Cold Frame
MaybeReturns run at only 0.5% of orders. But demand is soft, at -33.4% this quarter, so Cold Frame is a Maybe.
- Flapen Score
- 57 / 100Top 26% of 5,777 Home & Garden niches · +6 vs the category median of 5157
- Market size
- £254K/yr368K searches / yr
- 90-day growth
- -33.4%search demand this quarter
- Competition
- 37%top-5 click share · 26 brands · 38 sellers
Flapen Score
Cold Frame against its category
The dotted line is the Home & Garden average. Past it, Cold Frame is stronger. Inside it, weaker.
Market
The Cold Frame market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Cold Frame 368K times last year and spent an estimated £254K. The top 5 brands take 56% of clicks. Demand peaks in Mar–Apr. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 368K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -33.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £254K a year.
- Searches, last 12 months
- 368K
- Growth, 90 days vs prior 90
- -33.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £254Ka year
- Peak month
- March3.8× the quietest month
- Top search term
- cold frame93K searches a year
02 · Price
A sale here is worth £71.88.
Listings sell for £71.88 on average, from £12.05 to £497.85. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £71.88 that is £0 to £7K a year per listing.
- Average price
- £71.88inside the $15 to $100 sweet spot
- Price range
- £12.05–£497.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£7K
- Returns
- 0.5%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
91% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #142 within Greenhouses & Plant Germination Equipment. It carries 189 reviews at 4.13 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 91%
- Prime listings
- 20%
- Out of stock, average day
- 14.4%
- Average rank
- #142in Greenhouses & Plant Germination Equipment
- Average rating
- 4.13 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 189per listing
- Listings tracked
- 46
04 · Newcomers
Amazon counts 0 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 52 months
Products
Top Cold Frame products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Christow Raised Bed Cold Frame Greenhouse 70cm Natural Wood
- Price
- £27.13
- Rating
- 4.4/5
- Reviews
- 212
- Age
- 10mo ago
Neo Mini Wooden Greenhouse Cold Frame Garden Flower Vegetable Planting Box Growhouse (Growhouse 3 - Wood)
- Price
- £52.17
- Rating
- 3.9/5
- Reviews
- 150
- Age
- 4y ago
Woodside Outdoor Wooden Plant Flower Vegetable Cold Frame Cupboard Growhouse
- Price
- £66.33
- Rating
- 4.1/5
- Reviews
- 761
- Age
- 7y ago
Plantpak 70200425 Grow House Dove Grey 132 x 70.5 x 41 cm
- Price
- £79.29
- Rating
- 4.0/5
- Reviews
- 546
- Age
- 8y ago
Garden Mile Large 3 Tier Wooden Garden Greenhouse - 120cm Heavy Duty Transparent Polycarbonate Greenhouse - Cold Frames For Garden with 3 Storage Shelves
- Price
- £70.59
- Rating
- 4.2/5
- Reviews
- 641
- Age
- 1y ago
Trending
90-day click momentum
Oypla Wooden 2 Shelf Outdoor Cold Frame Cupboard Grow House
- Price
- £39.90
- Rating
- 3.6/5
- Reviews
- 144
- Age
- 12y ago
GARDEN TIME Wooden Cold Frame Greenhouse Mini Greenhouse Plant Grow House with Polycarbonate Panels & Hinged Lid Raised Garden Cold Frame for Seedlings Vegetables & Frost Protection
- Price
- £33.12
- Rating
- 4.4/5
- Reviews
- 3
- Age
- 3mo ago
Garden Greenhouse 5 x 2ft Natural Wooden Victorian Tall Wall Growhouse Fir Wood Waterproof Paint Walk In Lean To 2 Swing Doors Auto-Vent Roof Windows Adaptable Shelving Planter Box Door Latch 4 Hooks
- Price
- £497.85
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 3mo ago
Neo Mini Wooden Greenhouse Cold Frame Garden Flower Vegetable Planting Box Growhouse (Growhouse 3 - Wood)
- Price
- £52.17
- Rating
- 3.9/5
- Reviews
- 150
- Age
- 4y ago
Discoball 3-Tier Wooden Greenhouse Cabinet Double-Door Plant Stand with Adjustable Roof Polycarbonate Panels Lockable Doors and Slatted Shelves for Outdoor Garden Patio Vegetables and Flowers
- Price
- £69.48
- Rating
- 3.4/5
- Reviews
- 10
- Age
- 1y ago
Newest
by launch dateGARDEN TIME Wooden Cold Frame Greenhouse Mini Greenhouse Plant Grow House with Polycarbonate Panels & Hinged Lid Raised Garden Cold Frame for Seedlings Vegetables & Frost Protection
- Price
- £33.12
- Rating
- 4.4/5
- Reviews
- 3
- Age
- 3mo ago
Garden Greenhouse 5 x 2ft Natural Wooden Victorian Tall Wall Growhouse Fir Wood Waterproof Paint Walk In Lean To 2 Swing Doors Auto-Vent Roof Windows Adaptable Shelving Planter Box Door Latch 4 Hooks
- Price
- £497.85
- Rating
- 3.5/5
- Reviews
- 3
- Age
- 3mo ago
Christow Raised Bed Cold Frame Greenhouse 70cm Natural Wood
- Price
- £27.13
- Rating
- 4.4/5
- Reviews
- 212
- Age
- 10mo ago
Christow Raised Bed Cold Frame Greenhouse 70cm Grey
- Price
- £26.60
- Rating
- 4.4/5
- Reviews
- 212
- Age
- 10mo ago
Selections Wooden Framed Polycarbonate Apex Cold Frame Growhouse Mini Greenhouse with Hinged Top
- Price
- £31.60
- Rating
- 4.4/5
- Reviews
- 30
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
26 falling
Sellers
38
Top-5 brand share
56%
Top 20: 95%
Top-5 click share
37%
Top 20: 75%
Open market
38%
- CHRISTOW22%
- Neo11%
- Woodside9%
- Outsunny8%
- Selections6%
- Garden Mile6%
Demand
Cold Frame search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr · busiest ÷ quietest = 3.8×
Search terms
Top Cold Frame search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cold frame93K/yr
- wooden greenhouse61K/yr
- cold frames for garden67K/yr
- small wooden greenhouse16K/yr
- wooden mini greenhouse17K/yr
- small glass greenhouse11K/yr
- wooden green house for garden8K/yr
- cold frames13K/yr
- cold frames for garden clearance sale items12K/yr
- greenhouse wooden10K/yr
Reviews and returns
What reviews say buyers love and hate about Cold Frame
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bad quality
Poor quality control
Very flimsy and poor quality
Too flimsy
Not sturdy
Bit flimsy
difficult to put together
Poor assembly instructions
Awful to put together
looks as though it should have cost a lot more
Definitely not worth the price
Quite expensive
Doesnt fit
long
Very small
Love
Easy to set up
Assembly is easy enough
Very easy to assemble
Good value for money
Value for money
Good Value
GREAT QUALITY
Good quality, easy to put together
The build quality is really impressive
Fits well
good usable size
I am happy with the size
its stood strong without any issues
The zip is strong
Very Sturdy
Return
0.5% Return rate 47% Fixable by listing
Doesnt fit
long
Very small
Bad quality
Poor quality control
Very flimsy and poor quality
Too flimsy
Not sturdy
Bit flimsy
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cold Frame questions
Answered from the same tracked data.