Clay Tools

Shoppers searched for this 394K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -28.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £193K a year.

Searches, last 12 months

394K

Growth, 90 days vs prior 90

-28.5%

Conversion, latest week

7.3%

Market size, estimated

£193Ka year

Peak month

December1.9× the quietest month

Top search term

clay tools136K searches a year

Listings sell for £6.69 on average, from £2.88 to £20.33. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £6.69 that is £7K to £8K a year per listing.

Average price

£6.69under the $15 to $100 sweet spot

Price range

£2.88–£20.33

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£7K–£8K

Returns

0.3%of orders · Amazon United Kingdom median 0.6%

91% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #84 within Ceramics & Pottery. It carries 190 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

91%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#84in Ceramics & Pottery

Average rating

4.52 starsAmazon United Kingdom average 4.36 stars

Average reviews

190per listing

Listings tracked

32

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

14

Successful launches

2Amazon's first-year sales bar

Average brand age

25 months