cloche
Worth a lookShows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.5%return rate — above 5% kills the launch gate
Review moat
Great321.77avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Brand share
Great58%top-5 brand share — no brand owns this niche
Avg price
Great£15.96avg listing price — sweet spot $15–$100
Competition
Great40%top-5 click share — an open shelf
Price range
Good£4.36–£36.00cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Okay+13.4%90-day search growth — must beat 0% to launch
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
Market size
Bad£88K£88K/yr · 229K searches
According to Flapen's Amazon United Kingdom niche tracking, cloche is a £88K/yr Amazon United Kingdom market (229K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 61/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
cloche market data
- Units sold / yr
- 6K–8K
- avg 100–250/product
- Revenue / yr
- £96K–£128K
- units × avg price
- Conversion rate
- 2.4%
- Avg BSR
- #74
- Page quality
- 0%
- Prime
- 57%
- Sponsored
- 80%
- Out of stock
- 10.3%
- Avg brand age
- 37 months
- Avg seller age
- 191 days
Competition & brand share
Clicks spread well past the top 5 (40% combined) — an open shelf where new products get seen.Brands
27 falling
Sellers
53
Top-5 brand share
58%
Top 20: 95%
Top-5 click share
40%
Top 20: 77%
Open market
37%
- CHRISTOW17%
- Navoys15%
- DIVCHI12%
- Thompson & Morgan9%
- LATERN6%
- KAHEIGN4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +13.4% search growth over the last 90 days.Peak months: Mar, Apr, May · busiest ÷ quietest = 5.6×
Top cloche search terms
- cloches for growing vegetables36K/yr
- cloche32K/yr
- garden cloches and tunnels26K/yr
- cloches for plants25K/yr
- garden cloche19K/yr
- grow tunnel13K/yr
- cloches11K/yr
- garden cloches9K/yr
- garden tunnel10K/yr
- plant cloche7K/yr
Top cloche products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
DIVCHI 2 x NEW GARDEN NET GROW TUNNEL PROTECT PLANTS VEGETABLES INSECTS BIRDS PESTS
DIVCHI£11.164.5★713 rev
Navoys 2pk 1.5m x 45cm x 42cm Grow Tunnel - Rust Proof Small Poly Tunnel for Garden Cloches for Growing Vegetables Protect Plants from Bad Weather Grow Tent Poly Tunnel Cloche (2 Grow Tunnels)
Navoys£7.082.9★186 rev
Christow Small Garden Grow Tunnel 2 Section 130cm Long
CHRISTOW£18.894.5★1,018 rev
Thompson & Morgan Outdoor Garden Cloche Mini Greenhouse Growing Tunnel Plant Cloches for Vegetables Protects Young Plants & Crops from Bad Weather & Reduces Pest Damage (1 x Mini Greenhouse Cloche)
Thompson & Morgan£13.844.3★579 rev
Navoys 1.5m x 45cm x 42cm Grow Tunnel - Rust Proof Small Poly Tunnel for Garden Cloches for Growing Vegetables Protect Plants from Bad Weather Grow Tent Poly Tunnel Cloche
Navoys£4.362.9★186 rev
Newest
by launch date
UNIFAMILY Garden Netting 3M Fold Out Garden Cloches And Tunnels 118×17.7×11.8 Ready To Use Cloches for Growing Vegetables Prevents Birds Insects
UNIFAMILY£20.6113 rev
RIFNY Garden Hoops for Netting 24PCS Garden Hoops for Raised Beds Insect Mesh Netting Tunnel Kits Greenhouse Cloche Hoops Frame for Plant Freeze Cover (Green)
RIFNY£10.61112 rev
Selections Large Garden Plant Bell Cloche Plastic Covers with Ground Pegs Reusable Frost and Pest Protection (Pack of 3)
Selections£13.2633 rev
Garden Cloche | Pack of 20 Cloches & 80 Metal Stakes Pegs | Cloches for Growing Vegetables | Garden Dome | Mini Greenhouse Cover | Plant Protector Against Sun Frost Birds Snails Slugs Pests
MAGNA RETAIL£12.9419 rev
Navoys 2pk 1.5m x 45cm x 42cm Grow Tunnel - Rust Proof Small Poly Tunnel for Garden Cloches for Growing Vegetables Protect Plants from Bad Weather Grow Tent Poly Tunnel Cloche (2 Grow Tunnels)
Navoys£7.08186 rev
Trending
90-day click momentum
Garden Mile 2pc Grow Tunnel 3m with 20 Pegs Steel Frame Garden Netting Tunnel 45cm Height Polyester Mesh Plant Netting for Vegetables Crops & Outdoor Plant Protection
Garden Mile£13.334.6★
MAXHJX 6Pcs Reusable Garden Plant Cloche Plant Dome Bell Cover Plastic Mini Greenhouse for Warming Garden Soil Plants Frost Protect with 18pcs Securing Pegs
MAXHJX£16.734.9★
YQBFB 20Pcs Garden Plant Cloches: 22CM x 19CM Reusable Mini Greenhouse Plastic Plant Bell Covers - Garden Cloche for Growing Vegetables Protection Frost and Pest Protection (green)
YQBFB£8.854.6★
YQBFB 20Pcs Garden Plant Cloches: 22CM x 19CM Reusable Mini Greenhouse Plastic Plant Bell Covers - Garden Cloche for Growing Vegetables Protection Frost and Pest Protection (white)
YQBFB£10.844.6★
24 Pcs Cloches for Plants 24cm x 20cm Reusable Garden Cloche Plant Protectors from Animals Cloches for Growing Vegetables to Protect Plants from Birds Slugs Snails Frost Freeze Weather
SMUJU£11.334.3★
What buyers say about cloche
What buyers praise and complain about, mined from review topics.What buyers love
“Easy to construct and good quality”
“seems to work well for young plants”
“Excellent value”
“Easy to set up”
“The netting seems strong”
“just as advertised”
“Great size”
“Easy to use”
“The material appears durable”
“Easy to bend into shape”
What buyers complain about
“Not very sturdy”
“the quality is shocking”
“Not the size that was expected”
“Cheap not worth the price”
“Misleading”
“Cheap and useless,thin wire and thin plastic”
“Incorrect assembly parts”
“Could be thicker”
“But awkward to use at first as the metal poles easily slide out”
“break if at all mishandled”
Top return reasons
Common questions
- Is cloche profitable to sell on Amazon United Kingdom?
- The niche generates £88K/yr across 44 tracked products. 1 of 5 products launched in the last 360 days are still selling. 90-day search growth is +13.4%. Flapen's verdict: Worth a look (61/100).
- How competitive is the cloche niche?
- 27 brands and 53 sellers compete. The top 5 products take 40% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in cloche?
- Top complaints mined from reviews: Strength, Quality-Overall, Size-Overall. The return rate is 0.5%.
- When does demand for cloche peak?
- Demand peaks in Mar–Apr–May; the busiest month runs 5.6× the quietest.
- What does it cost to enter the cloche niche?
- Listings span £4.36–£36.00; the average listing price is £15.96 (sweet spot $15–$100). The average incumbent carries 322 reviews — the moat a new listing must climb.