Skip to content

Clever Spa Filters

Maybe

Search demand grew >1,000% this quarter. But shoppers spend only $15K a year here, so Clever Spa Filters is a Maybe.

Filters Trending
Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£15K/yr12K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
75%top-5 click share · 12 brands · 51 sellers

Flapen Score

Clever Spa Filters against its category

The dotted line is the Home & Garden average. Past it, Clever Spa Filters is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clever Spa Filters market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Clever Spa Filters 12K times last year and spent an estimated £15K. The top 5 brands take 86% of clicks. Demand peaks in May–Jun–Jul–Aug. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

10.7% of searches ended in a purchase last week.

Shoppers searched for this 12K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months
12K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
10.7%
Market size, estimated
£15Ka year
Peak month
July71.7× the quietest month
Top search term
clever spa filters8K searches a year

02 · Price

A sale here is worth £11.82.

Listings sell for £11.82 on average, from £6.06 to £17.67. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £11.82 that is £1K to £3K a year per listing.

Average price
£11.82under the $15 to $100 sweet spot
Price range
£6.06–£17.67
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #89 within Pools, Hot Tubs & Supplies. It carries 958 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
75%
Out of stock, average day
5.1%
Average rank
#89in Pools, Hot Tubs & Supplies
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
958per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Clever Spa Filters products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.

£0£2K£3K£5K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 rising

Sellers

51

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

11%

  • CleverSpa49%
  • SUDS-ONLINE15%
  • Denkmsd9%
  • YanBan8%
  • Happy Hot Tubs5%
  • POOLPURE3%
  • Open — no brand owns it (6 brands, 11%)

Demand

Clever Spa Filters search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 71.7×

Reviews and returns

What reviews say buyers love and hate about Clever Spa Filters

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Filtration28%−0.13

Very poor quality filter

which means debris will be able to bypass the filter entirely

Jamming/Clogging28%−0.07

Great price, these small filters clog up quickly, so price becomes an issue

This is most concerning for hairs, that can easily clog up impellers and valves and cause irreparable damage to the pump system

Quality-Overall17%−0.06

not as good as the others I have purchased

Size-Overall11%−0.05

A smidgen too small = big problems later

These are several millimetres shorter than the best way ones

Love

Advertised Vs Actual Product24%+2.24

Just what was needed

Exactly what I ordered

As described

Filtration22%−0.13

Replacement filters for our hot tub, arrived quickly and great price for 6 filters to be honest

Filter works

Great Filter

Value For Money21%+1.93

Amazing deal, 48 filters for just £19.99

Good price

Good value for money

Quality-Overall14%−0.06

Excellent product

Good quality

Good product

Durability8%+0.63

lasts a good time

these seem to last abit longer

Return

0.2% Return rate 82% Fixable by listing

Size-Overall79%▁▆▁█▇▇

A smidgen too small = big problems later

These are several millimetres shorter than the best way ones

Filtration13%▁█▁▃▄▄

Very poor quality filter

which means debris will be able to bypass the filter entirely

Advertised Vs Actual Product3%▁▁▁▁▆█
Compatibility-Overall2%▁▁▁▁█▁
Quality-Overall2%▁▁▁▁█▆

not as good as the others I have purchased

FAQ

Common Clever Spa Filters questions

Answered from the same tracked data.