Confetti
PassConfetti scores 69 out of 100, a Pass. Shoppers spend $363K a year here, search demand grew +54.4% this quarter, and returns run at 1.1% of orders.
- Flapen Score
- 69 / 100Top 4% of 5,777 Home & Garden niches · +18 vs the category median of 5169
- Market size
- £363K/yr609K searches / yr
- 90-day growth
- +54.4%search demand this quarter
- Competition
- 40%top-5 click share · 25 brands · 32 sellers
Flapen Score
Confetti against its category
The dotted line is the Home & Garden average. Past it, Confetti is stronger. Inside it, weaker.
Market
The Confetti market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Confetti 609K times last year and spent an estimated £363K. The top 5 brands take 46% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 69 out of 100, a Pass.
01 · Demand
6.1% of searches ended in a purchase last week.
Shoppers searched for this 609K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +54.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £363K a year.
- Searches, last 12 months
- 609K
- Growth, 90 days vs prior 90
- +54.4%
- Conversion, latest week
- 6.1%
- Market size, estimated
- £363Ka year
- Peak month
- July3.3× the quietest month
- Top search term
- confetti224K searches a year
02 · Price
A sale here is worth £9.77.
Listings sell for £9.77 on average, from £1.61 to £34.07. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £9.77 that is £7K to £10K a year per listing.
- Average price
- £9.77under the $15 to $100 sweet spot
- Price range
- £1.61–£34.07
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £7K–£10K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #86 within Party Supplies. It carries 278 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 4.7%
- Average rank
- #86in Party Supplies
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 278per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 3 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Confetti products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
10000pcs White Heart Shaped Confetti Biodegradable Eco Friendly Paper Confetti for Wedding Throwing Table Decor for Valentine Anniversary Party
- Price
- £4.67
- Rating
- 4.6/5
- Reviews
- 81
- Age
- 1y ago

KEEP IT Wedding Confetti Eco friendly Biodegradable | 2 LITRES (20 Guests) | Dried Rose Petals Flowers | 100% Natural Confetti | Biodegradable Confetti | Potpourri Candle Making
- Price
- £10.16
- Rating
- 4.6/5
- Reviews
- 254
- Age
- 3y ago

5000 Pieces Of Heart Shaped Biodegradable Confetti Romance Wedding Confetti For Wedding Valentines Christmas Anniversary Birthday Table Decoration Paper Confetti (Pink Red)
- Price
- £4.15
- Rating
- 4.6/5
- Reviews
- 229
- Age
- 1y ago

Natural Petal Wedding Confetti | Grown in the UK | Biodegradable Churchyard Friendly
- Price
- £4.13
- Rating
- 4.2/5
- Reviews
- 1,037
- Age
- 13y ago

TOFFEL Biodegradable Natural Flower Petal Wedding Confetti | 4 Litres (50 Guests) | 250g Large | Dried Rose Petals 100% Natural Eco Friendly Confetti | Potpourri Candle making Table Decorations
- Price
- £18.82
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 4y ago
Trending
90-day click momentum
Biodegradable Wedding Confetti 3 Litre Real Dried Rose Petal Confetti Natural Flower Petals for Weddings Eco Friendly Confetti for Guests
- Price
- £12.34
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Me to You White & Pastel Pink Heart Shaped Biodegradable Wedding Day Confetti - Official Collection
- Price
- £1.61
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 11mo ago

Biodegradable Wedding Confetti Dried Rose Flower Petal with Bags 100 Guests Glassine Bags Filled with Natural Petal Crush Eco Friendly Wedding Toss Confetti Kit with Stickers in Bamboo Basket
- Price
- £24.17
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Biodegradable Confetti Wedding 10000pcs Heart Shaped Paper Confetti in Pink & White for Wedding & Celebrations
- Price
- £5.51
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 11mo ago

TOFFEL Biodegradable Natural Flower Petal Wedding Confetti | 4 Litres (50 Guests) | 250g Large | Dried Rose Petals 100% Natural Eco Friendly Confetti | Potpourri Candle making Table Decorations
- Price
- £18.82
- Rating
- 4.6/5
- Reviews
- 241
- Age
- 4y ago
Newest
by launch date
Biodegradable Wedding Confetti 3 Litre Real Dried Rose Petal Confetti Natural Flower Petals for Weddings Eco Friendly Confetti for Guests
- Price
- £12.34
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Biodegradable Wedding Confetti Dried Rose Flower Petal with Bags 100 Guests Glassine Bags Filled with Natural Petal Crush Eco Friendly Wedding Toss Confetti Kit with Stickers in Bamboo Basket
- Price
- £24.17
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 3mo ago

Me to You White & Pastel Pink Heart Shaped Biodegradable Wedding Day Confetti - Official Collection
- Price
- £1.61
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 11mo ago

Biodegradable Confetti Wedding 10000pcs Heart Shaped Paper Confetti in Pink & White for Wedding & Celebrations
- Price
- £5.51
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 11mo ago

12000 Pieces Round Shaped Biodegradable Confetti Wedding Confetti Biodegradable for Weddings Valentines Anniversaries-Eco-Friendly Paper Round Hen Party Table Decoration (White)
- Price
- £4.75
- Rating
- 4.5/5
- Reviews
- 5
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 40% of clicks. An open shelf where new products get seen.
Brands
25 falling
Sellers
32
Top-5 brand share
46%
Top 20: 94%
Top-5 click share
40%
Top 20: 84%
Open market
48%
- Ertzinla16%
- Deva Designs9%
- Plantalaya7%
- KEEP IT7%
- TOFFEL6%
- GOEDEKE6%
Demand
Confetti search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 3.3×
Search terms
Top Confetti search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- confetti224K/yr
- biodegradable confetti174K/yr
- wedding confetti51K/yr
- confetti biodegradable21K/yr
- wedding confetti biodegradable23K/yr
- biodegradable confetti wedding21K/yr
- dried flower confetti12K/yr
- petal confetti9K/yr
- paper confetti12K/yr
- natural confetti10K/yr
Reviews and returns
What reviews say buyers love and hate about Confetti
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
These are poor value
Bit pricey
Not worth the price
Slightly bigger than what I wanted
Just small
Tiny box
Good quality just need a different bag for it as awkward to get out due to static and think bag
Rubbish
Poor
Foil petals are not in the description or pictures
The pictures are misleading
this confetti stained the brides dress
Love
Really nice confetti
All components are amazing quality from the scoops to the confetti itself
Excellent product
smells beautiful comes in really nice package
Smells amazing
The smell was divine
good colour
This confetti is lovely — shades of pink
vibrant colour
Excellent value for money
Good value for money
Good value
Biodegradable
Perfect for the environment
Great value and environmental friendly
Return
1.1% Return rate 62% Fixable by listing
Slightly bigger than what I wanted
Just small
Tiny box
Foil petals are not in the description or pictures
The pictures are misleading
Good quality just need a different bag for it as awkward to get out due to static and think bag
Rubbish
Poor
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Confetti questions
Answered from the same tracked data.









