Skip to content

Clearwater Pool Starter Kit

Fail

The top 5 brands take 100% of clicks, so Clearwater Pool Starter Kit is a Fail.

Filters Trending
Flapen Score
48
48 / 100
Ranks 3,444 of 5,777 Home & Garden niches · −3 vs the category median of 51
Market size
£78K/yr81K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
84%top-5 click share · 4 brands · 17 sellers

Flapen Score

Clearwater Pool Starter Kit against its category

The dotted line is the Home & Garden average. Past it, Clearwater Pool Starter Kit is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Clearwater Pool Starter Kit market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Clearwater Pool Starter Kit 81K times last year and spent an estimated £78K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

5.3% of searches ended in a purchase last week.

Shoppers searched for this 81K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 5.3% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated £78K a year.

Searches, last 12 months
81K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
5.3%
Market size, estimated
£78Ka year
Top search term
pool chemical starter kit21K searches a year

02 · Price

A sale here is worth £18.02.

Listings sell for £18.02 on average, from £8.41 to £22.55. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £18.02 that is £5K to £9K a year per listing.

Average price
£18.02inside the $15 to $100 sweet spot
Price range
£8.41–£22.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£5K–£9K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 13.3% of listings are out of stock. The average listing ranks #50 within Pools, Hot Tubs & Supplies. It carries 2,741 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
20%
Out of stock, average day
13.3%
Average rank
#50in Pools, Hot Tubs & Supplies
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,741per listing
Listings tracked
10

04 · Newcomers

Amazon counts 1 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Clearwater Pool Starter Kit products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

£0£8K£16K£23K£31K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

4 falling

Sellers

17

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

0%

  • SUDS-ONLINE39%
  • SHATCHI33%
  • Clearwater25%
  • Crystals4%

Demand

Clearwater Pool Starter Kit search demand

Weekly searches over the year. Pick a range.

18K13KSpike '26Prime Day '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Clearwater Pool Starter Kit search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pool chemical starter kit21K/yr
  • pool starter kit18K/yr
  • clear water pool starter kit8K/yr
  • pool chemical kit6K/yr
  • pool treatment kit6K/yr
  • clearwater starter kit6K/yr
  • pool kit6K/yr
  • clearwater pool starter kit6K/yr
  • bestway pool chemical starter kit3K/yr
  • pool starter kit chemicals2K/yr

Reviews and returns

What reviews say buyers love and hate about Clearwater Pool Starter Kit

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting42%−0.11

instruction was not that clear

No instructions included

No dosing guide

Functionality-Overall15%−0.10

Didn't work

Didnt work for me

Does not work at all

Jamming/Clogging8%−0.05

Clogs filter cartridges

Smell8%−0.05

I found it odd when it didn't have a chlorine smell

Water Resistance8%−0.05

if anything the water is cloudier than before putting in

It did nothing to the water

Love

Quality-Overall21%+1.04

Excellent quality

Great product

Good products

Value For Money18%+1.27

Well worth the money in my eyes

Good value for money

Good price also

Advertised Vs Actual Product17%+0.76

Does the job

Works as you would expect

the product is just what we wanted

Instructions/User Manual/Troubleshooting8%−0.11

Good price and very clear instructions

the instructions were straightforward enough to follow

Works as instructions said perfect thankyou

Ease Of Use7%+0.45

Very easy to use with clear instructions

Very easy to use

Great kit exactly whats needed and easily used

Return

0.1% Return rate 19% Fixable by listing

Leak-Proof24%▁▁█▄▄▅

Good products from Clearwater however this was leaking

Advertised Vs Actual Product12%▁▁▁█▅▄
Functionality-Overall11%▁█▁▂▁▂

Didn't work

Didnt work for me

Does not work at all

Filtration7%▁▁▁▁▅█
Instructions/User Manual/Troubleshooting7%▁▁▁▁█▄

instruction was not that clear

No instructions included

No dosing guide

FAQ

Common Clearwater Pool Starter Kit questions

Answered from the same tracked data.