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Colour Coded Chopping Boards

Maybe

Returns run at only 0.9% of orders. But shoppers spend only $64K a year here, so Colour Coded Chopping Boards is a Maybe.

Flapen Score
56
56 / 100
Top 29% of 5,777 Home & Garden niches · +5 vs the category median of 51
Market size
£64K/yr56K searches / yr
90-day growth
-9.6%search demand this quarter
Competition
44%top-5 click share · 23 brands · 33 sellers

Flapen Score

Colour Coded Chopping Boards against its category

The dotted line is the Home & Garden average. Past it, Colour Coded Chopping Boards is stronger. Inside it, weaker.

56Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Colour Coded Chopping Boards market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Colour Coded Chopping Boards 56K times last year and spent an estimated £64K. The top 5 brands take 52% of clicks. Flapen scores it 56 out of 100, a Maybe.

01 · Demand

6.3% of searches ended in a purchase last week.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-9.6%
Conversion, latest week
6.3%
Market size, estimated
£64Ka year
Peak month
January1.2× the quietest month
Top search term
coloured chopping boards set17K searches a year

02 · Price

A sale here is worth £18.30.

Listings sell for £18.30 on average, from £4.26 to £39.55. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £18.30 that is £2K to £5K a year per listing.

Average price
£18.30inside the $15 to $100 sweet spot
Price range
£4.26–£39.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£2K–£5K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #131 within Chopping Board Sets. It carries 1,626 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
89%
Out of stock, average day
8.6%
Average rank
#131in Chopping Board Sets
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,626per listing
Listings tracked
27

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
48 months

Products

Top Colour Coded Chopping Boards products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

23 falling

Sellers

33

Top-5 brand share

52%

Top 20: 97%

Top-5 click share

44%

Top 20: 93%

Open market

42%

  • Fotouzy17%
  • Acense12%
  • DDGAO8%
  • eZone8%
  • Argon Tableware7%
  • Chef Aid7%

Demand

Colour Coded Chopping Boards search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '24Spike '25Prime Day '25Prime Day '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.2×

Search terms

Top Colour Coded Chopping Boards search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coloured chopping boards set17K/yr
  • colour coded chopping boards18K/yr
  • chopping boards colour coded6K/yr
  • coloured chopping boards6K/yr
  • colour coded chopping board set4K/yr
  • catering chopping boards4K/yr

Reviews and returns

What reviews say buyers love and hate about Colour Coded Chopping Boards

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall22%−0.24

small size

They are not the size they claim to be

they are quite large

Quality-Overall13%+1.06

Poor Quality

Bad quality, cracked in the middle

Cheap naff quality

Thickness8%−0.04

a lot thinner than my old ones

Not that thick

Boards thin

Dishwasher Safe7%−0.10

They have bent slightly in the dishwasher

Too big for the dishwasher

not dishwasher safe

Grip5%−0.03

Raw meat slips around

Very slippery

The surface is really slippery

Love

Quality-Overall24%+1.06

Good quality, not too heavy and it was delivered quick

Excellent product

Good quality chopping board

Value For Money13%+0.91

Great value

Not expensive

Excellent value

Advertised Vs Actual Product9%+0.66

Just what I wanted

Does the job

As described

Size-Overall7%−0.24

Good size

I like the size now

Great size board

Color6%+0.73

great colours too

Lovely bright colours

Useful and vibrant colours

Return

0.9% Return rate 54% Fixable by listing

Size-Overall47%▇█▇▇▇▇

small size

They are not the size they claim to be

they are quite large

Thin12%▄█▆▄▄▅
Quality-Overall8%▄▃▄█▃▅

Poor Quality

Bad quality, cracked in the middle

Cheap naff quality

Strength6%█▂▄▂▄▃
Thickness4%▂▇▃▆█▇

a lot thinner than my old ones

Not that thick

Boards thin

FAQ

Common Colour Coded Chopping Boards questions

Answered from the same tracked data.