Coco Coir
MaybeReturns run at only 0.3% of orders. But demand is soft, at -8.3% this quarter, so Coco Coir is a Maybe.
- Flapen Score
- 62 / 100Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 5162
- Market size
- £364K/yr338K searches / yr
- 90-day growth
- -8.3%search demand this quarter
- Competition
- 37%top-5 click share · 24 brands · 62 sellers
Flapen Score
Coco Coir against its category
The dotted line is the Home & Garden average. Past it, Coco Coir is stronger. Inside it, weaker.
Market
The Coco Coir market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Coco Coir 338K times last year and spent an estimated £364K. The top 5 brands take 61% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 62 out of 100, a Maybe.
01 · Demand
9.7% of searches ended in a purchase last week.
Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £364K a year.
- Searches, last 12 months
- 338K
- Growth, 90 days vs prior 90
- -8.3%
- Conversion, latest week
- 9.7%
- Market size, estimated
- £364Ka year
- Peak month
- April2.9× the quietest month
- Top search term
- coco coir109K searches a year
02 · Price
A sale here is worth £11.12.
Listings sell for £11.12 on average, from £3.00 to £40.71. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £11.12 that is £8K to £11K a year per listing.
- Average price
- £11.12under the $15 to $100 sweet spot
- Price range
- £3.00–£40.71
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £8K–£11K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
74% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #227 within Soils, Mulches & Planting Media. It carries 1,065 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 74%
- Prime listings
- 74%
- Out of stock, average day
- 10.3%
- Average rank
- #227in Soils, Mulches & Planting Media
- Average rating
- 4.50 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,065per listing
- Listings tracked
- 43
04 · Newcomers
Amazon counts 0 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Coco Coir products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Exo Terra Plantation Soil Substrate 8.8 Litre
- Price
- £3.00
- Rating
- 4.5/5
- Reviews
- 3,080
- Age
- 16y ago

Coconut Coir fibre Coco Organic Soil Media Hydroponics Substrate Compost (1L)
- Price
- £5.77
- Rating
- 4.4/5
- Reviews
- 272
- Age
- 3y ago

Coco & Coir 6 x 650g Organic Peat Free Compost Coco Soil. Reptile Turtle Vivarium Substrate - Coco Grow (54L) Brown(Packaging may vary)
- Price
- £13.44
- Rating
- 4.7/5
- Reviews
- 4,149
- Age
- 8y ago

DIVCHI Coco Brick 650g (8L) Organic Natural Planting Soil High Moisture Retention Compost for Plants & Gardening
- Price
- £5.39
- Rating
- 4.6/5
- Reviews
- 1,436
- Age
- 5y ago

Legigo Pack of 1 Organic Coco Coir Bricks- 100% Natural Compressed Coco Brick Coconut Fiber Substrate with Low EC& pH Balance Coir Plant Soil Enhance Root Growth for Herbs Flowers House Plants
- Price
- £8.91
- Rating
- 4.4/5
- Reviews
- 2,145
- Age
- 11mo ago
Trending
90-day click momentum
Coirology All Purpose Compost Brick 6 x 650g - Compressed Coco Coir Peat-Free Potting Soil Feeds for 6 Months Controlled Release Fertiliser Expands to 60L - Lightweight Easy-to-Carry Growing Medium
- Price
- £13.54
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2mo ago

Legigo 2 Pack Compressed Coconut Fiber Substrate - 100% Organic Coconut Fiber Brick Bedding for Reptiles Natural Coco Husk Substrate Terrarium Bedding for Snake Hermit Crabs Frogs Tortoise Gecko
- Price
- £12.28
- Rating
- 4.6/5
- Reviews
- 631
- Age
- 1y ago

Elixir Gardens 75 Litre x 1 Organic Coco Coir Compost Blocks/Bricks Peat-Free Pre-Washed Compressed | Natural Peat-Free Growing Medium/Potting Soil & Reptile Vivarium Bedding
- Price
- £11.46
- Rating
- 4.6/5
- Reviews
- 159
- Age
- 3y ago

Legigo 2 Pack Premium Coco Coir Brick for Plants- 100% Organic Compressed Coconut Coir Bricks Starting Mix Coco Coir Fiber Coconut Husk for Planting Gardening Potting Soil Substrate Herbs
- Price
- £11.76
- Rating
- 4.5/5
- Reviews
- 3,453
- Age
- 2y ago

Legigo Pack of 1 Organic Coco Coir Bricks- 100% Natural Compressed Coco Brick Coconut Fiber Substrate with Low EC& pH Balance Coir Plant Soil Enhance Root Growth for Herbs Flowers House Plants
- Price
- £8.91
- Rating
- 4.4/5
- Reviews
- 2,145
- Age
- 11mo ago
Newest
by launch date
Coirology All Purpose Compost Brick 6 x 650g - Compressed Coco Coir Peat-Free Potting Soil Feeds for 6 Months Controlled Release Fertiliser Expands to 60L - Lightweight Easy-to-Carry Growing Medium
- Price
- £13.54
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 2mo ago

Legigo Pack of 1 Organic Coco Coir Bricks- 100% Natural Compressed Coco Brick Coconut Fiber Substrate with Low EC& pH Balance Coir Plant Soil Enhance Root Growth for Herbs Flowers House Plants
- Price
- £8.91
- Rating
- 4.4/5
- Reviews
- 2,145
- Age
- 11mo ago

Legigo 2 Pack Compressed Coconut Fiber Substrate - 100% Organic Coconut Fiber Brick Bedding for Reptiles Natural Coco Husk Substrate Terrarium Bedding for Snake Hermit Crabs Frogs Tortoise Gecko
- Price
- £12.28
- Rating
- 4.6/5
- Reviews
- 631
- Age
- 1y ago

Coco Coir Tortoise Substrate Natural Coco Coir Compost for Reptiles Tortoises & Amphibians Pet-Safe Coco Coir Bedding Moisture-Retaining Odour-Free Eco-Friendly Reptile Substrate (1L)
- Price
- £5.75
- Rating
- 4.3/5
- Reviews
- 194
- Age
- 1y ago

Riare 1 Pack Natural Coconut Fiber Substrate for Reptile Coco Substrate Premium Compressed Coconut Husk Terrarium Bedding for Reptile Tortoise Frogs Snakes Hermit Crabs Burrowing Animals
- Price
- £7.84
- Rating
- 4.5/5
- Reviews
- 2,035
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 37% of clicks. An open shelf where new products get seen.
Brands
24 rising
Sellers
62
Top-5 brand share
61%
Top 20: 97%
Top-5 click share
37%
Top 20: 80%
Open market
32%
- Legigo15%
- bhomescent14%
- Coco&Coir Everything in a nutshell13%
- Exo Terra11%
- CANNA8%
- Riare7%
Demand
Coco Coir search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May · busiest ÷ quietest = 2.9×
Search terms
Top Coco Coir search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- coco coir109K/yr
- coir compost42K/yr
- coconut coir33K/yr
- coir23K/yr
- coco coir brick18K/yr
- coco soil15K/yr
- coir block10K/yr
- coco fibre12K/yr
- coconut fibre11K/yr
- cocopeat7K/yr
Reviews and returns
What reviews say buyers love and hate about Coco Coir
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Waste of time and money- No growth
Absolutely nothing grew using this
This is no suitable for seed germination
Quite expensive and not worth the money
Expensive
just way overpriced
Does not absorb water
Hasnt absorbed the water after more than 12 hours, waterlogged and unusable
1 hour later the soil is still a rigid non absorbent block
Had my doubts when this arrived as stupidly did not read blurb about size
Too loose and fine
So small
And it smells disgusting
that chemical stench is awful
It stinks of petrol or chemicals or something
Love
Excellent product
High quality coco fiber, well ground and easy to spread
Good quality potting compost
plants are happy with it
so for growing houseplants it seems to work great
Some of my plants do really well in it
Great amount for money
Good value for money
Good value
Easy to use
Very handy
very easy to work with
Just what I was looking for
As expected
Does what it says
Return
0.3% Return rate 64% Fixable by listing
Had my doubts when this arrived as stupidly did not read blurb about size
Too loose and fine
So small
this again totally misleading
I didn't get what was advertised
Not as described
Quite expensive and not worth the money
Expensive
just way overpriced
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Coco Coir questions
Answered from the same tracked data.









