
- Age
- 1y ago
Morphy Richards Powersteam Elite LED Steam Iron Non Stick Ceramic Soleplate 35g Output Vertical option Self Clean Anti Drip Digital Controls 3m Cord 3000W Grey Black and Red 302012
- Price
- £31.97
- Rating
- 4.5/5
- Reviews
- 445
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 rising
Sellers
206
Top-5 brand share
85%
Top 20: 100%
Top-5 click share
57%
Top 20: 99%
Open market
10%
- Tower45%
- Morphy Richards16%
- Russell Hobbs10%
- Tefal8%
- Swan5%
- Beldray4%
- Open — no brand owns it (5 brands, 10%)
Demand
Cordless Iron search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun, Jul · busiest ÷ quietest = 2.0×
Search terms
Top Cordless Iron search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cordless iron213K/yr
- cordless steam iron67K/yr
- cordless iron steam40K/yr
- cordless irons21K/yr
- steam iron cordless28K/yr
- irons cordless13K/yr
- dream steam duo cordless iron16K/yr
- iron cordless23K/yr
- cordless iron steam best buy which11K/yr
- bluejet freedom cordless iron7K/yr
Reviews and returns
What reviews say buyers love and hate about Cordless Iron
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Heavy in weight
heavier than I expected
Heavier than expected
doesn't hold heat very well
stopped heating up
Does not heat up
Broke after 2 month
Fell and broke
Not durable
leaks everywhere
Constantly dripping too
started to leak
Terrible product
Apart from that very poor performance
Poor quality
Love
Excellent value
Excellent value
Good for the price
Ease of use
Easy to handle
Easy controls
Excellent quality
Good quality and easy to use unit
The usual excellent Tefal quality
It keeps the heat really well
Heats fast
the heat is great also
Great not too heavy not too light
Its light and efficient
Reasonably lightweight
Return
2.9% Return rate 2% Fixable by listing
Heavy in weight
heavier than I expected
Heavier than expected
doesn't hold heat very well
stopped heating up
Does not heat up
Didn't work
poor functionality
it doesn't work properly
leaks everywhere
Constantly dripping too
started to leak
These look used
received used item
Used product
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cordless Iron questions
Answered from the same tracked data.