Cooling Pillow Cases

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +531.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £31K a year.

Searches, last 12 months

84K

Growth, 90 days vs prior 90

+531.0%

Conversion, latest week

2.9%

Market size, estimated

£31Ka year

Peak month

June11.4× the quietest month

Top search term

cooling pillow cases49K searches a year

Listings sell for £12.71 on average, from £4.79 to £17.76. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £12.71 that is £1K to £3K a year per listing.

Average price

£12.71under the $15 to $100 sweet spot

Price range

£4.79–£17.76

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–3K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.5%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #200 within Home Textiles. It carries 2,138 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

94%

Out of stock, average day

2.6%

Average rank

#200in Home Textiles

Average rating

4.10 starsAmazon United Kingdom average 4.36 stars

Average reviews

2,138per listing

Listings tracked

34

17 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

17

Successful launches

6Amazon's first-year sales bar

Average brand age

48 months