Skip to content

Coco Coir

Maybe

An estimated 0.3% of orders come back. But demand is soft, at -8.3% this quarter, so Coco Coir is a Maybe.

Flapen Score
62
62 / 100
Top 14% of 5,777 Home & Garden niches · +11 vs the category median of 51
Market size
£364K/yr338K searches / yr
90-day growth
-8.3%search demand this quarter
Competition
37%top-5 click share · 24 brands · 62 sellers

Flapen Score

Coco Coir against its category

The dotted line is the Home & Garden average. Past it, Coco Coir is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Coco Coir market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Coco Coir 338K times last year and spent an estimated £364K. The top 5 brands take 61% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 9.7% of those searches ended in a purchase.

Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £364K a year.

Searches, last 12 months
338K
Growth, 90 days vs prior 90
-8.3%
Conversion, latest week
9.7%
Market size, estimated
£364Ka year
Peak month
April2.9× the quietest month
Top search term
coco coir109K searches a year

02 · Price

A sale here is worth £11.12.

Listings sell for £11.12 on average, from £3.00 to £40.71. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £11.12 that is £8K to £11K a year per listing.

Average price
£11.12under the $15 to $100 sweet spot
Price range
£3.00–£40.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
750–1,000
Revenue per listing a year
£8K–£11K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 74% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #227 within Soils, Mulches & Planting Media. It carries 1,065 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
74%
Out of stock, average day
10.3%
Average rank
#227in Soils, Mulches & Planting Media
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,065per listing
Listings tracked
43

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
51 months

Products

Top Coco Coir products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

£0£11K£22K£33K£44K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 rising

Sellers

62

Est. top-5 brand share

61%

Top 20: 97%

Est. top-5 click share

37%

Top 20: 80%

Open market

32%

  • Legigo15%
  • bhomescent14%
  • Coco&Coir Everything in a nutshell13%
  • Exo Terra11%
  • CANNA8%
  • Riare7%

Demand

Coco Coir search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 2.9×

Search terms

Top Coco Coir search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • coco coir109K/yr
  • coir compost42K/yr
  • coconut coir33K/yr
  • coir23K/yr
  • coco coir brick18K/yr
  • coco soil15K/yr
  • coir block10K/yr
  • coco fibre12K/yr
  • coconut fibre11K/yr
  • cocopeat7K/yr

Reviews and returns

What reviews say buyers love and hate about Coco Coir

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
16%of negative reviews mention “Plant Growth”
0.3%of orders come back
“Waste of time and money- No growth”
A buyer, on “Plant Growth”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Coco Coir questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data