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Congratulations Banner

Maybe

The average product has only 27 reviews. But prices span $2.62–$11.39, mostly outside the sweet spot, so Congratulations Banner is a Maybe.

Flapen Score
64
64 / 100
Top 11% of 5,777 Home & Garden niches · +13 vs the category median of 51
Market size
£43K/yr108K searches / yr
90-day growth
+99.6%search demand this quarter
Competition
47%top-5 click share · 33 brands · 41 sellers

Flapen Score

Congratulations Banner against its category

The dotted line is the Home & Garden average. Past it, Congratulations Banner is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Congratulations Banner market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Congratulations Banner 108K times last year and spent an estimated £43K. The top 5 brands take 51% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved +99.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £43K a year.

Searches, last 12 months
108K
Growth, 90 days vs prior 90
+99.6%
Conversion, latest week
7.1%
Market size, estimated
£43Ka year
Peak month
August5.2× the quietest month
Top search term
congratulations banner74K searches a year

02 · Price

A sale here is worth £5.64.

Listings sell for £5.64 on average, from £2.62 to £11.39. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £5.64 that is £564 to £1K a year per listing.

Average price
£5.64under the $15 to $100 sweet spot
Price range
£2.62–£11.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£564–£1K
Returns
0.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 18.6% of listings are out of stock. The average listing ranks #1,715 within Party Supplies. It carries 27 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
98%
Out of stock, average day
18.6%
Average rank
#1,715in Party Supplies
Average rating
4.31 starsAmazon United Kingdom average 4.36 stars
Average reviews
27per listing
Listings tracked
43

04 · Newcomers

0 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
0Amazon's first-year sales bar
Average brand age
18 months

Products

Top Congratulations Banner products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 47% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£9K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

Brands

33 rising

Sellers

41

Est. top-5 brand share

51%

Top 20: 87%

Est. top-5 click share

47%

Top 20: 75%

Open market

44%

  • Unique Party17%
  • SHILIUZHI13%
  • KASKANA9%
  • Tniytru7%
  • Krysel6%
  • British Ballet5%

Demand

Congratulations Banner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 5.2×

Search terms

Top Congratulations Banner search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • congratulations banner74K/yr
  • well done banner15K/yr
  • congratulations decorations18K/yr

Reviews and returns

What reviews say buyers love and hate about Congratulations Banner

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Quality-Overall”
38%of negative reviews mention “Size-Overall”
0.4%of orders come back
“Didnt fit our door”
A buyer, on “Size-Overall”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Congratulations Banner questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data