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Coffee Percolator

Maybe

Products sell for $23.77 on average, inside the sweet spot. But demand is soft, at -22.9% this quarter, so Coffee Percolator is a Maybe.

Flapen Score
58
58 / 100
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Market size
£240K/yr374K searches / yr
90-day growth
-22.9%search demand this quarter
Competition
39%top-5 click share · 28 brands · 163 sellers

Flapen Score

Coffee Percolator against its category

The dotted line is the Home & Garden average. Past it, Coffee Percolator is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coffee Percolator market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Coffee Percolator 374K times last year and spent an estimated £240K. The top 5 brands take 47% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

2.7% of searches ended in a purchase last week.

Shoppers searched for this 374K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -22.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £240K a year.

Searches, last 12 months
374K
Growth, 90 days vs prior 90
-22.9%
Conversion, latest week
2.7%
Market size, estimated
£240Ka year
Peak month
December1.9× the quietest month
Top search term
coffee percolator136K searches a year

02 · Price

A sale here is worth £23.77.

Listings sell for £23.77 on average, from £6.13 to £65.74. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £23.77 that is £2K to £6K a year per listing.

Average price
£23.77inside the $15 to $100 sweet spot
Price range
£6.13–£65.74
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£2K–£6K
Returns
1.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads and reviews.

91% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #16 within Coffee, Tea & Espresso. It carries 3,901 reviews at 4.28 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
86%
Out of stock, average day
2.5%
Average rank
#16in Coffee, Tea & Espresso
Average rating
4.28 starsAmazon United Kingdom average 4.36 stars
Average reviews
3,901per listing
Listings tracked
44

04 · Newcomers

Amazon counts 1 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
50 months

Products

Top Coffee Percolator products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

£0£7K£14K£22K£29K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

28 falling

Sellers

163

Top-5 brand share

47%

Top 20: 95%

Top-5 click share

39%

Top 20: 81%

Open market

46%

  • GEEPAS14%
  • Quest10%
  • Russell Hobbs8%
  • Bialetti8%
  • RAINBEAN7%
  • VonShef7%

Demand

Coffee Percolator search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25DecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 1.9×

Search terms

Top Coffee Percolator search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • coffee percolator136K/yr
  • coffee pot82K/yr
  • coffee percolator electric32K/yr
  • coffee pots27K/yr
  • percolator16K/yr
  • coffee brewer14K/yr
  • electric coffee percolator12K/yr
  • electric coffee maker7K/yr
  • percolator coffee5K/yr
  • coffee brewer pot3K/yr

Reviews and returns

What reviews say buyers love and hate about Coffee Percolator

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability15%−0.14

Broken

Broke after a few uses

Broke after a month

Size-Overall15%−0.03

It is a little larger

Very small

Its super loose

Quality-Overall11%+0.19

Not good quality product

Poor quality control

Rubbish quality

Leak-Proof8%

Leaks water too

it has started leaking

Leaking

Heating4%−0.02

Heater no longer works

does not heat up

Keep warm not working

Love

Quality-Overall19%+0.19

Always good quality and reliable

Excellent product

Perfect really smart looking my daughter loved it good quality delivered quickly

Value For Money15%+0.93

Good for the money

Good Value for money

Amazing value

Ease Of Use14%+1.23

Its easy to operate

Ease of use

Very easy to handle

Ease Of Cleaning10%+0.91

Easy to clean

The little jug is easy to clean

It cleans well

Advertised Vs Actual Product7%+0.33

Just what I needed

better than expected

Just as described

Return

1.8% Return rate 63% Fixable by listing

Size-Overall53%▆▇████

It is a little larger

Very small

Its super loose

Functionality-Overall7%▇█▅▆▆▅

Stopped working

which had failed to work

There are other things wrong with this machine

Leak-Proof5%█▇▆██▇

Leaks water too

it has started leaking

Leaking

Compatibility-Overall5%█▅▄▆▆▆
Quality-Overall4%▆█▇▇▆▆

Not good quality product

Poor quality control

Rubbish quality

FAQ

Common Coffee Percolator questions

Answered from the same tracked data.